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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Erstelle digitale Produkte in Visme

    Skills you'll gain: Logo Design, Digital Brand Strategy, Graphic and Visual Design Software, Digital Design, Graphic and Visual Design, Graphic Design, Graphics Software, Brand Awareness, Digital Publishing, Collaborative Software, Marketing, Creative Design, Editing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Building Confidence in the Future

    Skills you'll gain: Visionary, Value Propositions, Team Leadership, Company, Product, and Service Knowledge, Storytelling, Strategic Leadership, Persuasive Communication, Team Management, Organizational Leadership, Leadership, Driving engagement, Open Mindset, Professional Development, Planning, Mindfulness

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI Prompting, Evaluation, and Governance

    Skills you'll gain: Responsible AI, Prompt Engineering, Generative AI, AI Product Strategy, Model Optimization, Risk Management Framework, Governance Risk Management and Compliance, Content Performance Analysis, Risk Management, Governance, Retrieval-Augmented Generation, Data-Driven Decision-Making, Performance Analysis, Cross-Functional Team Leadership, System Monitoring, Gap Analysis, Large Language Modeling, Performance Metric, Quality Assessment, Cost Benefit Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Delivering Value and Managing Stakeholders in Agile

    Skills you'll gain: Agile Project Management, Leadership Studies, Project Risk Management, Agile Methodology, Risk Management, Stakeholder Management, Team Leadership, User Story, Leadership and Management, Agile Product Development, Stakeholder Engagement, Leadership, Risk Analysis, Stakeholder Communications, Conflict Management, Earned Value Management, Stakeholder Analysis, Communication, Interpersonal Communications, Value Engineering

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Branding and Brand Strategy

    Skills you'll gain: Digital Brand Strategy, Branding, Brand Strategy, Customer Engagement, Brand Awareness, Brand Management, Brand Marketing, Brand Loyalty, Drive Engagement, Marketing Strategies, Digital Media Strategy, Web Presence, Strategic Marketing, Consumer Behaviour, Case Studies, Communication Strategies

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment analyser l'engagement des Tweets avec Twitter Analytics

    Skills you'll gain: Driving engagement, Social Media Analytics, Social Media Marketing, Drive Engagement, Social Media Management, Social Media, Customer Engagement, Social Media Campaigns, Online Advertising, Advertising Campaigns, Content Performance Analysis, Social Media Content, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    A

    AI CERTs

    AI for Game Design Agent

    Skills you'll gain: AI powered creativity, Agentic Workflows, AI Workflows, Visual Storytelling

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Conversion Funnel Analysis, Marketing Analytics, Web Analytics, Data-Driven Marketing, Digital Analysis, Content Performance Analysis, Customer Analysis, Content Optimization, Campaign Management, Target Audience, Customer Insights, A/B Testing, Dashboard Creation, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI Keyword Research & Intent

    Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, Content Strategy, Content Optimization, Web Analytics and SEO

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Community: Engage & Build

    Skills you'll gain: TikTok, Driving engagement, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Social Media Content, Social Media Marketing, Community Development, Brand Loyalty

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes

    Skills you'll gain: Process Development, Content Optimization, Writing, Proofreading

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Créez des infographies avec Piktochart

    Skills you'll gain: Infographics, Diagram Design, Data Visualization, Data Sharing, Graphical Tools, Graphic Design, Business Analytics

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular product marketing courses

  • Erstelle digitale Produkte in Visme: Coursera
  • Building Confidence in the Future: Automatic Data Processing, Inc. (ADP)
  • GenAI Prompting, Evaluation, and Governance: Coursera
  • Delivering Value and Managing Stakeholders in Agile: Packt
  • Digital Branding and Brand Strategy: EDUCBA
  • Comment analyser l'engagement des Tweets avec Twitter Analytics: Coursera
  • AI for Game Design Agent: AI CERTs
  • Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity
  • AI Keyword Research & Intent: Coursera
  • TikTok Community: Engage & Build: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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