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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Building Digital Media using Graphic Design in PowerPoint

    Skills you'll gain: Animations, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Digital Publishing, Multimedia, Video Production, Media Production, Data Sharing, Marketing

    ★ 4.5 (75) · Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Cultural Responsiveness, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Stakeholder Engagement, Stakeholder Analysis, Case Studies

    ★ 4.7 (258) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Navigating Generative AI: A CEO Playbook

    Skills you'll gain: Responsible AI, Data Ethics, Workforce Development, Strategic Thinking, Operational Efficiency, Employee Training, Thought Leadership, Business Risk Management, AI Integrations

    ★ 4.8 (98) · Mixed · Course · 1 - 4 Weeks

  • I

    Imperial College London

    Digital Health

    Skills you'll gain: Health Technology, Data Presentation, Data Visualization Software, Telehealth, Agile Methodology, Health Disparities, Health Informatics, Health Care Procedure and Regulation, Health Systems, Electronic Medical Record System, Electronic Medical Record, Health Equity, Interoperability, Public Health, Epidemiology, Digital Analysis, Tableau Software, Model Evaluation, Data Ethics, Digital Transformation

    ★ 4.6 (357) · Intermediate · Specialization · 1 - 3 Months

  • U

    Universidade de São Paulo

    Inove na gestão de equipes e negócios: O crescimento da empresa

    Skills you'll gain: Talent Management, Team Management, Team Motivation, Team Performance Management, Team Building, People Development, Product Development, Business Planning, Team Leadership, Strategic Planning, Decision Making, Agile Product Development, Operations, Management Training And Development, Workforce Development, Staff Management, Leadership and Management, Process Management, Business Metrics, Strategic Decision-Making

    ★ 4.8 (270) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Custom Reports in Google Analytics

    Skills you'll gain: Google Analytics, Ad Hoc Reporting, Performance Reporting, Web Analytics, Marketing, Web Development

    ★ 4.5 (170) · Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Operations Management: Quality and Supply Chain

    Skills you'll gain: Operations Management, Supply Chain, Continuous Improvement Process, Operations, Process Improvement, Supply Chain Planning, Process Improvement and Optimization, Supply Chain Management, Process Analysis, Wholesaling, Quality Management, Lean Manufacturing, Business Technologies, Statistical Process Controls, Process Capability, Statistical Analysis, Sustainable Business, Network Planning And Design, Process Control, Program Management

    ★ 4.6 (1.2K) · Intermediate · Course · 1 - 4 Weeks

  • I

    IESE Business School

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Performance Improvement, Process Improvement and Optimization, Process Design, Process Analysis, Operations, Business Process Improvement, Administration, Inventory Management, Process Management, Business Operations, Operational Analysis, Organizational Strategy, Operational Efficiency, Operational Performance Management, Workflow Management, Strategic Decision-Making, Inventory Control, Capacity Management

    ★ 4.8 (41) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Negotiations

    Skills you'll gain: Negotiation, Contract Negotiation, Trustworthiness, Conflict Management, Relationship Building, Composure, Interpersonal Communications, Emotional Intelligence, Rapport Building, Communication Strategies, Empathy & Emotional Intelligence, Influencing, De-escalation Techniques, Business Ethics, Stress Management, Active Listening

    ★ 4.5 (69) · Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Estrategia de precios

    Skills you'll gain: Market Dynamics, Marketing Psychology, Revenue Management, Product Strategy, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Profit and Loss (P&L) Management, Cost Accounting, Customer Analysis, Customer Insights, Market Research, Sales, Data-Driven Decision-Making, Market Data

    ★ 4.7 (375) · Beginner · Course · 1 - 4 Weeks

  • 2

    28DIGITAL

    Innovation & Entrepreneurship - From Basics to Open Innovation

    Skills you'll gain: Entrepreneurship, Market Opportunities, Market Research, Market Analysis, Innovation, Target Market, Design Thinking, Go To Market Strategy, Product Strategy, Customer Engagement, Customer Insights, Entrepreneurial Finance, Business Modeling

    ★ 4.6 (329) · Intermediate · Course · 1 - 3 Months

  • S

    Sciences Po

    Entreprendre dans les Industries Culturelles à l'ère du numérique

    Skills you'll gain: Business Modeling, Entrepreneurship, Business Leadership, Organizational Leadership, Promotional Strategies, Innovation, New Business Development, Digital Content, Commercialization, Content Creation, Digital Transformation, Entrepreneurial Finance, Market Opportunities, Digital Media Strategy, Fundraising and Crowdsourcing, Marketing Strategies, Consumer Behaviour, Intellectual Property

    ★ 4.6 (165) · Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Building Digital Media using Graphic Design in PowerPoint: Coursera
  • Ethics, Culture, and Global Perspectives: University of Illinois Urbana-Champaign
  • Navigating Generative AI: A CEO Playbook: Coursera
  • Digital Health: Imperial College London
  • Inove na gestão de equipes e negócios: O crescimento da empresa: Universidade de São Paulo
  • Custom Reports in Google Analytics: Coursera
  • Operations Management: Quality and Supply Chain: University of Illinois Urbana-Champaign
  • Operations Management: IESE Business School
  • Negotiations: University of Pennsylvania
  • Estrategia de precios: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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