Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Game Theory, Strategic Thinking, Competitive Analysis, Business Strategies, Strategic Partnership, Consulting, Corporate Strategy, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Development, Organizational Effectiveness
Intermediate · Specialization · 3 - 6 Months
Skills you'll gain: Data Validation, Spreadsheet Software, Data Analysis, Data Manipulation, Analytical Skills, Consolidation, Excel Formulas, Query Languages, Data Compilation, Pivot Tables And Charts, Data Quality, SQL, Data Integration, Data Transformation, Data Processing, Database Management
Beginner · Course · 1 - 4 Weeks

Salesforce
Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Order Entry, Closing (Sales), Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, General Sales Practices, Service Management
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Generative AI, ChatGPT, AI literacy, Artificial Intelligence and Machine Learning (AI/ML), Augmented and Virtual Reality (AR/VR), Machine Learning, Data Synthesis
Beginner · Course · 1 - 4 Weeks

Meta
Skills you'll gain: React Native, Version Control, User Research, UI/UX Research, Usability Testing, Unix Commands, JSON, Restful API, Web Development Tools, Git (Version Control System), Jest (JavaScript Testing Framework), Persona (User Experience), GitHub, Interaction Design, User Experience Design, SQL, User Interface and User Experience (UI/UX) Design, Mobile Development, Javascript, React.js
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Excel Macros, Customer Data Management, Event-Driven Programming, Customer Relationship Management (CRM) Software, Dashboard Creation, Dashboard, Customer Relationship Management, Business Process Automation, Microsoft Excel, Automation, IT Automation, Workflow Management, Management Reporting, Relationship Management, Operations Management, Business Operations, Real Time Data, Business, Build Tools, Productivity
Beginner · Specialization · 3 - 6 Months

Salesforce
Skills you'll gain: Sales Process, Sales, Salesforce, Customer Relationship Management (CRM) Software, Sales Operations, Customer Relationship Management, General Sales Practices, B2B Sales, Data Management, Customer Data Management, Databases, Data Quality, Data Cleansing, Business-To-Consumer
Beginner · Course · 1 - 4 Weeks
Rutgers the State University of New Jersey
Skills you'll gain: Strategic Sourcing, Lean Six Sigma, Lean Manufacturing, Demand Planning, Procurement, Supplier Relationship Management, Manufacturing Operations, Forecasting, Supply Chain Planning, Lean Methodologies, Process Improvement, Supplier Management, Production Management, Operations Management, Customer Demand Planning, Inventory Management, Warehousing, Supply Chain, Warehouse Management, Logistics
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Data Cleansing, Customer Relationship Management, Data Quality, Data Maintenance, Customer Data Management, Data-Driven Marketing, Marketing Automation, Data Integrity, Workflow Management, Data Validation, Auditing, Records Management, Record Keeping
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Surveys, Survey Creation, Market Analysis, Product Strategy, Market Research, Product Marketing, Marketing Communications, Business Research, Strategic Marketing, Integrated Marketing Communications, Value Propositions, Customer Acquisition Management, Strategic Decision-Making, Consumer Behaviour, Marketing Analytics, Product Management, Product Lifecycle Management, Target Market, Decision Making, Marketing
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies
Beginner · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Customer Analysis, Value Propositions, Closing (Sales), Entrepreneurial Finance, Entrepreneurship, Business Planning, Sales Strategy, Ideation, Sales Pipelines, Innovation, Customer Insights, Risk Management, Risk Analysis, Proposal Development, New Product Development, Sales Presentations, Business Modeling, Strategic Thinking, Market Analysis, Finance
Beginner · Specialization · 3 - 6 Months