Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Visualization, Descriptive Statistics, Regression Analysis, Forecasting, Business Analytics, Data Analysis, Statistical Analysis, Statistical Methods, Microsoft Excel, Statistics, Spreadsheet Software, Predictive Analytics, Probability
Intermediate · Course · 1 - 3 Months

Emory University
Skills you'll gain: Regression Analysis, Data Visualization, Business Mathematics, Descriptive Statistics, Microsoft Excel, Statistics, Business Analytics, Excel Formulas, Statistical Analysis, Algebra, Calculus, Arithmetic, Business
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Cloud Platform, Data Lakes, Data Pipelines, Data Processing, Big Data, Apache Spark, Dataflow, Real Time Data, Data Architecture, Extract, Transform, Load, Data Warehousing, Model Deployment, Data Infrastructure, Apache Hadoop, Data Security, Data Management, Cloud Computing, Data Migration, Apache Hive, Machine Learning
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Excel Formulas, Spreadsheet Software, Microsoft Excel, Microsoft Office, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: Data Visualization Software, PySpark, Data Visualization, Data Storytelling, Statistical Visualization, Site Reliability Engineering, Docker (Software), Databricks, Containerization, Interactive Data Visualization, Plot (Graphics), Plotly, Data Pipelines, Matplotlib, Kubernetes, Apache Spark, Apache Hadoop, Big Data, Data Science, Python Programming
Intermediate · Specialization · 1 - 3 Months
University of Michigan
Skills you'll gain: Stored Procedure, PostgreSQL, SQL, Database Management, Database Design, Relational Databases, Query Languages, Data Manipulation, Data Import/Export, Data Integrity, Text Mining, Transaction Processing
Intermediate · Course · 1 - 4 Weeks
DeepLearning.AI
Skills you'll gain: Disaster Recovery, Image Analysis, Data Ethics, Emergency Response, Mitigation, Text Mining, Natural Language Processing, Artificial Intelligence, Geospatial Mapping, Computer Vision, Spatial Data Analysis, Artificial Neural Networks, Convolutional Neural Networks, Model Evaluation, Data Preprocessing, Exploratory Data Analysis
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, New Product Development, Target Market, Business Marketing, Performance Metric, Business Strategy, Market Opportunities, User Feedback, Innovation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Teaching, Educational Materials, Design, Developing Training Materials, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Creative Design, Editing, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Marketing Psychology, Case Studies, Persuasive Communication, Advertising, Marketing Communications, Consumer Behaviour, Decision Making, Marketing Effectiveness, Neurology, Behavioral Economics, Marketing, Psychology, Anatomy, Physiology
Intermediate · Course · 1 - 3 Months

Shanghai Jiao Tong University
Skills you'll gain: Human Factors, Consumer Behaviour, Organizational Leadership, Psychological Evaluations, Psychology, Occupational Safety And Health, Mental Health, Professional Development, Emotional Intelligence, Criminal Investigation and Forensics, Human Development, Market Research, Leadership, Relationship Building, Decision Making, Scientific Methods
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Supply Chain Planning, Global Marketing, Logistics Management, Service Level
Beginner · Course · 1 - 3 Months