Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Multiple educators
Skills you'll gain: Sustainable Business, Sustainable Development, Organizational Leadership, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Systems Thinking, Brand Marketing, Change Management, Strategic Leadership, Professional Development, Waste Minimization, Packaging and Labeling, Environment and Resource Management, Business Leadership, Regulatory Compliance, Engineering Management, Market Opportunities, Key Performance Indicators (KPIs), Emerging Technologies, Digital Marketing
Build toward a degree
Beginner · Specialization · 1 - 3 Months

Emory University
Skills you'll gain: Regression Analysis, Data Visualization, Business Mathematics, Descriptive Statistics, Microsoft Excel, Statistics, Business Analytics, Excel Formulas, Statistical Analysis, Algebra, Calculus, Arithmetic, Business
Beginner · Course · 1 - 3 Months
EDUCBA
Skills you'll gain: Splunk, Security Information and Event Management (SIEM), Data Modeling, Role-Based Access Control (RBAC), System Monitoring, Dashboard, Incident Response, Computer Security Incident Management, Threat Detection, User Accounts, Data Transformation, Authorization (Computing), Cybersecurity, Machine Learning, Event Monitoring, Systems Administration, Security Management, Data Manipulation, Data Analysis, Statistical Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Content Creation, Crisis Management, Digital Communications, Strategic Communication, Digital Media Strategy, Communication Strategies, Social Media, Digital Marketing, Digital Content, Target Audience, Customer Engagement, Email Marketing, Ethical Standards And Conduct, Presentations, Emerging Technologies, Forecasting
Beginner · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Data Modeling, Data Transformation, Data Warehousing, Data Preprocessing, Apache Hadoop, Data Pipelines, Apache Spark, Feature Engineering, Star Schema, Real Time Data, Data Access, Machine Learning
Intermediate · Course · 1 - 4 Weeks
IE Business School
Skills you'll gain: Economic Development, International Finance, Economics, Business Economics, Market Opportunities, International Relations, Global Marketing, Demography, Business Risk Management, Analysis, Growth Strategies, Policy Analysis
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Customer Relationship Management, Team Management, Customer Data Management, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Kennesaw State University
Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience
Beginner · Course · 1 - 3 Months

Cloudera
Skills you'll gain: SQL, Apache Hive, Big Data, MySQL, Databases, PostgreSQL, Data Manipulation, Data Analysis, Virtual Machines
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Social Media Marketing, Social Media Content, Marketing Design, Social Media, Content Creation, Style Guides, Graphic and Visual Design, Branding, Presentations, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Sheets, Collaborative Software, Productivity Software, Organizational Skills, Spreadsheet Software, Project Management Software, Project Coordination, Small Business Accounting, Data Management, Project Management, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Scatter Plots, Forecasting, Geospatial Information and Technology, Root Cause Analysis
Beginner · Course · 1 - 4 Weeks