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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Building Trust: Ethics for AI-powered Chatbots

    Skills you'll gain: Data Ethics, Business Ethics, ChatGPT, AI literacy, Ethical Standards And Conduct, Responsible AI, Artificial Intelligence, Information Privacy, Self Service Technologies, General Data Protection Regulation (GDPR), Informed Consent, Personally Identifiable Information, Accountability, Generative AI Agents

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا

    Skills you'll gain: Canva (Software), Animations, Graphic and Visual Design Software, Content Creation, Graphic and Visual Design, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Creating a Product-Market Fit with Value Proposition Canvas

    Skills you'll gain: Value Propositions, Customer Analysis, Product Marketing, Customer experience improvement, Product Strategy, Customer Insights, New Product Development, Entrepreneurship, Product Improvement, Competitive Analysis, Verification And Validation, Innovation, Leadership

    4.3
    Rating, 4.3 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Corporate Finance Institute

    Tableau Fundamentals Case Study - Ecommerce Analysis

    Skills you'll gain: Tableau Software, Data Modeling, Dashboard Creation, Dashboard, E-Commerce, Performance Reporting, Data Visualization Software, Data Visualization, Performance Analysis, Data Presentation, Interactive Data Visualization, Data Analysis, Regional Sales, Business Analysis, Branding

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Building a Strong Business Foundation

    Skills you'll gain: Business Modeling, Value Propositions, Business Planning, Customer Analysis, Target Market, User Research, Target Audience, Marketing, Marketing Planning, Financial Management, Marketing Strategies, Entrepreneurship, Customer Insights, Email Marketing, Business Development, Social Media Marketing, Interviewing Skills, Social Media, Product Improvement, Search Engine Optimization

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Bases de Datos SQL en Azure

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, SQL, Database Management, Databases, Data Integration, Managed Services, Cloud Services, Cloud Platforms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Putting SQL to Work: The TechMart Challenge

    Skills you'll gain: SQL, Report Writing, Data Cleansing, Analytics, Data Analysis, Data Manipulation, Data Wrangling, Analytical Skills, Prompt Engineering Tools, Business Analysis, Technical Communication

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Storytelling and Persuading with Data and Digital Technology

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Business Transformation, Data Strategy, Strategic Decision-Making, Digital Transformation, Storytelling, Presentations, Proposal Writing, Data Literacy, Persuasive Communication, Analytics, Data Visualization, Customer Insights, Microsoft PowerPoint, Influencing, Data Science, Customer Engagement, Stakeholder Engagement

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Keras Deep Learning & Generative Adversarial Networks (GAN)

    Skills you'll gain: Generative Adversarial Networks (GANs), Artificial Intelligence and Machine Learning (AI/ML), Exploratory Data Analysis, Model Deployment, Generative AI, Keras (Neural Network Library), NumPy, Model Optimization, Applied Machine Learning, Data Processing, PyTorch (Machine Learning Library), Predictive Modeling, Matplotlib, Data Analysis, Generative Model Architectures, Deep Learning, Transfer Learning, Artificial Intelligence, Machine Learning, Data Science

    Intermediate · Specialization · 3 - 6 Months

  • J

    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Social Media Analytics, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Social Sciences, Research, Data Collection, AI Personalization, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Extract, Transform, Load, Media and Communications, Scripting, Psychology

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Getting Started With Facebook Creator Studio

    Skills you'll gain: Content Scheduling, Facebook, Social Media Management, Scheduling, Social Media Content, Social Media, Content Creation, Content Management Systems, Live Streaming, Digital Marketing Tools, Shared Media, Video Production

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Building Trust: Ethics for AI-powered Chatbots: Coursera
  • كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا: Coursera
  • Creating a Product-Market Fit with Value Proposition Canvas: Coursera
  • Tableau Fundamentals Case Study - Ecommerce Analysis: Corporate Finance Institute
  • Building a Strong Business Foundation: Packt
  • Create a Flyer Using Microsoft Word: Coursera
  • Bases de Datos SQL en Azure: Coursera
  • Putting SQL to Work: The TechMart Challenge: Coursera
  • Storytelling and Persuading with Data and Digital Technology: University of Maryland, College Park
  • Keras Deep Learning & Generative Adversarial Networks (GAN): Packt

Skills you can learn in Marketing

Market (economics) (28)
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Social Media Marketing (9)
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