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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
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    2

    28DIGITAL

    Data Science for Business Innovation

    Skills you'll gain: Data Strategy, Data-Driven Decision-Making, Big Data, Data Science, NoSQL, Data Modeling, Data Storage Technologies, Analytics, Business Analytics, Data Analysis, Risking, Machine Learning, Unsupervised Learning, Regression Analysis, Descriptive Analytics, Supervised Learning, Artificial Intelligence and Machine Learning (AI/ML), Classification Algorithms

    4.3
    Rating, 4.3 out of 5 stars
    ·
    271 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    SQL Problem Solving

    Skills you'll gain: Data Quality, SQL, Data Analysis, Complex Problem Solving, Business Metrics, Business Intelligence, Data Integrity, Data Warehousing, Data Manipulation, Performance Measurement, Data Transformation, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
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    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Maryland, College Park

    Writing Winning Resumes and Cover Letters

    Skills you'll gain: Applicant Tracking Systems, Business Writing, Concision, Persuasive Communication, Writing, Marketing, Branding, Resourcefulness, Keyword Research

    4.6
    Rating, 4.6 out of 5 stars
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    337 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Colorado Boulder

    Principles of Public Relations

    Skills you'll gain: Strategic Communication, Public Relations, Marketing and Public Relations, Corporate Communications, Media Relations, Corporate Sustainability, Business Ethics, Persuasive Communication, Branding, Professional Networking, Research, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
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    658 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Inferential and Predictive Statistics for Business

    Skills you'll gain: Statistical Inference, Business Analytics, Analytics, Statistical Analysis, Statistical Hypothesis Testing, Regression Analysis, Data-Driven Decision-Making, Statistical Methods, Probability & Statistics, Predictive Analytics, Microsoft Excel

    4.8
    Rating, 4.8 out of 5 stars
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    871 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Geneva

    Meeting Investors' Goals

    Skills you'll gain: Portfolio Management, Investments, Business Ethics, Wealth Management, Behavioral Economics, Financial Market, Consumer Behaviour, Decision Making, Asset Management, Marketing Psychology, Market Dynamics, Finance, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.8K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    M

    Microsoft

    Deploy and Maintain Power BI Assets and Capstone project

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Dashboard, Business Intelligence, Data Management, Data Security, Microsoft Azure, Microsoft SQL Servers, Data Analysis, SQL, Data Modeling

    4.4
    Rating, 4.4 out of 5 stars
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    292 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Doing more with Google Sheets

    Skills you'll gain: Google Sheets, Spreadsheet Software, Excel Formulas, Pivot Tables And Charts, Collaborative Software, Data Sharing, Data Presentation, Data Visualization, Data Visualization Software, Data Analysis, Data Import/Export, Data Management

    4.6
    Rating, 4.6 out of 5 stars
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    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    D

    DeepLearning.AI

    الذكاء الاصطناعي للجميع

    Skills you'll gain: Artificial Intelligence, AI Product Strategy, Artificial Neural Networks, Deep Learning, Business Analytics, Responsible AI, Data Ethics, Machine Learning, Digital Transformation, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    961 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Management Essentials

    Skills you'll gain: Stakeholder Management, Product Management, Team Leadership, Product Development, Commercialization, Product Lifecycle Management, Team Management, Product Strategy, Marketing, Market Opportunities, Requirements Management, Innovation, Leadership, Agile Methodology, User Experience, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
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    332 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Machine Learning: Clustering & Retrieval

    Skills you'll gain: Unsupervised Learning, Bayesian Statistics, Applied Machine Learning, Data Mining, Statistical Machine Learning, Statistical Inference, Text Mining, Statistical Modeling, Machine Learning Algorithms, Unstructured Data, Machine Learning, Scalability, Data Structures, Distributed Computing, Probability Distribution, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
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    2.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Tools for Analyze

    Skills you'll gain: Six Sigma Methodology, Lean Six Sigma, Root Cause Analysis, Process Analysis, Probability Distribution, Probability & Statistics, Process Improvement, Quality Improvement, Process Mapping, Systems Of Measurement, Data Analysis, Statistical Methods, Probability, Statistics, Risk Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Science for Business Innovation: 28DIGITAL
  • SQL Problem Solving: University of California, Davis
  • Writing Winning Resumes and Cover Letters: University of Maryland, College Park
  • Principles of Public Relations: University of Colorado Boulder
  • Inferential and Predictive Statistics for Business: University of Illinois Urbana-Champaign
  • Meeting Investors' Goals: University of Geneva
  • Deploy and Maintain Power BI Assets and Capstone project: Microsoft
  • Doing more with Google Sheets: Google Cloud
  • الذكاء الاصطناعي للجميع: DeepLearning.AI
  • Product Management Essentials: University of Maryland, College Park

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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