Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Brochures, Canva (Software), Logo Design, Marketing Collateral, Marketing Materials, Marketing Design, Promotional Materials, Graphic and Visual Design Software, Graphic Design, Organizational Skills, Marketing, Creative Design, Design Elements And Principles, Branding
★ 4.8 (6) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Lakes, File Management, Microsoft Azure, Azure Synapse Analytics, Information Management, Data Management, Databricks, Data Storage Technologies, Data Security
★ 4.6 (18) · Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: R Programming, Rmarkdown, R (Software), Tidyverse (R Package), Ggplot2, Data Import/Export, Data Visualization, Plot (Graphics), Statistical Visualization, Data Analysis, Statistical Reporting, Data Visualization Software, Data Presentation, Data Science, Data Manipulation, Statistical Analysis, Data Wrangling, Data Cleansing, Data Integration, Communication
★ 4.7 (7) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Design, Graphic Design, Data Visualization, Advertising, Marketing, Project Design, User Accounts, Data Sharing, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Exploratory Data Analysis, Statistical Modeling, Regression Analysis, Data Visualization, Model Evaluation, Data Analysis, Statistical Methods, Scatter Plots, Statistical Software, R Programming, Statistical Analysis, Plot (Graphics), R (Software), Predictive Modeling, Ggplot2, Statistical Programming
★ 4.7 (20) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Text Mining, Natural Language Processing, Microsoft Azure, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), AI literacy, AI Workflows, Analytics, Application Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Persona Development, Social Media, Social Media Marketing, Driving engagement, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Social Media Management, Social Media Analytics, Target Audience, Customer Analysis
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Instagram, Advertising Campaigns, Advertising, Marketing Budgets, Target Audience, Online Advertising, Social Media Management, Social Media Campaigns, Social Media, Target Market, Marketing, Budget Management, Budgeting
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Campaign Planning, Marketing Collateral, Branding, Content Optimization, Search Engine Optimization, AI Workflows, Large Language Modeling
Beginner · Course · 1 - 4 Weeks
Knowledge Accelerators
Skills you'll gain: Power BI, Data Visualization, Dashboard, Data Presentation, Business Intelligence, Data Modeling, Data Import/Export, Microsoft Power Platform, Dashboard Creation, Business Intelligence Software, Interactive Data Visualization, Data Transformation, Data Visualization Software, Data Storytelling, Pivot Tables And Charts, Datamaps, Data Manipulation, Data Sharing, Extract, Transform, Load, Spatial Data Analysis
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Data-Driven Decision-Making, Descriptive Statistics, Data Literacy, Data Analysis, Plot (Graphics), Probability Distribution, Statistical Software, Statistics, Statistical Visualization, R (Software), Statistical Methods, Data Visualization, Statistical Analysis, Probability, R Programming, Probability & Statistics, Statistical Programming, Descriptive Analytics, Statistical Hypothesis Testing, Data Manipulation
★ 4.3 (15) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Security Architecture Review, Root Cause Analysis, Data Quality, Data Management, Azure Synapse Analytics, Data Validation, Data Integrity, Data Pipelines, Performance Tuning, Data Security, SQL, Database Development, System Monitoring, Extract, Transform, Load, Data Maintenance, Time Series Analysis and Forecasting, Data Governance, Query Languages, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Automation
Advanced · Specialization · 3 - 6 Months