• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Instagram Stories: Maximize Interaction

    Skills you'll gain: Instagram, Storytelling, Driving engagement, Drive Engagement, Social Media, Brand Strategy, Content Creation, Social Media Marketing, User Feedback, Social Media Content, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Foundations of Power Platform for Aspiring PL-400 Developers

    Skills you'll gain: Microsoft Power Platform, Power Platform Architecture & Technical Design, Power Apps Component Framework, Power Platform CLI, Microsoft Development Tools, Microsoft Power Automate/Flow, Development Environment, Power BI, Data Modeling, Technical Design, Solution Architecture, Business Logic, No-Code Development, Data Architecture, Cloud Development, Application Development, Authorization (Computing), Solution Design, Security Strategy

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Interessen des durchschnittlichen Facebook Nutzers

    Skills you'll gain: Facebook, Persona Development, Social Media, Social Media Marketing, Driving engagement, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Social Media Management, Social Media Analytics, Target Audience, Customer Analysis

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of California, Irvine

    Project Planning

    Skills you'll gain: Project Schedules, Project Planning, Agile Methodology, Performance Metric, Scheduling, Timelines, Conflict Management, Stakeholder Engagement, Project Estimation, Stakeholder Management, Milestones (Project Management), Agile Project Management, Negotiation, Cost Estimation, Resource Planning, Risk Analysis, Project Risk Management, Contract Management, Kanban Principles, Estimation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    AI-Augmented Decision-Making for Business Leaders

    Skills you'll gain: Business Leadership, Strategic Leadership, Data Ethics, Strategic Decision-Making, Responsible AI, Decision Intelligence, Business Strategy, Leadership, Risk Analysis, Artificial Intelligence, Business Risk Management, Risk Mitigation, Culture Transformation, AI Integrations, Stakeholder Communications, Accountability, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Managing Data as a Product: Scalable Data Architectures

    Skills you'll gain: Data Architecture, Distributed Computing, Data Modeling, Scalability, Data Management, Data Strategy, Software Architecture, Semantic Web, Continuous Deployment, Information Architecture, CI/CD, Maintainability, AI Enablement, Organizational Structure, AI Integrations, Product Automation, Interoperability, Data Analysis, Generative AI

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Introducción a Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Social Media Analytics, Social Media, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Advertising, Customer Analysis, Web Presence

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create Viral Content: Track & Revise

    Skills you'll gain: Content Optimization, Driving engagement, Content Creation, Video Production, Performance Analysis, Social Media Management, Social Media Content, Content Development and Management, Digital Publishing, Video Editing, Performance Measurement, Post-Production, Branding, Graphic and Visual Design Software, Performance Improvement, Graphic and Visual Design, Key Performance Indicators (KPIs), Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Employee Engagement: Driving Real-Time Insights

    Skills you'll gain: Responsible AI, Employee Engagement, Driving engagement, Drive Engagement, HR Tech, People Analytics, AI Personalization, Generative AI, Employee Surveys, Human Resource Strategy, Real Time Data, Data-Driven Decision-Making, Case Studies, Analysis, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    How to Use ChatGPT and Generative AI for Passive Income

    Skills you'll gain: Data Ethics, Responsible AI, Generative AI, ChatGPT, Prompt Patterns, AI powered creativity, AI literacy, Vibe coding, Blogs, Content Scheduling, Social Media Management, Copywriting, Social Media Content, Content Creation, Marketing Automation, Web Development, Web Language, Writing, Content Marketing, Personalized Service

    2.1
    Rating, 2.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Recoger datos con SurveyMonkey

    Skills you'll gain: Employee Surveys, Analysis, User Accounts, Social Media, User Feedback, Social Media Marketing, Data Sharing, Account Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    의사 결정을 위한 비즈니스 분석

    Skills you'll gain: Business Analytics, Risk Analysis, Data-Driven Decision-Making, Business Analysis, Analytics, Analysis, Strategic Decision-Making, Data Analysis, Marketing Analytics, Decision Making, Business Modeling, Trend Analysis, Process Optimization, Risk Modeling, Simulation and Simulation Software, Market Analysis, Microsoft Excel, Unsupervised Learning, Model Optimization, Spreadsheet Software

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

1…310311312…479

In summary, here are 10 of our most popular marketing strategy courses

  • Instagram Stories: Maximize Interaction: Coursera
  • Foundations of Power Platform for Aspiring PL-400 Developers: Board Infinity
  • Interessen des durchschnittlichen Facebook Nutzers: Coursera
  • Project Planning: University of California, Irvine
  • AI-Augmented Decision-Making for Business Leaders: Coursera
  • Managing Data as a Product: Scalable Data Architectures: Packt
  • Introducción a Facebook Audience Insights: Coursera
  • Create Viral Content: Track & Revise: Coursera
  • GenAI for Employee Engagement: Driving Real-Time Insights: Coursera
  • How to Use ChatGPT and Generative AI for Passive Income: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok