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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • U

    University of California, Irvine

    Introduction to Corporate Communications

    Skills you'll gain: Corporate Communications, Storytelling, Internal Communications, Social Media, Employee Engagement, Telecommuting, Public Relations, Business Communication, Communication Strategies, Communication

    ★ 4.7 (107) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a website with MailChimp

    Skills you'll gain: Search Engine Optimization, Content Management, Web Content, Web Design, Web Presence, Information Architecture, Web Design and Development, Goal Setting, Digital Publishing, Account Management, Photo Editing

    ★ 4.7 (86) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a Customer Service Survey in Microsoft Forms

    Skills you'll gain: User Feedback, Customer Insights, Customer Service, Market Research, User Research, Target Audience, Marketing

    ★ 4.8 (31) · Beginner · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Market Research and Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Research, Competitive Intelligence, Persona Development, Market Analysis, Customer Analysis, Market Intelligence, Market Opportunities, Business Research, AI Product Strategy, Consumer Behaviour, Target Market, Customer Insights, Data-Driven Decision-Making, Product Management, User Research, Product Development, Target Audience, Product Strategy, Gap Analysis

    ★ 4.5 (49) · Beginner · Course · 1 - 4 Weeks

  • P

    Peking University

    中级商务汉语——商务活动篇

    Skills you'll gain: Outbound Calls, Telephone Skills, Business Communication, Market Research, Business Marketing, Hotels and Accommodations, Guest Relations, Business Correspondence, Travel Arrangements, Oral Expression, Events and Conferences, Cultural Sensitivity, Negotiation, Language Competency, Customer Relationship Building, Presentations, Vocabulary

    ★ 4.8 (63) · Intermediate · Course · 1 - 3 Months

  • M

    Michigan State University

    Capstone - Launch Your Own Business!

    Skills you'll gain: Product Development, New Product Development, Entrepreneurship, Business Planning, Web Presence, Production Planning, Operations, Accounting, Bookkeeping, Ledgers (Accounting), Small Business Accounting, New Business Development, Demand Generation, Business Development, Commercial Laws, Owned Media, Digital Media Strategy, Financial Statements, Marketing, Promotional Strategies

    ★ 4.8 (146) · Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Product Development for Technical Managers

    Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Conceptual Design, Prototyping, Team Performance Management, Market Research, Sustainable Business, Design and Product, Project Portfolio Management, Agile Product Development, Marketing, Product Marketing

    ★ 4.9 (38) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Data Import/Export, Customer Analysis, Marketing Analytics, Customer Insights, Conversion Funnel Analysis, Analysis, Marketing

    ★ 4.5 (127) · Intermediate · Guided Project · Less Than 2 Hours

  • P

    Peking University

    真格—北大在线创业课堂

    Skills you'll gain: Business Planning, Team Building, Business Modeling, Entrepreneurship, Entrepreneurial Finance, Fundraising and Crowdsourcing, Marketing Strategies, Team Management, Talent Management, Legal Risk, Business Valuation, Proposal Development, Commercial Laws, Initiative and Leadership, Strategic Thinking, Innovation, Business Leadership, Market Analysis

    ★ 4.7 (181) · Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for UX Designers

    Skills you'll gain: User Experience, User Experience Design, Wireframing, User Research, Persona (User Experience), Responsible AI, User Interface and User Experience (UI/UX) Design, Usability, Adobe XD, Usability Testing, Generative AI, Figma (Design Software), AI literacy, Prototyping, User Interface (UI) Design, Persona Development

    ★ 4.2 (118) · Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Introducción a la estrategia

    Skills you'll gain: Organizational Strategy, Governance, Stakeholder Analysis, Corporate Strategy, Business Planning, Business Strategy, Organizational Structure, Strategic Thinking, Environmental Social And Corporate Governance (ESG), Business Management, Stakeholder Management, Corporate Sustainability, Strategic Decision-Making, Stakeholder Engagement, Competitive Analysis, Entrepreneurship, New Business Development, Market Analysis, Ideation, Analysis

    ★ 4.8 (550) · Mixed · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Professional Selling: Step 1 - Think Like a High-Performer

    Skills you'll gain: Trustworthiness, Sales Process, Selling Techniques, Verbal Communication Skills, Sales, Sales Development, General Sales Practices, Rapport Building, Relationship Building, Communication, Consumer Behaviour, Customer Relationship Building, Non-Verbal Communication, Marketing Psychology, Decision Making, Purchasing, Customer Insights

    ★ 4.8 (64) · Beginner · Course · 1 - 3 Months

1…166167168…253

In summary, here are 10 of our most popular marketing courses

  • Introduction to Corporate Communications: University of California, Irvine
  • Create a website with MailChimp: Coursera
  • Create a Customer Service Survey in Microsoft Forms: Coursera
  • Market Research and Competitive Analysis: Microsoft
  • 中级商务汉语——商务活动篇: Peking University
  • Capstone - Launch Your Own Business!: Michigan State University
  • Product Development for Technical Managers: University of Colorado Boulder
  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • 真格—北大在线创业课堂: Peking University
  • GenAI for UX Designers: Coursera

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