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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Social Listening

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Analytics, Customer Engagement, Market Trend, Business, Business Strategy, Customer Insights, Brand Management, Digital Marketing Tools, Strategic Thinking, Web Presence, Strategic Decision-Making, Trend Analysis, Data-Driven Decision-Making, Analytical Skills, Continuous Monitoring

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Customer Insights

    Skills you'll gain: Customer Insights, AI Personalization, Customer Analysis, Customer experience strategy (CX), Generative AI, User Feedback, Customer experience improvement, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Introduction au CRM avec HubSpot

    Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Sales Management, Campaign Management, Customer Relationship Management, Management Reporting, Team Management, Team Oriented, Marketing Automation, Customer Data Management, User Accounts, Marketing

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • É

    École Polytechnique Fédérale de Lausanne

    Economie du sol et de l'immobilier II

    Skills you'll gain: Supply And Demand, Market Dynamics, Property and Real Estate, Real Estate, Land Management, Economic Development, Commercial Real Estate, Financial Systems, Financial Market, Economics, Market Analysis, Correlation Analysis, Cost Benefit Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    54 reviews

    Intermediate · Course · 1 - 3 Months

  • M

    MongoDB Inc.

    MongoDB Aggregation Framework

    Skills you'll gain: Data Transformation, MongoDB, Data Manipulation, Data Processing, Data Integration, NoSQL, Data Migration, Data Analysis, Query Languages, Data Preprocessing, Data Pipelines, Unstructured Data, Network Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    66 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Visualization using Plotly

    Skills you'll gain: Plotly, Exploratory Data Analysis, Scatter Plots, Plot (Graphics), Data Visualization, Data Visualization Software, Interactive Data Visualization, Data Analysis, Python Programming

    4
    Rating, 4 out of 5 stars
    ·
    51 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    Life Coach Certification

    Skills you'll gain: Performance Improvement, Continuous Quality Improvement (CQI), Customer Acquisition Management, Customer Retention, Branding, Marketing Planning, Business Management, Personal Development, AI Enablement, Brand Marketing, Business Marketing, Revenue Management

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Get started with Microsoft Planner

    Skills you'll gain: Marketing Planning, Microsoft 365, Productivity Software, Project Management Software, Project Planning, Collaborative Software, Project Management, Team Management

    3.9
    Rating, 3.9 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Cómo hacer invitaciones en Canva

    Skills you'll gain: Canva (Software), Graphical Tools, Web Content, Design, Creative Design, Design Software, Graphic Design, Marketing Design, Event Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alibaba Cloud Academy

    Big Data Analysis Deep Dive

    Skills you'll gain: Dashboard, Big Data, Data Processing, Dashboard Creation, Data Visualization Software, Apache Hive, Apache Spark, Apache Hadoop, Data Manipulation, SQL, Business Intelligence, Data Integration, Data Analysis, Query Languages, Database Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Introdução à Ciência e Engenharia de Dados

    Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Data Strategy, Data Engineering, Analytics, Data Science, Data Processing, Predictive Analytics, Strategic Decision-Making, Machine Learning Methods, Decision Making, Data Collection

    4.4
    Rating, 4.4 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Cisco Learning and Certifications

    Threat Investigation

    Skills you'll gain: Cyber Threat Intelligence, Cyber Threat Hunting, Threat Detection, Vulnerability Assessments, Threat Management, Event Monitoring, Intrusion Detection and Prevention, Security Information and Event Management (SIEM), Computer Security Incident Management, Continuous Monitoring, Incident Response, Security Awareness, Security Management, Malware Protection, Network Security, Network Analysis, Network Monitoring

    4.8
    Rating, 4.8 out of 5 stars
    ·
    40 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Social Listening: Coursera
  • GenAI for Customer Insights: Coursera
  • Introduction au CRM avec HubSpot: Coursera
  • Economie du sol et de l'immobilier II: École Polytechnique Fédérale de Lausanne
  • MongoDB Aggregation Framework: MongoDB Inc.
  • Data Visualization using Plotly: Coursera
  • Life Coach Certification: Packt
  • Get started with Microsoft Planner: Coursera
  • Cómo hacer invitaciones en Canva: Coursera
  • Big Data Analysis Deep Dive: Alibaba Cloud Academy

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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