Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.
Rutgers the State University of New Jersey
Skills you'll gain: Strategic Sourcing, Lean Six Sigma, Demand Planning, Procurement, Supplier Relationship Management, Manufacturing Operations, Forecasting, Supply Chain Planning, Lean Methodologies, Process Improvement, Supplier Management, Operations Management, Operations, Process Improvement and Optimization, Customer Demand Planning, Inventory Management, Warehousing, Supply Chain, Warehouse Management, Logistics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Database Administration, Data Warehousing, Extract, Transform, Load, SQL, Data Pipelines, Database Architecture and Administration, Database Design, Database Management, Relational Databases, Linux Commands, IBM Cognos Analytics, Apache Kafka, Bash (Scripting Language), Apache Airflow, Shell Script, IBM DB2, Data Transformation, Data Visualization, Data Store, Data Architecture
Beginner · Professional Certificate · 3 - 6 Months

Board Infinity
Skills you'll gain: Digital Brand Strategy, Driving engagement, Competitive Analysis, Brand Strategy, Experience Design, Brand Management, Customer experience strategy (CX), Brand Awareness, Branding, Digital Marketing, Storytelling, Customer Engagement, Cross-Channel Marketing, Digital Analysis, Digital Media Strategy, Journey Mapping, Market Opportunities, Data-Driven Marketing, Customer Insights, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Usability Testing, Agile Product Development, Usability, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Product Improvement, User Interface (UI), Design Thinking, Customer Analysis, Product Development, Persona (User Experience)
Beginner · Specialization · 3 - 6 Months

The Expert Academy
Skills you'll gain: Enterprise Sales, B2B Sales, Loyalty Programs, Customer Success Management, Closing (Sales), Overcoming Objections, Customer Retention, Selling Techniques, Procurement, Negotiation, Customer Relationship Management, Brand Loyalty, Price Negotiation, Customer Relationship Management (CRM) Software, Sales Strategy, Customer experience strategy (CX), Customer experience improvement, Sales Management, Sales, Stakeholder Engagement
Intermediate · Course · 1 - 3 Months

Salesforce
Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Order Entry, Closing (Sales), Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, General Sales Practices, Service Management
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: Overcoming Objections, Phone Sales, Telephone Skills, Closing (Sales), Return On Investment, B2B Sales, Price Negotiation, Prompt Engineering, Customer Service, Data Storytelling, Real Time Data, Data-Driven Decision-Making, Persona (User Experience), Analysis, Data Visualization, Storytelling, Performance Metric, Business Metrics, Data Import/Export
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Direct Marketing, Driving engagement, Customer Engagement, Target Audience, Content Marketing, Marketing Effectiveness, Campaign Management, Marketing Strategy and Techniques, Marketing Strategies, Campaign Planning, Customer Relationship Building, Customer Retention, Personalized Campaigns, Marketing Communications, Relationship Management, Communication Planning
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Budget Management, Promotional Strategies, Promotions and Campaigns, Marketing Budgets, Branding, Risk Analysis, Event Planning, Risk Management, Strategic Marketing, Cost Management, Risk Management Framework, Budgeting, Brand Marketing, Revenue Management, Marketing Management, Brand Strategy, Brand Management
Mixed · Course · 1 - 4 Weeks
University of California San Diego
Skills you'll gain: Design Research, Interaction Design, User Experience Design, Statistical Analysis, Usability, Experience Design, UI/UX Research, Ideation, User Interface (UI), UI/UX Strategy, Experimentation, Interactive Design, Graphic and Visual Design, Human Computer Interaction, A/B Testing, Human Factors, Collaborative Software, Telecommuting, R Programming, Storyboarding
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: User Story, Information Architecture, UI/UX Research, User Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Design Thinking, Agile Software Development, UI/UX Strategy, Scrum (Software Development), User Centered Design, Design Research, Responsive Web Design, User Interface (UI), Figma (Design Software), Wireframing, User Experience, Adobe XD, Responsible AI, Prototyping
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Tableau Software, Business Intelligence, Data Storytelling, Business Analytics, Data Modeling, Data Visualization Software, Dashboard, Interactive Data Visualization, Data Visualization, Dashboard Creation, Data-Driven Decision-Making, Data Analysis, Data Wrangling, Data Cleansing, Data Preprocessing, Data Transformation, Extract, Transform, Load, Data Integration, Exploratory Data Analysis, Correlation Analysis
Beginner · Course · 1 - 4 Weeks