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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • H

    HubSpot Academy

    Habilitación de ventas

    Skills you'll gain: Sales Enablement, Prospecting and Qualification, Sales Strategy, Sales, Target Audience, Customer Success Management, Sales Prospecting, Content Strategy, Persona Development, Content Creation, Service Level Agreement, Meeting Facilitation, Goal Setting, Business Writing, Writing

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Réussir une négociation : Stratégies et compétences clés

    Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Arbitration, Communication Strategies, Contract Management, Contract Compliance, Mediation, Follow Through, Planning, Constructive Feedback

    ★ 4.6 (21) · Mixed · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Inteligência Artificial Aplicada ao CRM

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Sales Pipelines, Predictive Analytics, Machine Learning Methods, Data Strategy, Customer Relationship Management (CRM) Software, Customer Analysis, Sales Management, Data Engineering, Customer Engagement, Predictive Modeling, Data Literacy, Customer Relationship Building, Customer Insights, Analytics, Advanced Analytics

    ★ 4.4 (105) · Beginner · Specialization · 1 - 3 Months

  • D

    Duke University

    Data-Driven Decision-Making for Agile Organizations

    Skills you'll gain: Strategic Decision-Making, Dealing With Ambiguity, Performance Metric, Decisiveness, Performance Analysis, Performance Measurement, Adaptability, Customer Demand Planning, Decision Making, Dashboard, Strategic Thinking, Data-Driven Decision-Making, Market Opportunities, Data Strategy, Business Analytics, Data Science, Data Analysis, Operational Efficiency, Risk Management, Change Management

    ★ 4.4 (53) · Intermediate · Specialization · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Comunicação Digital e Consumidores

    Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Marketing Communications, Marketing Planning, Target Market, Strategic Marketing, Digital Transformation, Digital Marketing, Customer Analysis, Digital Communications, Digital Marketing Tools, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Estratégia de Negócios

    Skills you'll gain: Business Strategy, Stakeholder Analysis, Business Modeling, Strategic Thinking, Corporate Strategy, Organizational Strategy, Strategic Decision-Making, Stakeholder Management, New Business Development, Growth Strategies, Competitive Analysis, Market Opportunities, Resource Management, Innovation, Value Propositions

    ★ 4.8 (18) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a business mind map with Coggle

    Skills you'll gain: Business Planning, Market Analysis, Information Architecture, Collaborative Software, Version Control, Ideation, Diagram Design, Organizational Structure

    ★ 4.5 (35) · Beginner · Guided Project · Less Than 2 Hours

  • I

    Indian Institute of Technology Guwahati

    Foundations and Advanced Practices in UX Design

    Skills you'll gain: User Research, UI/UX Research, Design Research, User Interface and User Experience (UI/UX) Design, Competitive Analysis, User Interface (UI), User Experience Design, Information Architecture, User Experience, Interaction Design, User Flows, Persona (User Experience), Qualitative Research, User Centered Design, User Interface (UI) Design, Wireframing, Human Computer Interaction, Usability, Research Methodologies, Focus Group

    ★ 4.3 (14) · Beginner · Specialization · 3 - 6 Months

  • S

    SkillsBooster Academy

    Building Basic AI Agents

    Skills you'll gain: Prompt Engineering, Prompt Patterns, LLM Application, Generative AI Agents, Make.com, Agentic Workflows, AI Workflows, AI Integrations, Tool Calling, Generative AI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Process Automation, Artificial Intelligence, Automation, Creativity, Machine Learning, Content Management, Digital Marketing

    ★ 5 (7) · Beginner · Course · 1 - 3 Months

  • W

    West Virginia University

    Compensation, Expenses and Quotas

    Skills you'll gain: Expense Management, Sales Management, Expense Reports, Sales Territory Management, Operating Expense, Transportation Management, Compensation Strategy, Compensation Management, Compensation and Benefits, Sales, Cost Control, Compensation Analysis, Tax Management, Performance Metric, Goal Setting

    ★ 4.4 (38) · Mixed · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Introduction to AI: Key Concepts and Applications

    Skills you'll gain: Model Evaluation, Decision Intelligence, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Performance Metric, Artificial Intelligence, Performance Measurement, AI literacy, Strategic Leadership, Responsible AI, Machine Learning Algorithms, Data Quality, AI Workflows, Machine Learning Methods, Model Deployment, Data Ethics, Machine Learning, Algorithms, Classification Algorithms, Data Validation

    ★ 4.8 (25) · Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Design a Professional Business card with QR code using Canva

    Skills you'll gain: Barcoding, LinkedIn, No-Code Development, Facebook, Cloud Applications, Social Media, Shared Media, Content Creation

    ★ 4.8 (119) · Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing strategy courses

  • Habilitación de ventas: HubSpot Academy
  • Réussir une négociation : Stratégies et compétences clés: University of Michigan
  • Inteligência Artificial Aplicada ao CRM: Fundação Instituto de Administração
  • Data-Driven Decision-Making for Agile Organizations: Duke University
  • Comunicação Digital e Consumidores: Fundação Instituto de Administração
  • Estratégia de Negócios: Fundação Instituto de Administração
  • Create a business mind map with Coggle: Coursera
  • Foundations and Advanced Practices in UX Design: Indian Institute of Technology Guwahati
  • Building Basic AI Agents: SkillsBooster Academy
  • Compensation, Expenses and Quotas: West Virginia University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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