• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • M

    Microsoft

    Smarter Content and Communications with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies

    ★ 4.5 (227) · Beginner · Specialization · 3 - 6 Months

  • E

    Edureka

    Tableau Cloud and AI for Analytics

    Skills you'll gain: Agentic Workflows, Tableau Software, Data Governance, Collaborative Software, Agentic systems, Data Architecture, Enterprise Architecture, Governance, Analytics, Data Access, Security Controls, Dashboard, Role-Based Access Control (RBAC), Cloud Services, Trend Analysis, Customer Insights, Artificial Intelligence, Performance Management, Application Lifecycle Management, Business Metrics

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Complete Commercial Banking

    Skills you'll gain: Commercial Banking, Retail Banking, Banking Services, Bank Regulations, Commercial Lending, Banking, Project Finance, Customer Service, Cash Management, Client Services, Financial Regulation, General Lending, Financial Inclusion, Loans, Lending and Underwriting, Financial Regulations, Customer Relationship Building, Customer Retention, Working Capital, Customer experience strategy (CX)

    ★ 5 (27) · Beginner · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Bank Branch Marketing: Analyze & Apply Strategies

    Skills you'll gain: Customer Analysis, Data-Driven Marketing, Service Design, Financial Inclusion, Regulatory Compliance, Consumer Behaviour, Banking, Banking Services, Digital Media Strategy, Customer Insights, Retail Banking, Regulatory Requirements, Marketing Psychology, Digital Marketing, Marketing Analytics, Strategic Marketing, Business Modeling, Compliance Management, Digital Analysis, Marketing

    ★ 5 (11) · Mixed · Course · 1 - 3 Months

  • J

    John Wiley & Sons

    Building Tech Products that Customers Love

    Skills you'll gain: Product Strategy, Product Planning, Product Management, Prototyping, Product Development, New Product Development, Technical Product Management, Stakeholder Engagement, Stakeholder Management, Design and Product, Design Thinking, Team Management, Product Design, Continuous Delivery, Organizational Structure, Cross-Functional Team Leadership, Design Strategies, Design, Customer Service, Design Specifications

    Intermediate · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Entrepreneurship: Launching an Innovative Business

    Skills you'll gain: Customer Analysis, Commercialization, Product Planning, Business Modeling, Strategic Decision-Making, Closing (Sales), Innovation, Entrepreneurship, Entrepreneurial Finance, Market Opportunities, Business Planning, Strategic Thinking, New Product Development, Sales Strategy, Sales Pipelines, Ideation, Customer Insights, Product Development, Sales Presentations, Finance

    ★ 4.6 (2.3K) · Beginner · Specialization · 3 - 6 Months

  • M

    Madecraft

    Generative AI for Innovative Business Branding

    Skills you'll gain: Brand Strategy, Prompt Engineering, Branding, Brand Marketing, Brand Management, AI Personalization, Digital Brand Strategy, Generative AI, AI Enablement, Prompt Engineering Tools, Customer experience improvement, Content Marketing, Customer Engagement, Responsible AI, Content Creation, Business Ethics, Customer Service, Marketing Analytics, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • I

    IBM

    Data Analysis with Python

    Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Data Analysis, Data Import/Export, Data Manipulation, Data Transformation, Predictive Modeling, Data Cleansing, Data Preprocessing, Model Evaluation, Data Processing, Data Science, Predictive Analytics, Model Training, Analytics, Model Optimization, Pandas (Python Package), Statistical Modeling, Data Visualization, Python Programming

    ★ 4.7 (20K) · Intermediate · Course · 1 - 3 Months

  • D

    DeepLearning.AI

    Natural Language Processing

    Skills you'll gain: Natural Language Processing, Supervised Learning, Transfer Learning, Recurrent Neural Networks (RNNs), Markov Model, Embeddings, Dimensionality Reduction, Large Language Modeling, Machine Learning Methods, Text Mining, Statistical Machine Learning, Fine-tuning, Artificial Neural Networks, Classification Algorithms, Data Preprocessing, Deep Learning, Tensorflow, Logistic Regression, Feature Engineering, Applied Machine Learning

    ★ 4.6 (6.2K) · Intermediate · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Service Marketing and Relationship Strategies

    Skills you'll gain: Service Recovery, Customer Service, Customer experience improvement, Service Design, Customer Relationship Building, Experience Design, Brand Loyalty, Service Management, Customer experience strategy (CX), Customer Engagement, Service Level, Relationship Management, Service Improvement, Branding, Marketing Strategies, Strategic Marketing, Quality Management, Quality Improvement, Brand Management, Marketing and Public Relations

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    AI For Business

    Skills you'll gain: AI Personalization, Machine Learning Methods, Fraud detection, Generative AI, Responsible AI, Data Ethics, Data Management, Data Strategy, People Analytics, HR Tech, Generative Model Architectures, AI Enablement, Human Resource Management, AI Product Strategy, Data Governance, Human Resources Management and Planning, Personalized Campaigns, Big Data, Machine Learning, Analytics

    ★ 4.7 (1.9K) · Beginner · Specialization · 3 - 6 Months

    Category: Top AI Program
    Top AI Program
  • J

    John Wiley & Sons

    Marketing with AI for Dummies

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Data-Driven Marketing, Marketing Automation, MarTech, Marketing Operations, Marketing, Personalized Campaigns, Marketing Strategies, Marketing Analytics, Marketing Effectiveness, Generative AI, Marketing Planning, Machine Learning, Artificial Intelligence, Performance marketing, Customer Engagement, Data Analysis, Web Analytics and SEO

    Beginner · Course · 3 - 6 Months

1…333435…426

In summary, here are 10 of our most popular customer insights courses

  • Smarter Content and Communications with Microsoft Copilot: Microsoft
  • Tableau Cloud and AI for Analytics: Edureka
  • Complete Commercial Banking: EDUCBA
  • Bank Branch Marketing: Analyze & Apply Strategies: EDUCBA
  • Building Tech Products that Customers Love: John Wiley & Sons
  • Entrepreneurship: Launching an Innovative Business: University of Maryland, College Park
  • Generative AI for Innovative Business Branding: Madecraft
  • Data Analysis with Python: IBM
  • Natural Language Processing: DeepLearning.AI
  • Service Marketing and Relationship Strategies: EDUCBA

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok