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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Design a pitch deck with Canva

    Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Presentations, Milestones (Project Management), Marketing Collateral, Marketing Design, Project Schedules, Product Promotion, Value Propositions, Visual Storytelling, Sales Presentation, Sales Presentations, Graphic Design, Entrepreneurship

    ★ 4.7 (38) · Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    MD-102: Endpoint Administrator

    Skills you'll gain: Microsoft Intune (Mobile Device Management Software), Endpoint Security, Microsoft Windows, Authentications, Application Deployment, Operating System Administration, Cyber Security Policies, Azure Active Directory, Group Policy, Enterprise Application Management, Identity and Access Management, Cloud Deployment, Cloud Applications, Enterprise Security, Mobile Security, Endpoint Detection and Response, System Configuration, Security Management, User Provisioning, Android (Operating System)

    ★ 4.8 (31) · Intermediate · Specialization · 1 - 3 Months

  • S

    SkillsBooster Academy

    Claude AI Comprehensive Guide

    Skills you'll gain: Prompt Engineering, Business Writing, AI Security, Email Automation, Artificial Intelligence, Marketing Communications, AI Workflows, Copywriting, Strategic Thinking, AI Personalization, Business Communication, Marketing Automation, Content Strategy, Business Risk Management, Ethical Standards And Conduct, Engineering Documentation, Research Reports, Data-Driven Decision-Making, Information Privacy, Security Awareness

    ★ 4.4 (19) · Beginner · Course · 1 - 3 Months

  • A

    Amazon Web Services

    DevOps and AI on AWS: AIOps

    Skills you'll gain: Amazon CloudWatch, DevOps, Devops Tools, DevSecOps, Code Review, AI Integrations, Amazon Web Services, AI Security, Application Performance Management, IT Automation, Artificial Intelligence and Machine Learning (AI/ML), Anomaly Detection, Continuous Monitoring, Vulnerability Scanning, Predictive Analytics

    ★ 4.9 (10) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Market and Competition in Pricing Strategy

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Opportunities, Competitive Intelligence, Business Strategy, Revenue Management, Strategic Marketing, Product Lining, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, Regulation and Legal Compliance, Commercial Laws

    ★ 4.8 (235) · Beginner · Course · 1 - 4 Weeks

  • T

    The Chinese University of Hong Kong

    Entrepreneurship

    Skills you'll gain: Entrepreneurship, Market Opportunities, Innovation, Ideation, Initiative and Leadership, Business Planning, Entrepreneurial Finance, Leadership Development, New Business Development, New Product Development, Financial Analysis, Business Strategy, Market Research, Presentations, Business Modeling, Financial Modeling, Prioritization, Fundraising

    ★ 4.7 (306) · Beginner · Course · 1 - 3 Months

  • P

    Packt

    Alteryx for Beginners

    Skills you'll gain: Alteryx, Spatial Data Analysis, Spatial Analysis, Data Cleansing, Data Import/Export, Data Manipulation, Geographic Information Systems, Data Wrangling, Data Processing, Data Preprocessing, Data Integration, Data Transformation, Data Presentation, Document Management, Data Analysis Software, Spreadsheet Software, Data Analysis, Microsoft Excel, Text Mining, Data Visualization Software

    ★ 4.2 (27) · Beginner · Course · 3 - 6 Months

  • S

    Saïd Business School, University of Oxford

    Sustainable Finance: Products, Instruments and Future Trends

    Skills you'll gain: Sustainable Business, Sustainable Development, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainability Reporting, Social Impact, Finance, Stakeholder Engagement, Financial Services, Financial Systems, Case Studies, Corporate Strategy, Environmental Issue, Investments, Return On Investment, Loans, Risk Management, Market Analysis

    ★ 4.8 (55) · Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Annual Campaigns: Building a Case for Support

    Skills you'll gain: Fundraising, Fundraising and Crowdsourcing, Campaign Management, Direct Marketing, Advertising Mail, Campaign Planning, Data-Driven Marketing, Customer Relationship Building, Driving engagement, Target Audience, Email Marketing, Telemarketing, Events and Conferences, Event Planning, Relationship Building, Data-Driven Decision-Making, Cross-Channel Marketing, Communication Strategies

    ★ 4.2 (52) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Advanced Project Operations & Automation

    Skills you'll gain: Earned Value Management, Workflow Management, Business Process Automation, Change Management, Project Management, Project Controls, Performance Measurement, Automation, Predictive Modeling, AI Enablement, Strategic Communication, Data-Driven Decision-Making, Risk Analysis, Process Improvement and Optimization, Process Optimization, Analytics, Cloud-Based Integration, Generative AI, Systems Integration, Machine Learning

    ★ 4 (7) · Advanced · Specialization · 3 - 6 Months

  • M

    Microsoft

    Building Powerful Reports and Dashboards in Power BI

    Skills you'll gain: Data Ethics, Dashboard Creation, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Data Analysis Expressions (DAX), Data Security, Ethical Standards And Conduct, Report Writing, Data Analysis, Performance Analysis, Performance Tuning

    ★ 4.8 (44) · Beginner · Course · 1 - 3 Months

  • S

    Skillshare

    Shopify eCommerce Ads Masterclass: Setup & Fundamentals

    Skills you'll gain: Meta Ads Manager, Conversion Funnel Analysis, Marketing Budgets, Target Audience, Campaign Management, Facebook, Google Ads, Online Advertising, Instagram, Performance marketing, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Account Management, Apple iOS

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Design a pitch deck with Canva: Coursera
  • MD-102: Endpoint Administrator: Packt
  • Claude AI Comprehensive Guide: SkillsBooster Academy
  • DevOps and AI on AWS: AIOps: Amazon Web Services
  • Market and Competition in Pricing Strategy: University of Virginia
  • Entrepreneurship: The Chinese University of Hong Kong
  • Alteryx for Beginners: Packt
  • Sustainable Finance: Products, Instruments and Future Trends: Saïd Business School, University of Oxford
  • Annual Campaigns: Building a Case for Support: University of California, Davis
  • Advanced Project Operations & Automation: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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