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Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


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    O

    O.P. Jindal Global University

    Prescriptive Analytics

    Skills you'll gain: Microsoft Excel, Business Analytics, Operations Research, Mathematical Modeling, Analytical Skills, Business Analysis, Forecasting, Network Model, Advanced Analytics, Applied Machine Learning, Decision Making, Team Building, Process Optimization, Case Studies

    Build toward a degree

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
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    SAP

    SAP Customer Engagement and Discovery

    Skills you'll gain: Stakeholder Engagement, Customer Engagement, Consultative Approaches, Stakeholder Communications, Requirements Elicitation, SAP Applications, Technical Consulting, Customer Insights, Process Analysis, Solution Design, Business Analysis, Project Management

    4.7
    Rating, 4.7 out of 5 stars
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    119 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Consumer Behaviour, Revenue Management, Global Marketing, Marketing Psychology, Value Propositions, Market Dynamics, Customer Insights, Strategic Marketing, Case Studies, Market Research, Behavioral Economics, Customer Demand Planning, Competitive Analysis, Decision Making, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    371 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Brand Strategy, Campaign Management

    4.6
    Rating, 4.6 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    I

    IESE Business School

    Marketing: Customer Needs and Wants

    Skills you'll gain: Value Propositions, Marketing, Branding, Marketing Strategies, Strategic Marketing, Product Strategy, Digital Marketing, Brand Strategy, Target Audience, Marketing Communications, Marketing Analytics, Customer Insights, Marketing Channel, Market Analysis, Consumer Behaviour, Demand Planning

    4.5
    Rating, 4.5 out of 5 stars
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    489 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Akamai Technologies, Inc.

    Akamai Customer Consulting and Support

    Skills you'll gain: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Ubuntu, Routing Protocols, Database Design, Application Development, Network Architecture, Linux Commands, TCP/IP, Operating Systems, Database Theory, Web Design and Development, Cascading Style Sheets (CSS), Web Development, Data Structures, Python Programming, Data Analysis, Software Development

    4.7
    Rating, 4.7 out of 5 stars
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    315 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    C

    Coursera

    GenAI for Customer Service Representatives

    Skills you'll gain: AI Personalization, Generative AI, Responsible AI, Customer Analysis, Customer Service, Customer experience improvement, Customer Engagement, Prompt Engineering, Self Service Technologies, LLM Application, Natural Language Processing

    4.9
    Rating, 4.9 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Create Customer Personas in Canva

    Skills you'll gain: Persona Development, Customer Relationship Management (CRM) Software, Customer Insights, Customer Data Management, Target Audience, Marketing Strategies, Marketing Planning, Consumer Behaviour, Market Analysis, Social Media, Product Knowledge, Research

    4.6
    Rating, 4.6 out of 5 stars
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    30 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Driving Customer Equity with AI

    Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Customer Analysis, Customer Insights, Marketing Strategies, AI Personalization, Customer Relationship Management, Predictive Modeling

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Coursera

    GenAI for Customer Service Teams

    Skills you'll gain: Responsible AI, Generative AI, Team Oriented, Customer experience improvement, Self Service Technologies, Automation, Business Process Automation, Customer Engagement, Customer Service, Cross-Functional Collaboration, Artificial Intelligence, Business Ethics, Information Privacy

    Beginner · Course · 1 - 4 Weeks

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    Edureka

    Generative AI for Customer Experience Optimization

    Skills you'll gain: Customer experience improvement, Workflow Management, Process Design, Customer Service, Customer Support, Customer Engagement, Generative AI, Customer Communications Management, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce, Customer Data Management, Customer Relationship Management, Artificial Intelligence, Customer Analysis, No-Code Development, De-escalation Techniques, Surveys, Communication

    Intermediate · Course · 1 - 4 Weeks

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    Edureka

    Generative AI Essentials for Customer Service

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Generative AI, ChatGPT, Self Service Technologies, Customer Service, AI Personalization, Customer Support, Customer Communications Management, Customer Engagement, Customer experience improvement, Customer and Client Support, Microsoft Copilot, Customer Insights, Artificial Intelligence, Customer Relationship Management, Automation, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

Searches related to customer analytics

customer data analytics for marketers
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ai for customer experience with chatbots and analytics
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create a custom marketing analytics dashboard in data studio
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In summary, here are 10 of our most popular customer analytics courses

  • Prescriptive Analytics: O.P. Jindal Global University
  • SAP Customer Engagement and Discovery: SAP
  • Customer Value in Pricing Strategy: University of Virginia
  • Fundamentals of Customer Acquisition Management: Coursera
  • Marketing: Customer Needs and Wants: IESE Business School
  • Akamai Customer Consulting and Support: Akamai Technologies, Inc.
  • GenAI for Customer Service Representatives: Coursera
  • Create Customer Personas in Canva: Coursera
  • Driving Customer Equity with AI: Emory University
  • GenAI for Customer Service Teams: Coursera

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