Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

HubSpot Academy
Skills you'll gain: Sales Enablement, Prospecting and Qualification, Sales Strategy, Sales, Target Audience, Customer Success Management, Sales Prospecting, Content Strategy, Persona Development, Content Creation, Service Level Agreement, Meeting Facilitation, Goal Setting, Business Writing, Writing
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Arbitration, Communication Strategies, Contract Management, Contract Compliance, Mediation, Follow Through, Planning, Constructive Feedback
★ 4.6 (21) · Mixed · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Sales Pipelines, Predictive Analytics, Machine Learning Methods, Data Strategy, Customer Relationship Management (CRM) Software, Customer Analysis, Sales Management, Data Engineering, Customer Engagement, Predictive Modeling, Data Literacy, Customer Relationship Building, Customer Insights, Analytics, Advanced Analytics
★ 4.4 (105) · Beginner · Specialization · 1 - 3 Months

Duke University
Skills you'll gain: Strategic Decision-Making, Dealing With Ambiguity, Performance Metric, Decisiveness, Performance Analysis, Performance Measurement, Adaptability, Customer Demand Planning, Decision Making, Dashboard, Strategic Thinking, Data-Driven Decision-Making, Market Opportunities, Data Strategy, Business Analytics, Data Science, Data Analysis, Operational Efficiency, Risk Management, Change Management
★ 4.4 (53) · Intermediate · Specialization · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Marketing Communications, Marketing Planning, Target Market, Strategic Marketing, Digital Transformation, Digital Marketing, Customer Analysis, Digital Communications, Digital Marketing Tools, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Business Strategy, Stakeholder Analysis, Business Modeling, Strategic Thinking, Corporate Strategy, Organizational Strategy, Strategic Decision-Making, Stakeholder Management, New Business Development, Growth Strategies, Competitive Analysis, Market Opportunities, Resource Management, Innovation, Value Propositions
★ 4.8 (18) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Business Planning, Market Analysis, Information Architecture, Collaborative Software, Version Control, Ideation, Diagram Design, Organizational Structure
★ 4.5 (35) · Beginner · Guided Project · Less Than 2 Hours

Indian Institute of Technology Guwahati
Skills you'll gain: User Research, UI/UX Research, Design Research, User Interface and User Experience (UI/UX) Design, Competitive Analysis, User Interface (UI), User Experience Design, Information Architecture, User Experience, Interaction Design, User Flows, Persona (User Experience), Qualitative Research, User Centered Design, User Interface (UI) Design, Wireframing, Human Computer Interaction, Usability, Research Methodologies, Focus Group
★ 4.3 (14) · Beginner · Specialization · 3 - 6 Months

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, Prompt Patterns, LLM Application, Generative AI Agents, Make.com, Agentic Workflows, AI Workflows, AI Integrations, Tool Calling, Generative AI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Process Automation, Artificial Intelligence, Automation, Creativity, Machine Learning, Content Management, Digital Marketing
★ 5 (7) · Beginner · Course · 1 - 3 Months

West Virginia University
Skills you'll gain: Expense Management, Sales Management, Expense Reports, Sales Territory Management, Operating Expense, Transportation Management, Compensation Strategy, Compensation Management, Compensation and Benefits, Sales, Cost Control, Compensation Analysis, Tax Management, Performance Metric, Goal Setting
★ 4.4 (38) · Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Model Evaluation, Decision Intelligence, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Performance Metric, Artificial Intelligence, Performance Measurement, AI literacy, Strategic Leadership, Responsible AI, Machine Learning Algorithms, Data Quality, AI Workflows, Machine Learning Methods, Model Deployment, Data Ethics, Machine Learning, Algorithms, Classification Algorithms, Data Validation
★ 4.8 (25) · Intermediate · Course · 1 - 3 Months

Skills you'll gain: Barcoding, LinkedIn, No-Code Development, Facebook, Cloud Applications, Social Media, Shared Media, Content Creation
★ 4.8 (119) · Beginner · Guided Project · Less Than 2 Hours