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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Board Infinity

    Generative AI in HR - Impact and Application of Gen AI

    Skills you'll gain: Responsible AI, Employee Engagement, Human Resources, Generative AI, Data Ethics, Talent Acquisition, Human Resource Strategy, Recruitment, Trend Analysis, Employee Training, Employee Retention, Data-Driven Decision-Making, Workforce Development, Workforce Planning

    4.3
    Rating, 4.3 out of 5 stars
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    245 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    SAP

    Business Process Modeling and Analysis

    Skills you'll gain: SAP Signavio, Business Process Modeling, Performance Measurement, Process Analysis, Process Design, Business Process, Process Mapping, Process Improvement, Gap Analysis, Process Flow Diagrams, SAP Analytics Cloud, Business Process Improvement, Dashboard, Data Visualization, Root Cause Analysis, Data-Driven Decision-Making, ChatGPT

    4.4
    Rating, 4.4 out of 5 stars
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    14 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    Universidade Estadual de Campinas

    Conceitos Básicos de Logística e Supply Chain

    Skills you'll gain: Order Management, Transportation Management, Logistics, Inventory Management System, Inventory Control, Supply Chain, Order Processing, Service Level, Materials Management, Supply Chain Management, Process Optimization, Performance Measurement, Operating Cost, Demand Planning, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
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    431 reviews

    Beginner · Course · 1 - 3 Months

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    Packt

    Data Science Essentials: Analysis, Statistics, and ML

    Skills you'll gain: Plotly, NumPy, Probability & Statistics, Dashboard, Statistics, Pandas (Python Package), Data Analysis, Statistical Analysis, Regression Analysis, Data Manipulation, Python Programming, Analytics, Statistical Methods, Applied Machine Learning, Probability, Data Science, Statistical Modeling, Machine Learning, Interactive Data Visualization, Performance Tuning

    4.7
    Rating, 4.7 out of 5 stars
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    17 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Precision Bookkeeping: Records, Reconciliation, Reporting

    Skills you'll gain: Reconciliation, Accounting Records, Bookkeeping, Financial Reporting, Financial Controls, Accounting, Financial Data, Compliance Management, Financial Statements, Internal Communications, Verbal Communication Skills, Internal Controls, Automation

    4.4
    Rating, 4.4 out of 5 stars
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    106 reviews

    Beginner · Course · 1 - 4 Weeks

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    S

    SAS

    Four Rare Machine Learning Skills All Data Scientists Need

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Marketing Analytics, Statistical Machine Learning, Machine Learning, Data Science, Supervised Learning, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), A/B Testing, Statistical Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    9 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Use Tableau for Your Data Science Workflow

    Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Data Visualization, Data Visualization Software, Interactive Data Visualization, Statistical Visualization, Tableau Software, Data Ethics, Exploratory Data Analysis, Scatter Plots, Heat Maps, Data Analysis, Descriptive Analytics, Geospatial Information and Technology, Analytical Skills, Application Deployment, Network Analysis, Financial Data, Data Integrity

    3.9
    Rating, 3.9 out of 5 stars
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    30 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    Howard University

    Business Modeling Tools

    Skills you'll gain: Regression Analysis, Data-Driven Decision-Making, Business Modeling, Business Analytics, Statistical Analysis, Spreadsheet Software, Forecasting, Data Analysis, Microsoft Excel, Predictive Modeling, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
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    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Riesgos y oportunidades empresariales en una economía globalizada

    Skills you'll gain: Economics, Financial Policy, Economic Development, Trend Analysis, Global Marketing, Business Economics, International Relations, Analysis, Socioeconomics, Business Risk Management, Public Policies, Business Strategies, World History, Investments

    4.9
    Rating, 4.9 out of 5 stars
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    170 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Colorado Boulder

    Essential Linear Algebra for Data Science

    Skills you'll gain: Linear Algebra, Applied Mathematics, Data Science, Data Analysis, Statistical Methods, Algebra, Numerical Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    183 reviews

    Intermediate · Course · 1 - 3 Months

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    Simplilearn

    Workflow Automation using Generative AI

    Skills you'll gain: Email Automation, Marketing Automation, Business Process Automation, OpenAI, ChatGPT, Automation, Performance Tuning, Workflow Management, Generative AI, Scalability, Blogs, Operational Efficiency, Real Time Data, Prompt Engineering, Application Programming Interface (API), Content Creation, Business Planning

    2.9
    Rating, 2.9 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    MathWorks

    Exploratory Data Analysis with MATLAB

    Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Import/Export, Technical Communication, Data Analysis, Exploratory Data Analysis, Data Visualization Software, Data Cleansing, Matlab, Statistical Analysis, Probability & Statistics, Descriptive Statistics, Data Manipulation, Data Mapping, Scripting

    4.8
    Rating, 4.8 out of 5 stars
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    819 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Generative AI in HR - Impact and Application of Gen AI: Board Infinity
  • Business Process Modeling and Analysis: SAP
  • Conceitos Básicos de Logística e Supply Chain: Universidade Estadual de Campinas
  • Data Science Essentials: Analysis, Statistics, and ML: Packt
  • Precision Bookkeeping: Records, Reconciliation, Reporting: Coursera
  • Four Rare Machine Learning Skills All Data Scientists Need: SAS
  • Use Tableau for Your Data Science Workflow: University of California, Irvine
  • Business Modeling Tools: Howard University
  • Riesgos y oportunidades empresariales en una economía globalizada: IE Business School
  • Essential Linear Algebra for Data Science: University of Colorado Boulder

Skills you can learn in Marketing

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Marketing Analytics (11)
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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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