Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Skills you'll gain: Stakeholder Engagement, Business Intelligence, Data-Driven Decision-Making, Dashboard, Business Analytics, Real Time Data, Data Integration, Data Modeling, Data Analysis, Key Performance Indicators (KPIs), Business Metrics, Business Process, Project Implementation, Data Pipelines
Advanced · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, Productivity, OpenAI, Calendar Management, Organizational Skills, Generative AI, Artificial Intelligence, Large Language Modeling, AI Personalization, Productivity Software, HubSpot CRM, Business Process Automation, Email Marketing, Artificial Intelligence and Machine Learning (AI/ML), Google Sheets, Automation
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data Validation, Spreadsheet Software, Excel Formulas, SQL, Data Analysis, Analytics, Data Manipulation, Pivot Tables And Charts, Data Integration, Data Transformation, User Feedback
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Customer Analysis, Commercialization, Product Planning, Business Modeling, Strategic Decision-Making, Innovation, Entrepreneurship, Entrepreneurial Finance, Market Opportunities, Business Planning, New Product Development, Sales Strategy, Sales Pipelines, Ideation, Sales Presentation, Product Development, Team Building, Product Strategy, Capital Markets, Finance
Beginner · Specialization · 3 - 6 Months

Microsoft
Skills you'll gain: Marketing Automation, Sales Management, Customer Engagement, Customer Relationship Management (CRM) Software, Sales Process, Microsoft 365, Resource Allocation, Microsoft Teams, Sales Operations, Lead Generation, Service Management, Marketing, Customer Data Management, Power BI, Customer Service, Customer Insights, Scheduling
Beginner · Course · 1 - 3 Months

The State University of New York
Skills you'll gain: Branding, Marketing and Public Relations, Entrepreneurship, Content Creation, Video Production, Marketing, Copywriting, Business Modeling, Presentations, Customer Engagement, Value Propositions, E-Commerce, Web Design and Development, Photography, Persona Development
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Customer experience strategy (CX), Brand Strategy, Brand Management, Marketing Strategies, Customer Insights, Brand Loyalty, Global Marketing, Market Trend, Consumer Behaviour, Competitive Analysis, Business Strategy, Innovation, E-Commerce
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Generative AI, Natural Language Processing, Business Intelligence, Content Creation, Risk Mitigation
Beginner · Course · 1 - 4 Weeks

Stanford University
Skills you'll gain: Descriptive Statistics, Statistics, Statistical Methods, Sampling (Statistics), Statistical Analysis, Data Analysis, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, Statistical Inference, Probability, Exploratory Data Analysis, Quantitative Research, Probability Distribution
Beginner · Course · 1 - 3 Months

Yonsei University
Skills you'll gain: Hospitality Management, Hospitality, Customer Service, Customer experience strategy (CX), Healthcare Industry Knowledge, Product Marketing, Service Management, Innovation, Customer experience improvement, Revenue Management, Business Marketing, Marketing, Health Care
Mixed · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods
Beginner · Course · 1 - 4 Weeks

Dubai College of Tourism
Skills you'll gain: Hospitality Management, Online Advertising, Promotional Strategies, Hospitality, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Customer Insights, Customer experience improvement, Marketing, Marketing Planning, Target Market, Strategic Marketing, Marketing Channel, Content Marketing, Market Trend, Customer Relationship Management, Adaptability
Beginner · Course · 1 - 4 Weeks