Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Webpack, Frontend Performance, Search Engine Optimization, Web Development Tools, Web Analytics and SEO, Performance Tuning, Build Tools, Debugging, Usability Testing, Web Development, Software Testing, Test Tools, Front-End Web Development, Functional Testing, Test Automation, Continuous Monitoring, Development Testing, Computer Programming Tools, JavaScript Frameworks, WordPress
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Rapport Building, Relationship Building, Customer Service, Customer Relationship Building, Customer Analysis, Customer Retention, Agile Methodology, Customer Engagement, Customer Relationship Management, Journey Mapping, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Customer experience improvement, Relationship Management, Market Opportunities, Business Modeling, Customer experience strategy (CX)
Beginner · Specialization · 3 - 6 Months

Rutgers the State University of New Jersey
Skills you'll gain: Supply Chain Management, Supply Chain, Supply Chain Systems, Manufacturing Operations, Operations Management, Operations, Supply Chain Planning, Business Operations, Inventory Management System, Operational Efficiency, Production Process, Inventory Control, Inventory and Warehousing, Operational Analysis, Logistics, Internal Communications, Process Analysis, Operational Excellence, Lean Six Sigma, Complex Problem Solving
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Wireframing, Adobe XD, Mockups, Storyboarding, Information Architecture, User Experience Design, Usability Testing, Usability, Graphic and Visual Design, Figma (Design Software), User Experience, Design Elements And Principles, Persona (User Experience), Interaction Design, User Interface and User Experience (UI/UX) Design, UI/UX Research, Design Reviews, Responsive Web Design, Presentations, User Story
Beginner · Professional Certificate · 3 - 6 Months

University of Virginia
Skills you'll gain: Design Thinking, Ideation, Creative Thinking, Innovation, Creative Problem-Solving, Creativity, Open Mindset, Storytelling, Data Visualization, Strategic Thinking, Market Opportunities, Case Studies, Test Tools, Leadership and Management, Marketing
Beginner · Course · 1 - 3 Months
University of Rochester
Skills you'll gain: Market Dynamics, Supply And Demand, Economics, Policy, and Social Studies, Economics, Business Economics, Policty Analysis, Research, and Development, Social Sciences, Public Policies, Market Analysis, Competitive Analysis, Consumer Behaviour, Human Capital
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Crisis Management, Strategic Communication, Communication Planning, Corporate Communications, Communication Strategies, Case Studies, Stakeholder Communications, Internal Communications, Communication
Beginner · Course · 1 - 4 Weeks

Infosec
Skills you'll gain: Security Management, Cyber Governance, IT Management, Cybersecurity, Cyber Security Strategy, Security Strategy, Key Performance Indicators (KPIs), Leadership and Management, Internal Communications, Leadership, Performance Metric, Program Management, Communication, Stakeholder Communications
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Planning, Microsoft 365, Productivity Software, Project Management Software, Project Planning, Collaborative Software, Project Management, Team Management
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Sales Pipelines, Predictive Analytics, Machine Learning Methods, Data Strategy, Customer Relationship Management (CRM) Software, Customer Analysis, Sales Management, Data Engineering, Customer Engagement, Predictive Modeling, Data Literacy, Customer Relationship Building, Customer Insights, Analytics, Advanced Analytics
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Copywriting, Social Media Content, Content Creation, Social Media, Social Media Marketing, Instagram, Visual Storytelling, Brand Strategy, Storytelling, Branding, Graphic and Visual Design, Social Impact, Software Development Tools, Build Tools, Social Work, Time Management
Intermediate · Course · 1 - 4 Weeks

Indian Institute of Technology Guwahati
Skills you'll gain: User Research, UI/UX Research, Design Research, User Interface and User Experience (UI/UX) Design, Competitive Analysis, User Interface (UI), User Experience Design, Information Architecture, User Experience, Interaction Design, User Flows, Persona (User Experience), Qualitative Research, User Centered Design, User Interface (UI) Design, Wireframing, Human Computer Interaction, Usability, Research Methodologies, Focus Group
Beginner · Specialization · 3 - 6 Months