Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Logo Design, Marketing Design, Marketing Materials, Creative Design, Graphic Design, Presentations, Promotional Materials, Sustainability Reporting, Social Media Content, Content Creation, Video Production, Social Media Marketing, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

Universitat Autònoma de Barcelona
Skills you'll gain: Internal Communications, Promotional Strategies, Business Planning, Event Management, Stakeholder Management, Stakeholder Analysis, Proposal Development, Brand Management, Brand Strategy, Case Studies, Business Development, Advertising
Beginner · Course · 1 - 3 Months

American Psychological Association
Skills you'll gain: Institutional Review Board (IRB), Data Visualization, Descriptive Statistics, Quantitative Research, Plot (Graphics), Data Literacy, Scientific Methods, Graphing, Research Design, Statistical Hypothesis Testing, Probability & Statistics, Research, Statistical Inference, Statistics, Statistical Analysis, Surveys, Sample Size Determination, Ethical Standards And Conduct, Data Analysis, Research and Design
Beginner · Specialization · 3 - 6 Months
EDUCBA
Skills you'll gain: Splunk, Security Information and Event Management (SIEM), Data Modeling, Role-Based Access Control (RBAC), System Monitoring, Dashboard, Incident Response, Threat Detection, User Accounts, Data Transformation, Cybersecurity, Machine Learning, Systems Administration, Performance Tuning, Data Visualization, Event Monitoring, Continuous Monitoring, Data Manipulation, Data Analysis, Statistical Analysis
Beginner · Specialization · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Lakes, Data Governance, Data Architecture, Data Management, Cloud Storage, Database Management, Data Warehousing, Data Access, Metadata Management, NoSQL, Star Schema, Data Quality, Big Data, Query Languages, Data Integration, Application Programming Interface (API), Performance Tuning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Product Development, Packaging and Labeling, Prototyping, New Product Development, Product Design, Customer Analysis, Production Process, Sustainable Design, Product Testing, Manufacturing Processes, Product Quality (QA/QC), Consumer Behaviour, Market Research, Innovation, Chemistry, Regulatory Compliance, Market Trend
Beginner · Course · 1 - 4 Weeks

Imperial College London
Skills you'll gain: Correlation Analysis, Regression Analysis, Data Analysis, R Programming, Descriptive Statistics, Statistical Modeling, R (Software), Exploratory Data Analysis, Statistical Analysis, Statistical Methods, Probability & Statistics, Biostatistics, Data Import/Export
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Advertising, Digital Advertising, Marketing Analytics, Presentations
Intermediate · Guided Project · Less Than 2 Hours

Tecnológico de Monterrey
Skills you'll gain: Social Media, Social Media Content, Social Media Strategy, Key Performance Indicators (KPIs), Social Network Analysis, Facebook, Pinterest, LinkedIn, Instagram, TikTok, Analytics, Target Audience
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Generative AI, Data Analysis, Advanced Analytics, Analytics, Prompt Engineering Tools, AI Product Strategy, Data Transformation, Predictive Analytics, Data Cleansing, Data Processing, Machine Learning Algorithms, Responsible AI
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, Marketing Analytics, Online Advertising, Marketing
Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Image Analysis, Data Visualization Software, Machine Learning Methods, Matlab, Applied Machine Learning, Scatter Plots, Dimensionality Reduction, Classification And Regression Tree (CART), Data Analysis, Histogram, Data Processing, Computer Vision, Regression Analysis, Digital Communications
Intermediate · Course · 1 - 3 Months