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    • Qualitative Research Methods

    Qualitative Research Methods Courses Online

    Study qualitative research methods for in-depth data analysis. Learn about interviewing, focus groups, and thematic analysis techniques.

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    Explore the Qualitative Research Methods Course Catalog

    • Status: Preview
      Preview
      I

      IE Business School

      Market Research Essentials for Marketing Management

      Skills you'll gain: Market Research, Business Research, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Business Intelligence, Competitive Intelligence, Market Opportunities, Marketing, Data Collection

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Research and Draft a Competitive Analysis

      Skills you'll gain: Benchmarking, Competitive Analysis, Market Research, Market Dynamics, Market Analysis, Report Writing, Market Intelligence, Business Strategy, Marketing, Market Opportunities, Business Writing, Strategic Decision-Making, Business Communication, Data-Driven Decision-Making

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Parsons School of Design, The New School

      Leveraging Design Methods to Identify Business Opportunities

      Skills you'll gain: Design Thinking, Market Opportunities, Business Risk Management, Design and Product, Strategic Thinking, Risk Analysis, Process Design, Innovation, Design, User Experience, Business Modeling, Customer experience strategy (CX), Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Virginia

      Marketing Analytics

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Advertising Campaigns, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      Using AI & ChatGPT for Content: Research & Planning

      Skills you'll gain: Storytelling, Content Strategy, ChatGPT, Content Creation, Content Marketing, Social Media Content, Target Audience, Marketing Planning, Persona Development, Generative AI, User Research, Problem Solving, Brainstorming, Needs Assessment, Ideation

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Discrete-Time Markov Chains and Monte Carlo Methods

      Skills you'll gain: Mathematical Modeling, Statistical Modeling, Machine Learning Algorithms, Generative AI Agents, Artificial Intelligence

      Build toward a degree

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      Novartis

      Introduction to Good Clinical Practice

      Skills you'll gain: Clinical Research, Clinical Trials, Patient Education And Counseling, Healthcare Ethics, Medical Science and Research, Regulatory Compliance, Medical Privacy, Risk Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      410 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Market Research and Analysis for Tech Industries

      Skills you'll gain: Market Research, Data-Driven Decision-Making, Consumer Behaviour, Marketing Psychology, Market Analysis, Marketing Planning, Behavioral Economics, Target Market, Customer Insights, Strategic Marketing, Marketing Strategies, Technology Strategies, Product Lifecycle Management, Business-To-Consumer, B2B Sales, Digital Marketing

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Rochester

      Community Engagement in Research and Population Health

      Skills you'll gain: Health Disparities, Health Equity, Community Health, Public Health, Health Systems, Health Policy, Community Outreach, Data Collection, Research, Program Evaluation

      4.3
      Rating, 4.3 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      Imperial College London

      Tobacco Control: Agile Policy, Research and Practice

      Skills you'll gain: Health Policy, Research Methodologies, Research, Public Health and Disease Prevention, Public Health, Healthcare Industry Knowledge, Epidemiology, Health Disparities, Policy Analysis, Program Evaluation

      5
      Rating, 5 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • P

      PwC India

      Concept of International transaction, AE and TP Methods

      Skills you'll gain: Benchmarking, Tax Laws, Corporate Tax, Intercompany Accounting, International Finance, Tax, Analysis, Accounting

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      AI in Law: Research, Risk, and Legal Drafting

      Skills you'll gain: Legal Strategy, Legal Risk, Data Ethics, Legal Research, Compliance Management, Law, Regulation, and Compliance, Document Management, Generative AI, Litigation Support, Mediation, Case Law, Contract Review, ChatGPT, Ethical Standards And Conduct, Contract Management, Governance Risk Management and Compliance, Contract Compliance, Legal Writing, Artificial Intelligence, Risk Management

      4.1
      Rating, 4.1 out of 5 stars
      ·
      31 reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular qualitative research methods courses

    • Market Research Essentials for Marketing Management: IE Business School
    • Research and Draft a Competitive Analysis: Coursera Instructor Network
    • Leveraging Design Methods to Identify Business Opportunities: Parsons School of Design, The New School
    • Marketing Analytics: University of Virginia
    • Using AI & ChatGPT for Content: Research & Planning: Skillshare
    • Discrete-Time Markov Chains and Monte Carlo Methods: University of Colorado Boulder
    • Introduction to Good Clinical Practice: Novartis
    • Market Research and Analysis for Tech Industries: University of Colorado Boulder
    • Community Engagement in Research and Population Health: University of Rochester
    • Tobacco Control: Agile Policy, Research and Practice : Imperial College London

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