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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Aptly

    Getting Started with TikTok

    Skills you'll gain: TikTok, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Social Media Marketing, Content Marketing, Drive Engagement, Driving engagement, Target Audience, Business Marketing, Customer Engagement, Culture, User Accounts, Demography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Developing Data Models with LookML

    Skills you'll gain: Looker (Software), Data Modeling, Dashboard, Dashboard Creation, Performance Tuning, Business Intelligence Software, SQL, Data Analysis, Data Persistence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    أساسيات الذكاء الاصطناعي والبيانات الضخمة | AI

    Skills you'll gain: Computer Vision, Natural Language Processing, Robotics, Applied Machine Learning, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Artificial Intelligence, AI literacy, Supervised Learning, Decision Support Systems, Reinforcement Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    298 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Маркетинг в цифровом мире

    Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Product Promotion, Promotional Strategies, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Market Dynamics, Marketing Channel, Product Development, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Innovation, Empowerment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Basics of Inclusive Design for Online Education

    Skills you'll gain: Web Content Accessibility Guidelines, Learning Management Systems, Disabilities, Education Software and Technology, Digital pedagogy, Document Management, Technical Writing, Technical Communication, Microsoft Office, Image Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    91 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Working with BigQuery

    Skills you'll gain: Statistical Reporting, Data Visualization, Big Data, SQL, Interactive Data Visualization, Query Languages, Data Import/Export, Google Cloud Platform, Data Warehousing, Data Sharing, Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    276 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    CompTIA A+ Certification Core 1 (220-1101)

    Skills you'll gain: Network Troubleshooting, Display Devices, Cloud Computing Architecture, Networking Hardware, Dynamic Host Configuration Protocol (DHCP), Cloud Computing, Firewall, Virtual Networking, Mobile Security, Network Infrastructure, USB, Computer Networking, Cloud Services, Software Installation, Network Support, Microarchitecture, IT Infrastructure, System Configuration, Data Storage, Information Technology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    94 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Generative AI for Marketers

    Skills you'll gain: Content Performance Analysis, Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Persona Development, Content Marketing, Personalized Campaigns, Content Creation, Marketing Operations, Marketing Analytics, Data-Driven Marketing, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Content Development and Management, Ideation, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Exercer son esprit critique à l’ère informationnelle

    Skills you'll gain: Cognitive flexibility, Critical Thinking, Scientific Methods, Learning Strategies, Research, Psychology, digital literacy, Media and Communications, Social Impact

    4.7
    Rating, 4.7 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Marketing Psychology & Neuromarketing - 2026

    Skills you'll gain: Overcoming Objections, Market Research, Marketing Psychology, Active Listening, Rapport Building, Closing (Sales), B2B Sales, Consumer Behaviour, Target Audience, Selling Techniques, Content Performance Analysis, Marketing, Sales Strategy, Price Negotiation, Sales, Innovation, Marketing Strategies, Shared Media, Sales Prospecting, Marketing Communications

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Essential Linear Algebra for Data Science

    Skills you'll gain: Linear Algebra, Applied Mathematics, Data Science, Data Analysis, Statistical Methods, Algebra, Numerical Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    192 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Design Online Course Printables using Canva

    Skills you'll gain: Marketing Collateral, Marketing Materials, Canva (Software), Promotional Materials, Marketing Design, Marketing, Creative Design, Business, Design, Graphic and Visual Design, Graphic and Visual Design Software, Graphic Design, Color Matching, Design Elements And Principles

    4.6
    Rating, 4.6 out of 5 stars
    ·
    240 reviews

    Advanced · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular digital analytics courses

  • Getting Started with TikTok: Aptly
  • Developing Data Models with LookML: Google Cloud
  • أساسيات الذكاء الاصطناعي والبيانات الضخمة | AI: Alfaisal University | KLD
  • Маркетинг в цифровом мире: University of Illinois Urbana-Champaign
  • Basics of Inclusive Design for Online Education: University of Colorado Boulder
  • Working with BigQuery: Coursera
  • CompTIA A+ Certification Core 1 (220-1101): Packt
  • Generative AI for Marketers: Microsoft
  • Exercer son esprit critique à l’ère informationnelle: University of Geneva
  • Marketing Psychology & Neuromarketing - 2026: Alex Genadinik

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
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Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
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Business Communication (16)
Decision-making (16)
Leadership (15)

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