Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Dashboard, Data Visualization Software, Real Time Data, Data Processing, Node.JS, Data Analysis, Application Programming Interface (API), Web Development Tools, JSON, Javascript
Intermediate · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistical Modeling, Predictive Analytics, Statistical Methods, Data Ethics, Data Science, Probability, Regression Analysis, Analytical Skills, Probability Distribution
Intermediate · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Lean Methodologies, Design Thinking, Innovation, Entrepreneurship, Product Improvement, Technology Solutions, Customer Analysis, Solution Design, Customer Insights, Brainstorming, Market Opportunities, Market Research, User Feedback, Business Modeling, Presentations
Beginner · Course · 1 - 3 Months

Skills you'll gain: Statistical Inference, Regression Analysis, R Programming, Statistical Analysis, Statistical Modeling, Predictive Modeling, Advanced Analytics, Mathematical Modeling, Probability & Statistics, Data Validation, Statistical Hypothesis Testing, Probability
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Extract, Transform, Load, Power BI, Data Transformation, Data Cleansing, Query Languages, Data Manipulation, Data Integration, Data Processing, Data Validation, Data Import/Export, Data Quality, Data Analysis, Data Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Benchmarking, Sales Strategy, Business Development, New Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Competitive Analysis, Target Market, Business Strategies
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Data-Driven Decision-Making, Probability Distribution, Descriptive Statistics, Data Analysis, Data Visualization, R (Software), Box Plots, Statistical Methods, Data Manipulation, Probability, Statistical Analysis, Histogram
Beginner · Course · 1 - 3 Months
Skills you'll gain: Descriptive Statistics, R (Software), Statistical Hypothesis Testing, Correlation Analysis, Tidyverse (R Package), Data Analysis, Regression Analysis, Probability & Statistics, Data Import/Export, Analytical Skills, Statistical Analysis, R Programming, Data Wrangling
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Debugging, Data Analysis, Data Processing, Numerical Analysis, Critical Thinking
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Integration, Data Pipelines, Data Lakes, Microsoft Azure, Azure Synapse Analytics, Performance Tuning, Data Transformation, Data Validation, Data Storage Technologies, SQL, Data Storage, Cloud Storage
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Overcoming Objections, Sales Development, Lead Generation, Verbal Communication Skills, Prospecting and Qualification, Phone Sales, Cold Calling, Emotional Intelligence, Sales Strategy, Sales Training, Sales Presentations, Target Audience, Sales Process, Empathy, Rapport Building, Active Listening, Value Propositions
Beginner · Course · 1 - 3 Months

Skills you'll gain: Presentations, Sales Presentation, Technical Communication, Professional Development, Data Sharing, Technical Documentation, Graphic Design, Business Communication, Marketing
Beginner · Guided Project · Less Than 2 Hours