• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Principles of Leadership: Leading Technical Teams

    Skills you'll gain: Delegation Skills, Stakeholder Management, Engineering Management, Technical Management, Stakeholder Engagement, Negotiation, Stakeholder Communications, Mentorship, Meeting Facilitation, Decision Making, Team Leadership, Leadership, Organizational Leadership, Leadership and Management, Culture Transformation, Team Management, Management Training And Development, Team Building, Collaboration, Communication

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Créer un site Web gratuit avec WordPress

    Skills you'll gain: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Management, Business Marketing, Creativity

    4.3
    Rating, 4.3 out of 5 stars
    ·
    117 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Big Stuff: Evolution and Ecology

    Skills you'll gain: Environment, Environmental Issue, Environmental Science, Life Sciences, Biology, Environmental Resource Management, Environment and Resource Management, Natural Resource Management, Sustainable Development, Social Studies, Economics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Energy, Environment, and Everyday Life

    Skills you'll gain: Energy and Utilities, Oil and Gas, Petroleum Industry, Environmental Issue, Electrical Power, Environmental Science, Economics, Environment and Resource Management, Sustainable Technologies, Plant Operations and Management, Economics, Policy, and Social Studies, Radiation Protection, Sustainable Engineering, Physics, Natural Resource Management, Behavioral Economics, Climate Change Mitigation, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    223 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Создаем дизайны для социальных сетей с помощью Canva

    Skills you'll gain: Canva (Software), Content Creation, Visual Storytelling, Visual Design, Design, Graphic and Visual Design, Design Elements And Principles, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    62 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Renewable Energy & Power Evacuation

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Architecture, Sustainable Development, Sustainable Technologies, Electrical Power, Energy and Utilities, Sustainability Reporting, Climate Change Programs, Environmental Issue, Climate Change Mitigation, Electric Power Systems, Corporate Sustainability, Sustainable Business, Sustainability Standards, Electrical Systems, Simulation and Simulation Software, Innovation, Environment, Transportation Operations, Electrical Substation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    42 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Emprendiendo en STEM

    Skills you'll gain: Design Thinking, Team Leadership, Team Building, Market Opportunities, Entrepreneurial Finance, Entrepreneurship, Leadership Studies, Financial Management, Marketing Strategies, Financial Analysis, Innovation, Marketing, Strategic Thinking, Business Planning, Business Modeling, Value Propositions, New Product Development, Professional Networking, Customer Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    A Circular Economy of Metals: Towards a Sustainable Societal Metabolism

    Skills you'll gain: Sustainable Development, Sustainable Design, Sustainable Systems, Sustainable Technologies, Environment and Resource Management, Environmental Resource Management, Environmental Issue, Natural Resource Management, Environment, Waste Minimization, Environmental Science, Pollution Prevention, Resource Utilization, Materials science, Supply And Demand, Social Studies, Analysis, Inventory Management, Product Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Начинаем работать с Hootsuite

    Skills you'll gain: Hootsuite, Social Media Management, Content Scheduling, Workflow Management, Social Media Content, Social Media, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Analytics: Uncover Key Report Insights

    Skills you'll gain: Google Analytics, Marketing Analytics, Data-Driven Marketing, Web Analytics, Marketing Effectiveness, Campaign Management, Marketing Strategies, Analytics, Target Audience, Trend Analysis, Strategic Marketing, Digital Marketing, Performance Reporting, Performance Analysis, Business Reporting, Time Series Analysis and Forecasting

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    J

    Johns Hopkins University

    Reducing Gun Violence in America: Evidence for Change

    Skills you'll gain: Injury Prevention, Public Safety and National Security, De-escalation Techniques, Social Justice, Policy Analysis, Research, and Development, Public Policies, Policy Analysis, Public Health, Epidemiology, Community Organizing, Law, Regulation, and Compliance, Health Policy, Research, Case Law

    4.8
    Rating, 4.8 out of 5 stars
    ·
    502 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Clinical Perspective)

    Skills you'll gain: Care Coordination, Value-Based Care, Care Management, Patient Coordination, Clinical Informatics, Health Informatics, Interoperability, Health Technology, Managed Care, Healthcare Ethics, Patient-centered Care, Health Systems, Health Care, Primary Care, Health Policy, Data Integration, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 3 Months

1…226227228…381

In summary, here are 10 of our most popular social media marketing courses

  • Principles of Leadership: Leading Technical Teams: University of Colorado Boulder
  • Créer un site Web gratuit avec WordPress: Coursera
  • The Big Stuff: Evolution and Ecology: University of Colorado Boulder
  • Energy, Environment, and Everyday Life: University of Illinois Urbana-Champaign
  • Создаем дизайны для социальных сетей с помощью Canva: Coursera
  • Renewable Energy & Power Evacuation: L&T EduTech
  • Emprendiendo en STEM: Universidad Austral
  • A Circular Economy of Metals: Towards a Sustainable Societal Metabolism: Universiteit Leiden
  • Начинаем работать с Hootsuite: Coursera
  • Analytics: Uncover Key Report Insights: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok