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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Create a Facebook Business Page

    Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administrative Support, Customer Communications Management, Marketing Automation, Content Development and Management, Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    108 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Austral

    Emprendiendo en STEM

    Skills you'll gain: Design Thinking, Team Leadership, Team Building, Market Opportunities, Entrepreneurship, Solution Design, Financial Management, Marketing Strategies, Innovation, Marketing, Business Development, Business Planning, Business Modeling, Value Propositions, New Product Development, Professional Networking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Elevate Your Data Science Career

    Skills you'll gain: Generative AI, Exploratory Data Analysis, Generative Model Architectures, Data Ethics, Feature Engineering, Predictive Modeling, AI Enablement, Responsible AI, Data Visualization, Data Science, Data Synthesis, Data Preprocessing, Data Analysis, Data Manipulation, Model Evaluation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    258 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective)

    Skills you'll gain: Value-Based Care, Health Informatics, Care Coordination, Analytics, Health Care Administration, Data Analysis, Interoperability, Healthcare Ethics, Health Care, Health Systems, Health Technology, Electronic Medical Record, Patient-centered Care, Telehealth, Predictive Modeling, Data Sharing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    142 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain and Business

    Skills you'll gain: Intellectual Property, Blockchain, Business Transformation, Business Leadership, Governance, Strategic Leadership, Technology Strategies, Business, Business Modeling, Business Strategy, Emerging Technologies, Innovation, Organizational Structure, Business Technologies, Social Impact, Enterprise Architecture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    426 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Effective Compliance Programs

    Skills you'll gain: Compliance Training, Compliance Management, Internal Communications, Procedure Development, Continuous Monitoring, Culture Transformation, Industrial and Organizational Psychology, Ethical Standards And Conduct, Psychology, Strategic Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    856 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Analitik Data Google

    Skills you'll gain: Data Presentation, Data Cleansing, Data Storytelling, Rmarkdown, Data Visualization, Data Ethics, Data Literacy, Ggplot2, Data Validation, Spreadsheet Software, Tableau Software, Analytical Skills, Data Visualization Software, Data-Driven Decision-Making, Dashboard, Data Analysis, Stakeholder Management, Data Integrity, Database Management, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.3K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Case Western Reserve University

    Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies

    Skills you'll gain: Philanthropy, Entrepreneurship, Global Marketing, Entrepreneurial Finance, Innovation, New Business Development, Community Development, Economic Development, Commercialization, Mentorship, Governance, Case Studies, Public Policies, Program Evaluation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    128 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Preparing for your Professional Data Engineer Journey

    Skills you'll gain: Business Requirements, Data Pipelines, Business Analysis, Data Security, Data Architecture, Verification And Validation, Data Analysis, Machine Learning, Data Processing, Data Storage, Scalability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1K reviews

    Advanced · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Business Ethics

    Skills you'll gain: Stakeholder Analysis, Business Ethics, Decision Making, Cultural Sensitivity, Ethical Standards And Conduct, Intercultural Competence, Global Marketing, Case Studies, Corporate Sustainability, International Relations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    536 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    User Research and Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Experience, User Centered Design, Ideation, Qualitative Research, User Interface (UI) Design, Surveys, User Story, Data Collection, Persona Development, Data Analysis, People Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    469 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Building Your Audience for Music Professionals

    Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Professional Networking, Content Strategy, Promotional Strategies, Branding, Marketing Analytics, Brand Strategy, Brand Awareness, Budget Management, Marketing Design, Customer Engagement, Content Marketing, Target Audience, Digital Marketing, Marketing Strategies, Trend Analysis, Social Media Strategy, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Create a Facebook Business Page: Coursera
  • Emprendiendo en STEM: Universidad Austral
  • Generative AI: Elevate Your Data Science Career: IBM
  • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective): Columbia University
  • Blockchain and Business: INSEAD
  • Effective Compliance Programs: University of Pennsylvania
  • Analitik Data Google: Google
  • Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies: Case Western Reserve University
  • Preparing for your Professional Data Engineer Journey: Google Cloud
  • Global Impact: Business Ethics: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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