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  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.


Popular Marketing Automation Courses and Certifications


  • C

    Coursera

    First Steps in Visme

    Skills you'll gain: Collaborative Software, Design, Graphic and Visual Design, Graphic and Visual Design Software, Graphic Design, Data Sharing, User Accounts, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Careers in Sustainability

    Skills you'll gain: Data Analysis, Sustainable Development, Spreadsheet Software, Sustainability Reporting, Marketing and Public Relations, Analysis, Business Writing, Sustainable Business, Corporate Sustainability, Product Lifecycle Management, Business Communication, Presentations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Terraform Masterclass: From Beginner to Advanced

    Skills you'll gain: Infrastructure as Code (IaC), User Provisioning, Verification And Validation, User Accounts, Multi-Tenant Cloud Environments, Test Case, Secure Coding, Identity and Access Management, Data Structures

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Rochester

    The Power of Markets II: Market Structure and Firm Behavior

    Skills you'll gain: Production Process, Economics, Cost Control, Business Economics, Market Dynamics, Market Share, Market Analysis, Operational Efficiency, Supply And Demand, Profit and Loss (P&L) Management, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    128 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Analytics, ROI, and Evaluation

    Skills you'll gain: Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Digital Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Heat Maps, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Use Cases, the Future of 5G, and Beyond

    Skills you'll gain: Emerging Technologies, Internet Of Things, Network Security, Wireless Networks, Mobile Security, Cybersecurity, General Networking, Telecommunications, Technology Roadmaps, Automation, Cloud Computing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Mercadeo analítico

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Analytical Skills, Analytics, Strategic Marketing, Brand Management, Data-Driven Decision-Making, Customer Insights, Regression Analysis, Return On Investment, Statistical Analysis, A/B Testing

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Introduction to Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    C Programming: Using Linux Tools and Libraries - 7

    Skills you'll gain: File I/O, Embedded Software, C (Programming Language), Linux, Embedded Systems, Build Tools, Command-Line Interface, Operating Systems, Program Development, Software Installation, Development Environment, Application Development, Computer Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Foundations of Autonomous Systems

    Skills you'll gain: Computational Logic, Mathematical Modeling, System Requirements, Functional Requirement, Theoretical Computer Science, Verification And Validation, Control Systems, Network Model, Systems Analysis, Automation, Mechanical Engineering, Real-Time Operating Systems, Agentic systems, Differential Equations, Safety Assurance, Robotics, Artificial Intelligence, Linear Algebra, Algorithms, Applied Mathematics

    Build toward a degree

    3.6
    Rating, 3.6 out of 5 stars
    ·
    33 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    How to Plan a Content Calendar using Trello

    Skills you'll gain: Calendar Management, Content Development and Management, Scheduling, Project Management Software, Content Creation, Workflow Management, Organizational Skills, Project Management, User Accounts, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing automation courses

  • First Steps in Visme: Coursera
  • Careers in Sustainability: Arizona State University
  • Terraform Masterclass: From Beginner to Advanced: Packt
  • The Power of Markets II: Market Structure and Firm Behavior: University of Rochester
  • Analytics, ROI, and Evaluation: Simplilearn
  • Using Microsoft Copilot to Understand Your Customer: Microsoft
  • Use Cases, the Future of 5G, and Beyond: LearnQuest
  • Mercadeo analítico: University of Virginia
  • Introduction to Strategic Brand Management: S.P. Jain Institute of Management and Research
  • C Programming: Using Linux Tools and Libraries - 7: Dartmouth College

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