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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • M

    Microsoft

    Microsoft Account Manager with Generative AI

    Skills you'll gain: Key Performance Indicators (KPIs), Solution Selling, Proposal Development, Responsible AI, Regulatory Compliance, Budget Management, Productivity Software, Consultative Approaches, Consultative Selling, Performance Analysis, Performance Metric, Financial Management, Financial Data, Administrative Support, Account Management, Sales Process, Customer Relationship Management (CRM) Software, Content Management, Sales Presentations, Generative AI

    Advanced · Professional Certificate · 3 - 6 Months

  • U

    University of Colorado Boulder

    International Business Entry Strategies

    Skills you'll gain: Export Control, International Finance, Competitive Analysis, Intercultural Competence, Mergers & Acquisitions, Risk Management, Risk Mitigation, Business Development, International Relations, Market Analysis, Franchising, Risk Analysis, New Business Development, Target Market, Cultural Diversity, Cultural Sensitivity, Business Strategy, Business Strategies, Decision Making, Intellectual Property

    4.8
    Rating, 4.8 out of 5 stars
    ·
    92 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Arizona State University

    Careers in Sustainability

    Skills you'll gain: Data Analysis, Sustainable Development, Spreadsheet Software, Professional Development, Marketing and Public Relations, Analysis, Data Presentation, Trend Analysis, Business Writing, Writing, Professionalism, Sustainable Business, Corporate Sustainability, Environmental Issue, Public Relations, Product Lifecycle Management, Presentations, Communication, Constructive Feedback

    4.5
    Rating, 4.5 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Alex Genadinik

    B2B Sales: High-Impact Questions, Active Listening - 2026

    Skills you'll gain: Business Development, B2B Sales, Strategic Partnership, Sales Presentations, Enterprise Sales, Negotiation, Proposal Writing, Price Negotiation, New Business Development, Consultative Selling, Selling Techniques, Contract Negotiation, Sales Development, Sales, Non-Verbal Communication, Marketing Psychology, Search Engine Optimization, Sales Prospecting, Relationship Building, Telephone Skills

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Mastering Logistics & Supply Chain Strategy Skills

    Skills you'll gain: Transportation, Supply Chain, and Logistics, Supply Chain, Logistics, Supply Chain Systems, Supply Chain Management, Logistics Management, Supply Management, Supplier Performance Management, Performance Measurement, Materials Management, Transportation Management, Transportation Operations, Operational Efficiency, E-Commerce, Systems Thinking, Business Planning, Supply Chain Planning, Market Analysis, Business, Business Administration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    63 reviews

    Beginner · Specialization · 1 - 3 Months

  • S

    Shanghai Jiao Tong University

    当代应用心理学

    Skills you'll gain: Human Factors, Consumer Behaviour, Marketing Psychology, Organizational Leadership, Psychological Evaluations, Mental Health Diseases and Disorders, Organizational Effectiveness, Mental and Behavioral Health, Psychology, Organizational Development, Leadership Studies, Professional Development, Mental Health, Criminal Investigation and Forensics, Psychiatric Assessments, Human Development, Leadership, Relationship Building, Scientific Methods, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    97 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create Social Media Ad Campaign using Canva

    Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Online Advertising, Social Media Content, Social Media Marketing, Marketing Design, Dashboard, Graphic Design, User Accounts

    4.5
    Rating, 4.5 out of 5 stars
    ·
    44 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • T

    Technion - Israel Institute of Technology

    Action-Driven Business Plan: From the ‘Classroom’ to the World

    Skills you'll gain: Business Planning, Entrepreneurship, Market Research, Plan Execution, Market Analysis, Financial Modeling, Proposal Writing, Market Opportunities, New Product Development, Business Development, Video Production, Project Planning, Product Development, Professional Networking, Presentations, Operating Budget, Cash Flow Forecasting, Ideation, Risk Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    341 reviews

    Mixed · Course · 1 - 3 Months

  • L

    Ludwig-Maximilians-Universität München (LMU)

    高阶竞争策略(中文版)

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Product Strategy, Strategic Thinking, Corporate Strategy, Market Dynamics, Competitive Analysis, Customer Analysis, Revenue Management, New Business Development, Commercial Laws, Consumer Behaviour, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    101 reviews

    Mixed · Course · 1 - 3 Months

  • I

    INSEAD

    Blockchain in Financial Services: Strategic Action Plan

    Skills you'll gain: Blockchain, Business Planning, Plan Execution, Strategic Thinking, Business Strategies, Business Strategy, Strategic Decision-Making, FinTech, Strategic Partnership, Work Breakdown Structure, Decision Making, Market Opportunities, Solution Design, Proposal Development, Financial Services, Business Modeling, Competitive Analysis, Market Analysis, Case Studies, Needs Assessment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    70 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    عمل خطة محتوى بالذكاء الاصطناعي: Canva، ChatGPT، وBlueWillow

    Skills you'll gain: Canva (Software), AI powered creativity, Generative AI, Content Creation, Social Media Content, ChatGPT, AI Integrations, Graphic and Visual Design, Prompt Engineering, Content Development and Management, Content Marketing, Writing, Digital Marketing Tools

    4.6
    Rating, 4.6 out of 5 stars
    ·
    174 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Mercadotecnia en un mundo digital

    Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Marketing Channel, Digital Transformation, Product Development, Marketing Strategies, Digital Marketing, Customer Advocacy, Promotional Strategies, New Product Development, Consumer Behaviour, Market Dynamics, Customer Engagement, Online Advertising, E-Commerce, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing courses

  • Microsoft Account Manager with Generative AI: Microsoft
  • International Business Entry Strategies : University of Colorado Boulder
  • Careers in Sustainability: Arizona State University
  • B2B Sales: High-Impact Questions, Active Listening - 2026: Alex Genadinik
  • Mastering Logistics & Supply Chain Strategy Skills: EDUCBA
  • 当代应用心理学: Shanghai Jiao Tong University
  • Create Social Media Ad Campaign using Canva: Coursera
  • Action-Driven Business Plan: From the ‘Classroom’ to the World: Technion - Israel Institute of Technology
  • 高阶竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Blockchain in Financial Services: Strategic Action Plan: INSEAD

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