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  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.


Popular Marketing Automation Courses and Certifications


  • Status: Free Trial
    Free Trial
    X

    Xbox

    Designing with GenAI and Capstone Project

    Skills you'll gain: Peer Review, Adobe Firefly, Game Design, Generative AI, Adobe Creative Cloud, Graphic Design, Responsible AI, Adobe Photoshop, Design, Design Research, User Experience Design, Oral Expression, Prompt Engineering, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud

    Skills you'll gain: Metadata Management, Data Sharing, Data Pipelines, Extract, Transform, Load, Google Cloud Platform, Data Migration, Data Warehousing, Data Infrastructure, Apache Airflow, Data Processing, Big Data, Data Management, Information Management, Cloud Storage, Apache Spark, Automation

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    UiPath

    Agentic prompt engineering

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Agentic systems, Business Process Automation, Prompt Engineering Tools, Automation, Multimodal Prompts, Generative AI Agents, LLM Application, Responsible AI, AI Workflows, Large Language Modeling, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, AI Security

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Build Customer Loyalty

    Skills you'll gain: Relationship Management, Customer Analysis, Personalized Service, User Feedback, Employee Surveys, Contextual Advertising

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Product Design and UX/UI Fundamentals

    Skills you'll gain: User Story, User Interface (UI), User Interface and User Experience (UI/UX) Design, Design Thinking, Mockups, Usability Testing, Wireframing, User Experience, Product Design, User Centered Design, User Feedback, Prototyping, Figma (Design Software)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Principais Elementos do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Contract Managers: Automating CLM

    Skills you'll gain: Contract Management, Performance Analysis, Legal Technology, Contract Review, Generative AI, Analysis, Workflow Management, Compliance Management, Document Management, Supplier Management, Business Process Automation, Vendor Management, Automation, Process Optimization, Operational Efficiency, Risk Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Gestão de produtos digitais: Princípios básicos modernos

    Skills you'll gain: Product Management, New Product Development, Agile Product Development, Stakeholder Engagement, Product Development, Product Improvement, Innovation, Product Roadmaps, Design Thinking, Analysis, Customer Insights, Growth Strategies, Product Testing, Communication, Business Modeling, Leadership and Management, Data-Driven Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Call Centers: AI-Driven Customer Success

    Skills you'll gain: Customer Insights, ChatGPT, Generative AI, Prompt Engineering, Customer experience improvement, AI Enablement, Personalized Service, AI Workflows, Customer Service, Workflow Management, Self Service Technologies, Operational Efficiency, Automation, Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Case Studies, Corporate Strategy, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Company, Product, and Service Knowledge, Consumer Behaviour, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Public Sector Efficiency: Optimizing Business Processes

    Skills you'll gain: Performance Measurement, Workflow Management, Business Process Improvement, Performance Improvement, Business Process, Process Optimization, Process Analysis, Continuous Improvement Process, Service Improvement, Key Performance Indicators (KPIs), Process Mapping, Automation, Organizational Skills, Change Management, Stakeholder Engagement

    3.6
    Rating, 3.6 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Monetization: Collaborate with Brands

    Skills you'll gain: Content Development and Management, Content Strategy, Advertising, Marketing Channel, Business Planning, Strategic Partnership, Merchandising, Revenue Management, Sustainable Business, Driving engagement, Live Streaming, Promotions and Campaigns

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing automation courses

  • Designing with GenAI and Capstone Project: Xbox
  • Introduction to Data Engineering on Google Cloud: Google Cloud
  • Agentic prompt engineering: UiPath
  • Build Customer Loyalty : Google
  • Product Design and UX/UI Fundamentals: Xbox
  • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
  • GenAI for Contract Managers: Automating CLM: Coursera
  • Gestão de produtos digitais: Princípios básicos modernos: University of Virginia
  • GenAI for Call Centers: AI-Driven Customer Success: Coursera
  • Using Porter’s Five Forces Model for Competitive Analysis : Coursera

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