• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • F

    Fudan University

    全球卫生导论

    Skills you'll gain: Maternal Health, Child Health, Public Health and Disease Prevention, Public Health, Nutrition and Diet, Infectious Diseases, Health Systems, Health Care, Nutrition Education, Emergency Response, Health Disparities, Preventative Care, Health Equity, Primary Care, Epidemiology, Social Determinants Of Health, Obstetrics And Gynecology, Health Policy, Childbirth, Environmental Science

    ★ 4.5 (22) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • A

    Aptly

    Land Your Next Role

    Skills you'll gain: Interviewing Skills, Professional Networking, Job Evaluation, Goal Setting, Job Analysis, Writing, Applicant Tracking Systems, Self-Awareness, Storytelling, Communication, Follow Through

    ★ 4.7 (25) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Michigan

    Sustainability Leadership Development

    Skills you'll gain: Sustainable Development, Sustainable Systems, Culture Transformation, Sustainable Business, Leadership Development, Strategic Leadership, Corporate Sustainability, Organizational Change, Leadership, Professional Development, Environmental Issue, Organizational Leadership, Change Management, Initiative and Leadership, Thought Leadership, Visionary, Systems Thinking, Problem Solving, Self-Awareness, Communication

    ★ 4.8 (11) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • Y

    Yunus Social Business Fund Bengaluru

    Risk, Return and Valuation

    Skills you'll gain: Business Valuation, Return On Investment, Finance, Financial Analysis, Portfolio Risk, Cost Benefit Analysis, Capital Budgeting, Risk Analysis, Risk Management, Environmental Social And Corporate Governance (ESG), Equities, Financial Modeling, Social Impact, Corporate Finance, Financial Planning, Cash Flows, Decision Making, Correlation Analysis, Probability & Statistics

    ★ 4.5 (10) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • É

    École Nationale des Ponts et Chaussées

    Mobilités et véhicules électriques

    Skills you'll gain: Electrical Systems, Energy and Utilities, Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Economic Development, Sustainable Engineering, Climate Change Mitigation, Market Dynamics, Economics, Market Analysis, Environmental Science, Public Policies, Financial Inclusion, Pollution Prevention, Cost Benefit Analysis

    ★ 4.7 (110) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    STARWEAVER

    Fundamentals of Effective Team Management

    Skills you'll gain: Team Management, Team Leadership, Team Performance Management, Team Building, Teamwork, Team Motivation, People Management, Leadership and Management, Staff Management, Conflict Management, Drive Engagement, Leadership, Collaboration, Trustworthiness, Performance Management, Diversity and Inclusion, Talent Management, Human Resources Management and Planning, Performance Appraisal, Communication

    ★ 4.7 (76) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • G

    Google

    Always Remember the Stakeholder

    Skills you'll gain: Team Building, Stakeholder Engagement, Communication Strategies, Stakeholder Analysis, Interpersonal Communications, Internal Communications, Discussion Facilitation

    ★ 4.5 (10) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    SAE Institute México

    Creación de beats (patrones rítmicos)

    Skills you'll gain: Music, Musical Composition, Media Production, Editing

    ★ 4.4 (24) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • M

    Microsoft

    Generative AI for PowerPoint and Word to Optimize Content Creation

    Skills you'll gain: Presentations, Microsoft Copilot, Microsoft PowerPoint, Microsoft Word, Multimedia, AI powered creativity, Microsoft 365, Animations, Editing, Writing and Editing, Content Optimization, Workflow Management, Content Creation, Target Audience

    ★ 4.7 (17) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    AI Wellness Tools, Behavior Tracking & Personal Goals

    Skills you'll gain: Prompt Engineering, Mindfulness, AI literacy, AI Personalization, Smart Goals, Positivity, Self-Awareness, Meditation & Breathwork, Anthropic Claude, Emotional Intelligence, Decision Making, Consumer Behaviour, Stress Management, Personal Development, Decisiveness, Customer Analysis, Goal Setting, Health And Wellness Coaching, Data Ethics, Behavioral Management

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Politecnico di Milano

    Communication skills for engineering scholars

    Skills you'll gain: Grant Writing, Public Speaking, Proposal Writing, Verbal Communication Skills, Critical Thinking, Communication, Writing, Persuasive Communication, Communication Strategies, Research Reports

    ★ 4.9 (34) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • J

    Johns Hopkins University

    Black Agricultural Solutions to Food Apartheid: A Teach-Out

    Skills you'll gain: Land Management, Community Development, Community Organizing, Advocacy, Social Justice, Sustainable Development, Empowerment, Health Equity, Environment and Resource Management, Natural Resource Management, Economic Development

    ★ 4.7 (20) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
1…249250251…381

In summary, here are 10 of our most popular social media marketing courses

  • 全球卫生导论: Fudan University
  • Land Your Next Role: Aptly
  • Sustainability Leadership Development: University of Michigan
  • Risk, Return and Valuation: Yunus Social Business Fund Bengaluru
  • Mobilités et véhicules électriques: École Nationale des Ponts et Chaussées
  • Fundamentals of Effective Team Management: STARWEAVER
  • Always Remember the Stakeholder: Google
  • Creación de beats (patrones rítmicos): SAE Institute México
  • Generative AI for PowerPoint and Word to Optimize Content Creation: Microsoft
  • AI Wellness Tools, Behavior Tracking & Personal Goals: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok