Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: User Interface (UI), User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, Persona (User Experience), User Experience, User Flows, User Experience Design, UI/UX Research, Usability, Mockups, User Centered Design, Process Mapping, Brand Awareness, Business Intelligence
Intermediate · Guided Project · Less Than 2 Hours

Zoho Corporation
Skills you'll gain: Sales Process, Sales, Sales Presentation, Closing (Sales), Sales Management, Customer Relationship Management, Customer Relationship Management (CRM) Software, Communication, Active Listening, Business Software, Business Writing, Overcoming Objections, Relationship Building, Collaboration, Negotiation, Problem Solving, Value Propositions, Critical Thinking
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Market Dynamics, Competitive Analysis, Market Trend, Market Share, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking
Beginner · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Predictive Analytics, Business Analytics, Data Mining, Forecasting, Demand Planning, Statistical Methods, Data-Driven Decision-Making, Customer Analysis, Regression Analysis, Data Analysis, Data Processing, Data Cleansing, Classification And Regression Tree (CART), Statistical Analysis, Dimensionality Reduction, Business Communication, Unsupervised Learning, Market Analysis, Machine Learning Algorithms
Build toward a degree
Mixed · Course · 3 - 6 Months

Skills you'll gain: Facebook, Social Media Campaigns, Advertising, Digital Advertising, Social Media Marketing, Marketing, Driving engagement, Social Media, Project Implementation, Business Process Management
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Data Visualization Software, Tableau Software, Data Visualization, Data Analysis, Geospatial Mapping, Data Storytelling, Business Analytics, Data Presentation, Advanced Analytics, Spatial Analysis, Marketing Analytics, Data Science, Data Manipulation, Forecasting
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Sales Process, Customer Relationship Management (CRM) Software, Productivity Software, Data Import/Export, Email Automation, Marketing Management
Beginner · Course · 1 - 4 Weeks

Indian Institute of Technology Guwahati
Skills you'll gain: User Experience, Information Architecture, User Experience Design, Interaction Design, User Flows, Persona (User Experience), Usability, User Centered Design, User Interface (UI) Design, Wireframing, User Research, Conceptual Design, Persona Development, Mockups, Ideation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Video Editing, Video Production, Videography, TikTok, Photo/Video Production and Technology, Storytelling, Content Creation, AI Personalization, Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Management Reporting, Data Analysis, Data Collection, Performance Metric, User Experience
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica del Perú
Skills you'll gain: User Story, Persona (User Experience), Functional Requirement, User Research, Requirements Analysis, System Requirements, Usability, User Experience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Videography, Video Production, Photo/Video Production and Technology, Post-Production, Music
Beginner · Course · 1 - 4 Weeks