Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

IE Business School
Skills you'll gain: Marketing Planning, Surveys, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Strategic Marketing, Marketing Strategy and Techniques, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Value Propositions, Product Marketing, Market Data
★ 4.6 (1.2K) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Cross-Channel Marketing, Marketing Channel, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Campaign Management, Data-Driven Decision-Making, Marketing Strategies, Integrated Marketing Communications, Marketing Automation, Content Development and Management, Content Strategy, Content Performance Analysis, Adobe Express, AI Personalization, Social Media, Market Research
★ 4.7 (96) · Beginner · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Pivot Tables And Charts, Marketing Analytics, Descriptive Statistics, Data-Driven Marketing, Microsoft Excel, Customer Insights, Regression Analysis, Data Analysis, Data-Driven Decision-Making, Excel Formulas, Statistical Visualization, Marketing, Marketing Effectiveness, Exploratory Data Analysis, Consumer Behaviour, Statistical Methods, Data Manipulation, Data Transformation
★ 4.3 (292) · Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Cloud Storage, Virtual Machines, Scalability, Virtualization and Virtual Machines, Windows Servers, Cloud Infrastructure, Google Cloud Platform, Capacity Management, Microsoft Servers, Remote Access Systems, Network Performance Management
★ 4.7 (9) · Beginner · Project · Less Than 2 Hours

Skills you'll gain: Interviewing Skills, Professional Networking, Project Management, Web Presence, Applicant Tracking Systems, Project Management Institute (PMI) Methodology, Negotiation, Portfolio Management, Writing and Editing, Verbal Communication Skills
★ 4.8 (112) · Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Generative AI, AI literacy, Google Cloud Platform, Data Store, Data Management, Information Management, Analytics, AI Security, Data Integration, Unstructured Data, Application Programming Interface (API), System Configuration, Identity and Access Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Kubernetes, Cloud-Native Computing, Google Cloud Platform, Application Deployment, Scalability, Load Balancing, Containerization, Data Persistence, Data Storage, General Networking, Network Security, Configuration Management
★ 4.7 (1.3K) · Intermediate · Course · 1 - 3 Months

Northwestern University
Skills you'll gain: Resource Allocation, Data-Driven Marketing, Marketing Strategies, Marketing Analytics, Branding, Data Science, Brand Management, Analytics, Data Literacy, Data Strategy, Culture Transformation, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Customer Engagement, Analytical Skills, Data-Driven Decision-Making, Advertising
★ 4.6 (471) · Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Embeddings, Google Cloud Platform, Vector Databases, Text Mining, Cloud Computing
Intermediate · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google App Engine, Cloud Deployment, Application Deployment, Cloud Infrastructure, Google Cloud Platform, Go (Programming Language), Cloud Applications, Application Development, Software Testing, Cloud API
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Unreal Engine, Animation and Game Design, Game Design, Animations, Software Installation, Visualization (Computer Graphics), User Interface (UI), AI Integrations, Scripting, Debugging
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: LinkedIn, Content Performance Analysis, Campaign Management, Social Media Campaigns, Social Media Marketing, Digital Media Strategy, Online Advertising, Social Media, Digital Advertising, Social Media Content, Marketing, B2B Sales, Social Media Management, Professional Networking, Digital Marketing Campaigns, Advertising Campaigns, Social Media Strategy, Business Marketing, Marketing Analytics, Video Production
★ 4.4 (102) · Beginner · Course · 1 - 4 Weeks