Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Michigan
Skills you'll gain: Non-Verbal Communication, Verbal Communication Skills, Patient Communication, Storytelling, Public Speaking, Communication, Health Education, Communication Strategies, Interpersonal Communications, Concision, Persuasive Communication, Critical Thinking
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pinterest, Advertising Campaigns, Digital Advertising, Performance marketing, Content Performance Analysis, Customer Insights, Social Media Campaigns, Campaign Management, Advertising, Performance Reporting, Web Analytics, Report Writing, Marketing Analytics, Digital Marketing, Marketing Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), LinkedIn, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Professional Networking, Design Elements And Principles
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Email Marketing, Campaign Management, Lead Generation, Marketing Automation, Marketing Materials, Registration, Dashboard
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Epidemiology, Public Health, Health Policy, Health Care, Health Disparities, Social Determinants Of Health, Infectious Diseases, Medical Records, Descriptive Analytics, Statistical Methods
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Focus Group, Qualitative Research, Surveys, Discussion Facilitation, Market Research, Research, Research Reports, Recruitment, Research Methodologies, Interviewing Skills, Recruitment Strategies, Consumer Behaviour, Report Writing, Sample Size Determination
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Multimedia, Developing Training Materials, Visual Design, Graphical Tools, Graphic Design
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Strategic Decision-Making, Team Management, Technology Strategies, Strategic Thinking, Business Modeling, Innovation, Product Lifecycle Management, Business Strategy, New Product Development, Intellectual Property, Value Propositions, Competitive Analysis, Market Dynamics, Case Studies, Creativity
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Marketing Materials, Workflow Management, Graphic Design, Design Strategies, Customer Engagement, Layout Design, Design, Digital Publishing, Marketing, Entrepreneurship, Design Elements And Principles, Business
Intermediate · Guided Project · Less Than 2 Hours

Imperial College London
Skills you'll gain: Infectious Diseases, Epidemiology, Public Health and Disease Prevention, Public Health, Health Disparities, Cardiology, Social Determinants Of Health, Chronic Diseases, Microbiology, Health Care, Community Health, Health Education, Health Systems, Socioeconomics, Preventative Care, Health Policy, Health Assessment, Trend Analysis, Immunology, Medical Science and Research
Beginner · Specialization · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Revenue Management, Forecasting, Budgeting, Hospitality, Financial Forecasting, Hotel Operations, Strategic Marketing, Target Market, Market Dynamics, Consumer Behaviour, Competitive Analysis, Data-Driven Decision-Making
Mixed · Course · 1 - 4 Weeks

University of Zurich
Skills you'll gain: Environment, Sustainable Development, Aesthetics, Sustainable Systems, Environmental Policy, Liberal Arts, Social Sciences, Economics, Policy, and Social Studies, Cultural Diversity, Sociology, Storytelling
Beginner · Course · 1 - 3 Months