• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • J

    Johns Hopkins University

    Precalculus through Data and Modelling

    Skills you'll gain: Data Literacy, Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), R Programming, General Mathematics, Data Modeling, Algebra, Systems Of Measurement, Mathematical Software, Regression Analysis, Calculus, Business Mathematics, Geometry

    4.7 stars, 330 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (330) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • K

    King Abdullah University of Science and Technology

    Fundamental Skills in Bioinformatics

    Skills you'll gain: Statistical Analysis, Bioinformatics, Unix, Scientific Visualization, Statistical Programming, R (Software), Unix Shell, R Programming, Rmarkdown, Unix Commands, Data Analysis, Data Quality, Statistical Hypothesis Testing, Exploratory Data Analysis, Data Visualization, Data Cleansing, Programming Principles, Pandas (Python Package), Python Programming, NumPy

    4.4 stars, 94 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (94) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • D

    Dubai College of Tourism

    Travel Agency Operations

    Skills you'll gain: Booking (Sales), Travel Arrangements, Selling Techniques, General Sales Practices, Sales, Hospitality, Client Services, Financial Analysis, Office Administration, Workflow Management, Proposal Development, Document Management, Customer Communications Management

    4.7 stars, 59 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (59) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Michigan

    Prediction Models with Sports Data

    Skills you'll gain: Logistic Regression, Forecasting, Data Processing, Predictive Analytics, Predictive Modeling, Statistical Modeling, Data Analysis, Market Data, Analytics, Regression Analysis, Data Preprocessing, Model Evaluation, Python Programming, Probability & Statistics, Data Ethics, Probability, Ethical Standards And Conduct

    4.5 stars, 43 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.5 (43) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • D

    DeepLearning.AI

    AI and Disaster Management

    Skills you'll gain: Disaster Recovery, Image Analysis, Data Ethics, Responsible AI, Emergency Response, Mitigation, Text Mining, Natural Language Processing, Artificial Intelligence, Applied Machine Learning, Computer Vision, Spatial Data Analysis, Model Evaluation

    4.7 stars, 322 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (322) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Packt

    Certified Associate in Project Management (CAPM)

    Skills you'll gain: Stakeholder Management, Project Controls, Project Documentation, Business Analysis Tools, Stakeholder Communications, Project Coordination, Requirements Management, Earned Value Management, Project Performance, Team Oriented, Plan Execution, Risk Management, Acceptance Testing, Product Management, Ethical Standards And Conduct, Kanban Principles, Waterfall Methodology, Team Leadership, Project Schedules, Communication Planning

    4.6 stars, 94 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.6 (94) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Strategic Thinking, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Case Studies, Marketing, Consumer Behaviour, Decision Making, Organizational Effectiveness, Working Capital, Branding

    4.7 stars, 161 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (161) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • D

    DeepLearning.AI

    AI and Public Health

    Skills you'll gain: Model Evaluation, Data Analysis, Jupyter, Artificial Intelligence and Machine Learning (AI/ML), Exploratory Data Analysis, Data Ethics, Machine Learning Algorithms, Artificial Intelligence, Model Training, Machine Learning, Applied Machine Learning, Responsible AI, Data Manipulation, Supervised Learning, Information Privacy, AI literacy, Environmental Monitoring, Healthcare Ethics, Public Health

    4.8 stars, 252 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (252) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    Machine Learning Capstone

    Skills you'll gain: Exploratory Data Analysis, Unsupervised Learning, Supervised Learning, Applied Machine Learning, Predictive Modeling, Data Presentation, Machine Learning, Collaborative Software, Data Analysis, Predictive Analytics, Technical Communication, Machine Learning Algorithms, Statistical Analysis, Scikit Learn (Machine Learning Library), Keras (Neural Network Library), Descriptive Statistics, Regression Analysis, Python Programming, Text Mining, Artificial Neural Networks

    4.7 stars, 218 reviews, Advanced, Course, 1 - 3 Months

    ★ 4.7 (218) · Advanced · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Firm Level Economics: Markets and Allocations

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Business Economics, Game Theory, Market Analysis, Resource Allocation, Environmental Issue, Competitive Analysis, Environmental Policy, Public Policies, Decision Making, Strategic Decision-Making

    4.8 stars, 1.2K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (1.2K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    Statistical Analysis Fundamentals using Excel

    Skills you'll gain: Data Visualization, Descriptive Statistics, Data Presentation, Statistical Hypothesis Testing, Statistical Visualization, Regression Analysis, Forecasting, Probability Distribution, Data Visualization Software, Business Analytics, Data Analysis, Statistical Analysis, Statistical Methods, Probability & Statistics, Microsoft Excel, Descriptive Analytics, Statistics, Spreadsheet Software, Predictive Analytics, Predictive Modeling

    4.6 stars, 154 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (154) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Marketing Specialist

    Skills you'll gain: A/B Testing, Content Performance Analysis, Content Scheduling, Marketing Analytics, Business Intelligence, Performance marketing, Key Performance Indicators (KPIs), Campaign Management, Brand Marketing, Social Media Management, Customer Relationship Management (CRM) Software, Digital Marketing, Marketing Automation, Content Optimization, Email Marketing, Value Propositions, Data-Driven Marketing, Web Analytics, Brand Management, Content Strategy

    Beginner · Professional Certificate · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
1…167168169…554

In summary, here are 10 of our most popular customer analytics courses

  • Precalculus through Data and Modelling: Johns Hopkins University
  • Fundamental Skills in Bioinformatics: King Abdullah University of Science and Technology
  • Travel Agency Operations: Dubai College of Tourism
  • Prediction Models with Sports Data: University of Michigan
  • AI and Disaster Management: DeepLearning.AI
  • Certified Associate in Project Management (CAPM): Packt
  • Analysis of Business Problems: IESE Business School
  • AI and Public Health: DeepLearning.AI
  • Machine Learning Capstone: IBM
  • Firm Level Economics: Markets and Allocations: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok