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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Corporate Finance Institute

    Tableau Trading Dashboard

    Skills you'll gain: Tableau Software, Business Intelligence, Dashboard, Dashboard Creation, Technical Analysis, Plot (Graphics), Market Data, Statistical Visualization, Investment Banking, Tree Maps, Interactive Data Visualization, Data Visualization Software, Market Analysis, Data Analysis, Context Management, SQL

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Instagram Storytelling: Write Compelling Stories

    Skills you'll gain: Storytelling, Instagram, Visual Storytelling, Content Creation, Drive Engagement, Driving engagement, Writing and Editing, Social Media Content, AI powered creativity, Writing

    Beginner · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Uso de datos en las organizaciones del S.XXI

    Skills you'll gain: Data Collection, Business Intelligence, Data-Driven Decision-Making, Data Literacy, Data Strategy, Data Analysis, Business Analytics, Data Ethics, Analytics, Big Data, Diversity and Inclusion, Data Quality, Market Opportunities

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI for Health & Nursing

    Skills you'll gain: Responsible AI, Health Technology, Data Ethics, Clinical Nursing, Nurse Education, Nursing Process, Clinical Documentation, Nursing, Nursing Practices, Artificial Intelligence, Healthcare Ethics, Basic Patient Care, Artificial Intelligence and Machine Learning (AI/ML), Health Care, Healthcare Industry Knowledge, Generative AI Agents, Generative AI, Business, Physiology, Business Acumen

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Diseña stories para Instagram y Facebook con Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Visual Storytelling, Animations, Graphical Tools, Content Creation, Facebook, Digital Design, Marketing, Design

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Cybersecurity Concepts

    Skills you'll gain: Threat Detection, Cybersecurity, Intrusion Detection and Prevention, Cyber Threat Intelligence, Cyber Attacks, Network Infrastructure, Network Security, Endpoint Detection and Response, Network Architecture, General Networking, Endpoint Security, Continuous Monitoring, Malware Protection, System Monitoring, Incident Response, Email Security, Anomaly Detection, Operating Systems, Identity and Access Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Starweaver

    Advanced Financial Analysis and Credit Risk Modeling

    Skills you'll gain: Credit Risk, Risk Modeling, Financial Analysis, Financial Statement Analysis, Financial Modeling, Financial Statements, Cash Flows, Portfolio Risk, Investments, Risk Analysis, Market Liquidity, Corporate Finance, Return On Investment, Business Valuation, Data Modeling, Performance Stress Testing, Case Studies, Excel Formulas, Business Analytics

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Jira for Quality Assurance Testing

    Skills you'll gain: Software Quality Assurance, Quality Assurance, Software Testing, Test Tools, Jira (Software), Development Testing, Regression Testing, Functional Testing, Software Quality (SQA/SQC), Test Planning, Test Case, Technical Communication, Issue Tracking, Agile Methodology, Software Development, Agile Project Management, Risk Management, User Interface and User Experience (UI/UX) Design, Data Analysis, Problem Solving

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Household Surveys for Program Evaluation in LMICs

    Skills you'll gain: Surveys, Survey Creation, Sampling (Statistics), Program Evaluation, Data Management, Data Collection, Data Analysis, Data Cleansing, Quantitative Research, Data Quality, Research Design, Sample Size Determination, Interviewing Skills, Data Presentation, Data Mapping, Data Ethics

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Naive Bayes 101: Resume Selection with Machine Learning

    Skills you'll gain: Data Visualization, Plot (Graphics), Exploratory Data Analysis, Text Mining, Model Evaluation, Model Training, Classification Algorithms, Applied Machine Learning, Data Cleansing, Scikit Learn (Machine Learning Library), Statistical Machine Learning, Data Preprocessing, Natural Language Processing, Predictive Modeling, Machine Learning, Unstructured Data, Data Analysis, Machine Learning Algorithms, Python Programming, Computer Science

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    Qlik Sense - Advanced

    Skills you'll gain: Spatial Data Analysis, Spatial Analysis, Scripting, Geospatial Mapping, Scripting Languages, Dashboard, Dashboard Creation, Data Visualization Software, Interactive Data Visualization, Data Manipulation, Data Import/Export, Cascading Style Sheets (CSS), Advanced Analytics

    Intermediate · Course · 1 - 4 Weeks

  • D

    Duke University

    Data Science with NumPy, Sets, and Dictionaries

    Skills you'll gain: NumPy, Data Structures, Data Analysis, Object Oriented Programming (OOP), Image Analysis, Data Processing, Data Science, Programming Principles, Text Mining, File I/O, Data Manipulation, Big Data, Performance Tuning, Python Programming, Probability Distribution

    4
    Rating, 4 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Tableau Trading Dashboard: Corporate Finance Institute
  • Instagram Storytelling: Write Compelling Stories: Coursera
  • Uso de datos en las organizaciones del S.XXI: Banco Interamericano de Desarrollo
  • AI for Health & Nursing: AI CERTs
  • Diseña stories para Instagram y Facebook con Canva: Coursera
  • Cybersecurity Concepts: Packt
  • Advanced Financial Analysis and Credit Risk Modeling: Starweaver
  • Jira for Quality Assurance Testing: Coursera
  • Household Surveys for Program Evaluation in LMICs: Johns Hopkins University
  • Naive Bayes 101: Resume Selection with Machine Learning: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Modeling (9)
Social Media Marketing (9)
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