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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Navigating Generative AI: A CEO Playbook

    Skills you'll gain: Responsible AI, Data Ethics, Workforce Development, Strategic Thinking, Operational Efficiency, Employee Training, Thought Leadership, Business Risk Management, AI Integrations

    ★ 4.8 (98) · Mixed · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Negotiations

    Skills you'll gain: Negotiation, Contract Negotiation, Trustworthiness, Conflict Management, Relationship Building, Composure, Interpersonal Communications, Emotional Intelligence, Rapport Building, Communication Strategies, Empathy & Emotional Intelligence, Influencing, De-escalation Techniques, Business Ethics, Stress Management, Active Listening

    ★ 4.5 (69) · Beginner · Course · 1 - 4 Weeks

  • 2

    28DIGITAL

    Innovation & Entrepreneurship - From Basics to Open Innovation

    Skills you'll gain: Entrepreneurship, Market Opportunities, Market Research, Market Analysis, Innovation, Target Market, Design Thinking, Go To Market Strategy, Product Strategy, Customer Engagement, Customer Insights, Entrepreneurial Finance, Business Modeling

    ★ 4.6 (329) · Intermediate · Course · 1 - 3 Months

  • S

    Starweaver

    Digital Transformation Leader

    Skills you'll gain: Business Process Modeling, Process Modeling, Responsible AI, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Stakeholder Engagement, Organizational Change, Google Gemini, Anthropic Claude, Sustainable Development, Social Impact, Leadership, Generative AI, Robotic Process Automation, Corporate Sustainability, Sustainability Reporting, Strategic Planning

    ★ 4.5 (45) · Intermediate · Specialization · 1 - 4 Weeks

  • S

    Starweaver

    Automotive Industrial Engineering

    Skills you'll gain: Manufacturing and Production, Sustainable Technologies, Strategic Planning, Innovation, Technology Strategies

    ★ 4.2 (144) · Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Estrategia de precios

    Skills you'll gain: Market Dynamics, Marketing Psychology, Revenue Management, Product Strategy, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Profit and Loss (P&L) Management, Cost Accounting, Customer Analysis, Customer Insights, Market Research, Sales, Data-Driven Decision-Making, Market Data

    ★ 4.7 (375) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Business Intelligence Concepts, Tools, and Applications

    Skills you'll gain: Business Intelligence, Decision Support Systems, Business Intelligence Software, Data Visualization, MicroStrategy, Interactive Data Visualization, Performance Measurement, Dashboard, Operational Performance Management, Business Analytics, Data Visualization Software, Data Warehousing, Data-Driven Decision-Making, Dashboard Creation, Business Process Improvement, Business Reporting, Performance Analysis, Data Analysis Software, Key Performance Indicators (KPIs), Data Analysis

    ★ 4.5 (651) · Mixed · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Fundamentals of Technology Sales

    Skills you'll gain: Closing (Sales), Sales Process, Sales Presentation, Technical Sales, Sales, Sales Development, Sales Management, Sales Strategy, Solution Sales Engineering, Prospecting and Qualification, Emerging Technologies, Needs Assessment, Negotiation, Proposal Development, Cloud Computing, Cybersecurity

    ★ 4.7 (161) · Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Extraordinary Human Capital Management

    Skills you'll gain: Human Capital, Human Resources Management and Planning, Human Resource Strategy, Human Resources, Organizational Change, Change Management, Talent Management, Employee Relations, Human Resource Management, Labor Relations, Diversity Equity and Inclusion Initiatives, HR Tech, Staff Management, Organizational Strategy, Intercultural Competence, Cultural Diversity, Industrial and Organizational Psychology, People Analytics, Leadership, Communication

    ★ 4.8 (76) · Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Create and Sell Digital Teaching Printables with Canva

    Skills you'll gain: Canva (Software), Teaching, Design, Marketing Collateral, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Creative Design, Editing, Graphic and Visual Design Software, Marketing Design, User Accounts, Digital Assets, Marketing

    ★ 4.5 (53) · Intermediate · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    Cybersecurity and the Internet of Things

    Skills you'll gain: Internet Of Things, Cybersecurity, Cyber Security Strategy, Information Systems Security, Cyber Engineering, Cyber Security Policies, Cyber Attacks, Security Awareness, Information Privacy, Data Security, Emerging Technologies, Enterprise Security

    ★ 4.6 (2.2K) · Intermediate · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Personal Branding: Path To Become A Top-1% Personal Brand

    Skills you'll gain: Content Scheduling, TikTok, Closing (Sales), LinkedIn, Strategic Partnership, Price Negotiation, Thought Leadership, Video Production, Social Media Content, Social Media, Shared Media, Business Planning, Brand Awareness, Social Media Marketing, Brand Strategy, Business Relationship Management, Contract Negotiation, Negotiation, Web Analytics and SEO, Proposal Writing

    ★ 4.9 (7) · Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Navigating Generative AI: A CEO Playbook: Coursera
  • Negotiations: University of Pennsylvania
  • Innovation & Entrepreneurship - From Basics to Open Innovation: 28DIGITAL
  • Digital Transformation Leader: Starweaver
  • Automotive Industrial Engineering: Starweaver
  • Estrategia de precios: IE Business School
  • Business Intelligence Concepts, Tools, and Applications: University of Colorado System
  • Fundamentals of Technology Sales: University of Maryland, College Park
  • Extraordinary Human Capital Management: University of Michigan
  • Create and Sell Digital Teaching Printables with Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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