Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Presentations, Sales Presentation, Marketing Design, Sales Presentations, Target Market, Marketing Collateral, Productivity Software, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Generative AI, Large Language Modeling, Internal Communications, Communication, Strategic Leadership, Leadership, Business Transformation, Strategic Decision-Making, Business Strategy, Decision Making
Beginner · Course · 1 - 4 Weeks
Kennesaw State University
Skills you'll gain: Customer Retention, Expectation Management, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Human Resource Strategy, Diversity Marketing, Customer Analysis, Target Market, Customer Insights, Revenue Management, Consumer Behaviour, Marketing Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Visual Storytelling, Adobe Firefly, Adobe Express, Adobe Acrobat, Presentations, Generative AI, Content Creation, Creative Thinking, Adobe Photoshop, Creativity, Prompt Engineering, Adobe Illustrator, Storytelling, Visual Design, Graphic Design, Design, Branding, Artificial Intelligence, Communication, Digital Marketing
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, ChatGPT, Driving engagement, Content Optimization, Social Media Content, Content Strategy, Prompt Engineering, Digital Media Strategy, Target Audience, Social Media Campaigns, Social Media Marketing, Personalized Campaigns, Content Creation, Social Media, Content Scheduling, Drive Engagement, User Research, User Feedback, Copywriting, Storytelling
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Blockchain, Market Liquidity, Loans, Marketing Strategies, FinTech, Wealth Management, Marketing Planning, Marketing, Marketing Communications, General Lending, Data Security, Payment Systems, Risk Management, Asset Protection, Risk Management Framework, Lending and Underwriting, Investments, Finance, Merchant Services, Entrepreneurial Finance
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Technical Sales, Sales, Sales Pipelines, Sales Strategy, Sales Enablement, Sales Training, Selling Techniques, Sales Operations, Sales Process, Personalized Campaigns, AI Personalization, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Virtual Teams, Sales Presentation, Consumer Behaviour, Customer Relationship Building, Stakeholder Analysis
Intermediate · Course · 1 - 4 Weeks

Creo Incubator
Skills you'll gain: Go To Market Strategy, Ideation, Growth Strategies, Entrepreneurial Finance, Entrepreneurship, Branding, Market Share, Market Analysis, Brand Strategy, Marketing Strategies, Financial Forecasting, Product Marketing, Creative Problem-Solving, Business Valuation, Marketing Planning, Sales, Fundraising, Business Planning, Mergers & Acquisitions, Critical Thinking and Problem Solving
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Content Scheduling, Target Market, Social Media Marketing, Customer Insights, Social Media, Social Media Analytics, Social Media Management, Advertising Campaigns, Social Media Content, Online Advertising, Customer Analysis, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric
Intermediate · Guided Project · Less Than 2 Hours
Kennesaw State University
Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Advocacy, Customer Insights, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Analysis, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Strategic Marketing, Consumer Behaviour, Culture Transformation, Market Share
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Design, Design Elements And Principles, Graphic and Visual Design, Digital Design, Graphic Design, Developing Training Materials, Color Theory, Journals, Digital Publishing, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Videography, Media Production, Content Development and Management, Driving engagement, Content Strategy, Video Editing, Content Performance Analysis, Social Media Content, Content Creation, Content Optimization, Digital Content, Branding, Brand Strategy, Live Streaming, Growth Strategies, Storytelling, Editing
Beginner · Course · 1 - 4 Weeks