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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • R

    Rice University

    Introduction à l'analyse de données à l'aide d'Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Data Analysis Software, Spreadsheet Software, Excel Formulas, Data Synthesis, Data Visualization Software, Graphing, Data Analysis, Scatter Plots, Histogram, Data Manipulation, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Human Resource Management: Corporate Fundamentals

    Skills you'll gain: Human Capital, Human Resources Management and Planning, Human Resources, Employee Performance Management, Performance Management, Human Resource Strategy, Talent Management, Workforce Planning, Talent Acquisition, Performance Appraisal, Talent Recruitment, Workforce Development, Labor Relations, Human Relations Movement, People Analytics, Compensation and Benefits, Organizational Strategy, Succession Planning, Diversity Programs, Corporate Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    66 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Enhance Organizational Communications with Slack

    Skills you'll gain: Slack (Software), Productivity Software, Collaborative Software, Internal Communications, Team Building, Corporate Communications, Business Communication, Team Management, Communication Strategies, Resource Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    83 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Pontificia Universidad Católica del Perú

    Comportamiento del Consumidor Digital

    Skills you'll gain: Data Ethics, Consumer Behaviour, Digital Analysis, Data Collection, Marketing, Target Market, digital literacy, Market Research, User Research, Customer Insights, Customer Analysis, Ethical Standards And Conduct, Business Ethics, Research, Analytics, Personalized Service, Qualitative Research, Technical Communication, Research Reports, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Infectious Disease Modeling in Practice

    Skills you'll gain: Epidemiology, Mathematical Modeling, Infectious Diseases, Public Health, Public Health and Disease Prevention, Infection Control, Statistical Modeling, Predictive Modeling, Health Policy, Forecasting, Model Evaluation, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    Airbus Beyond

    Procurement Strategies

    Skills you'll gain: Procurement, Strategic Sourcing, Supplier Relationship Management, Contract Management, Supply Chain, Supplier Performance Management, Negotiation, Contract Negotiation, Process Optimization, Innovation, Value Propositions, Market Research, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Glasgow

    Data Mining of Clinical Databases

    Skills you'll gain: Descriptive Analytics, ICD Coding (ICD-9/ICD-10), Health Informatics, Medical Records, Data Mining, Medical Coding, Electronic Medical Record, Patient Flow, Predictive Analytics, Clinical Research, Database Design, Health Information Management, Descriptive Statistics, Applied Machine Learning, Predictive Modeling, Precision Medicine, Data Access, Query Languages, SQL, Interoperability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Content Strategy

    Skills you'll gain: Content Strategy, Content Marketing, Content Performance Analysis, Content Development and Management, Content Optimization, Web Content, Social Media Content, Paid media, Digital Content, Digital Media Strategy, Marketing Strategies, Content Creation, Email Marketing, Online Advertising, Content Scheduling, Cross-Channel Marketing, Copywriting, Search Engine Optimization, Advertising, Digital Advertising

    4
    Rating, 4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Player Evaluation, Team Performance and Roster Management

    Skills you'll gain: Calendar Management, People Analytics, Performance Analysis, Analytics, Data-Driven Decision-Making, Scheduling, Labor Relations, Workforce Management, Staff Management, Team Performance Management, Linear Algebra, Data Management, Administration, Contract Management, Team Management, Unsupervised Learning, R (Software), Statistical Programming, R Programming, Operations Management

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Google Data Studio - Création de Tableaux de Bords Interactifs

    Skills you'll gain: Data Visualization, Dashboard, Interactive Data Visualization, Dashboard Creation, Data Presentation, Data Visualization Software, Looker (Software), Collaborative Software, Data Sharing, Data Science, Data Analysis, Business Intelligence, Data Integration, Data Modeling, Data Import/Export

    4.4
    Rating, 4.4 out of 5 stars
    ·
    114 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • I

    Infosec

    Management

    Skills you'll gain: Security Management, Cyber Governance, IT Management, Cybersecurity, Cyber Security Strategy, Security Strategy, Key Performance Indicators (KPIs), Leadership and Management, Internal Communications, Leadership, Performance Metric, Program Management, Communication, Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Develop Linkedin designs with Visme

    Skills you'll gain: Promotional Materials, Marketing Materials, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Data Visualization, Content Marketing, Digital Content, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Introduction à l'analyse de données à l'aide d'Excel: Rice University
  • Human Resource Management: Corporate Fundamentals: EDUCBA
  • Enhance Organizational Communications with Slack: Coursera
  • Comportamiento del Consumidor Digital: Pontificia Universidad Católica del Perú
  • Infectious Disease Modeling in Practice: Johns Hopkins University
  • Procurement Strategies: Airbus Beyond
  • Data Mining of Clinical Databases: University of Glasgow
  • Content Strategy: Simplilearn
  • Player Evaluation, Team Performance and Roster Management: The State University of New York
  • Google Data Studio - Création de Tableaux de Bords Interactifs: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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