• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Create Engaging Presentations with Easelly

    Skills you'll gain: Education Software and Technology, Digital pedagogy

    ★ 4.7 (47) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • E

    Erasmus University Rotterdam

    Innovation Management

    Skills you'll gain: Innovation, Creativity, New Product Development, Ideation, Brainstorming, Process Development, Design Thinking, Product Management, Diversity and Inclusion, Process Management, Organizational Strategy, Team Management, Organizational Structure, Project Implementation, Business Modeling, Business Strategy, Leadership, Lean Methodologies

    ★ 4.7 (2.2K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Michigan

    Using Generative AI for Learning Design Activities

    Skills you'll gain: Generative AI, Prompt Engineering, Course Development, AI literacy, Curriculum Planning, Instructional Design, Brainstorming, Design Strategies, Content Creation, Professional Development

    ★ 4.9 (26) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Climate Solutions

    Skills you'll gain: Climate Change Adaptation, Climate Change Programs, Sustainable Development, Social Justice, Sustainable Systems, Systems Thinking, Social Impact, Environmental Issue, Climate Change Mitigation, Socioeconomics, Community Organizing, Environment and Resource Management, Innovation, Mitigation, Environmental Science, Economics, Policy, and Social Studies, Environmental Resource Management, Sustainability Standards, Social Sciences

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
  • U

    University of Amsterdam

    Being Smart about Cycling Futures

    Skills you'll gain: Policy Analysis, Public Policies, Economics, Policy, and Social Studies, Social Sciences, Systems Thinking, Innovation, Sustainable Development, Sustainable Systems, Diversity Awareness, Sustainable Technologies, Critical Thinking, Ideation, Sociology, Research

    ★ 4.7 (12) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Alberta

    Becoming Your Best Self at Work

    Skills you'll gain: Workplace inclusivity, Stress Management, Diversity Equity and Inclusion Initiatives, Mental Health Diseases and Disorders, Mental Health, Diversity and Inclusion, Diversity Awareness, Personal Development, Conflict Management, Communication Strategies, Self-Awareness, Communication, Resilience, Occupational Safety And Health, Habit Formation

    ★ 4.9 (11) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • B

    Banco Interamericano de Desarrollo

    Educación sobre el cambio climático

    Skills you'll gain: Climate Change Mitigation, Climate Change Programs, Water Resources, Environment, Climate Change Adaptation, Energy and Utilities, Mitigation, Environmental Resource Management, Hydrology, Water Sustainability, Sustainable Development, Interactive Learning, Environmental Issue, Health Education, Sustainable Systems, Land Management, Environment Health And Safety, Environmental Science, Nutrition Education, Food and Beverage

    ★ 4.8 (97) · Intermediate · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Communication Planning and Strategy

    Skills you'll gain: Communication Planning, Strategic Communication, Planning, Communication Strategies, Media Strategy, Strategic Planning, Media Planning, Stakeholder Communications, Media and Communications, Project Planning, Network Planning And Design, Communication Systems, Program Evaluation, Communication, Integrated Marketing Communications, Systems Development, Analysis, Influencing, Systems Design, Environment

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    Universiteit Leiden

    Miracles of Human Language: An Introduction to Linguistics

    Skills you'll gain: Language Competency, Language Learning, Language Interpretation, Translation, and Studies, Language Disorders, Anthropology, Multilingualism, English Language, Communication Disorders, Cultural Diversity, Vocabulary, Grammar, Social Sciences, Sociology

    ★ 4.7 (2.5K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Sage Publications

    Building and Sustaining Strong Brands

    Skills you'll gain: Brand Strategy, Brand Marketing, Brand Management, Branding, Integrated Marketing Communications, Brand Awareness, Marketing Management, Strategic Marketing, Digital Brand Strategy, Marketing, Marketing Communications, New Product Development, Product Lining, Growth Strategies, Communication Planning, Strategic Communication, Customer Insights, Internal Communications, Auditing

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • U

    Universidad de los Andes

    Introducción a la regulación del comercio internacional

    Skills you'll gain: Arbitration, Intellectual Property, Law, Regulation, and Compliance, International Relations, Regulatory Compliance, World History, Adjudication, Economics, Environmental Regulations, Appeals, Commercial Laws, Economic Development, Social Studies, Environmental Policy, Environmental Issue

    ★ 4.6 (14) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of California San Diego

    Teaching Impacts of Technology: Data Collection, Use, and Privacy

    Skills you'll gain: Data Ethics, Big Data, Cybersecurity, Data Security, Cryptography, Education Software and Technology, Information Privacy, Encryption, Digital pedagogy, Data Sharing, AI Personalization, Computer Science, Information Technology, Web Applications, Web Servers, Machine Learning, Machine Learning Methods, Supervised Learning

    ★ 4.6 (10) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…145146147…592

In summary, here are 10 of our most popular social media marketing courses

  • Create Engaging Presentations with Easelly: Coursera
  • Innovation Management: Erasmus University Rotterdam
  • Using Generative AI for Learning Design Activities: University of Michigan
  • Climate Solutions: University of Michigan
  • Being Smart about Cycling Futures: University of Amsterdam
  • Becoming Your Best Self at Work: University of Alberta
  • Educación sobre el cambio climático: Banco Interamericano de Desarrollo
  • Communication Planning and Strategy: EDUCBA
  • Miracles of Human Language: An Introduction to Linguistics: Universiteit Leiden
  • Building and Sustaining Strong Brands: Sage Publications

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok