Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Board Infinity
Skills you'll gain: Data Literacy, Decision Making, Data Analysis, Analytical Skills, Case Studies, Logical Reasoning, Data-Driven Decision-Making, Deductive Reasoning, Data Presentation, Data Visualization, Complex Problem Solving, Numerical Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Reconciliation, Dataflow, Google Cloud Platform, Big Data, Financial Data, Data Pipelines, Data Integration, Event Monitoring
Intermediate · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Predictive Modeling, Forecasting
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Dashboard, Analytics, Data Visualization Software, Data Storytelling, Big Data, Interactive Data Visualization, Data Presentation, Google Cloud Platform, SQL, Business Analytics, Cloud Storage, Data Warehousing, Data Storage Technologies
Beginner · Course · 1 - 3 Months

American Psychological Association
Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Data Analysis Software, Data Analysis, Scatter Plots, Descriptive Statistics, Statistical Hypothesis Testing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Feature Engineering, Supervised Learning, Exploratory Data Analysis, Classification Algorithms, Machine Learning Algorithms, Applied Machine Learning, Decision Tree Learning, Logistic Regression, Predictive Modeling, Data Analysis, Scikit Learn (Machine Learning Library), Data Preprocessing, Pandas (Python Package), NumPy, Data Cleansing
Mixed · Course · 1 - 4 Weeks

Case Western Reserve University
Skills you'll gain: Geostatistics, Exploratory Data Analysis, Spatial Analysis, Spatial Data Analysis, Descriptive Statistics, Box Plots, Statistical Modeling, R Programming, Plot (Graphics), Rmarkdown, Data Analysis, Data Cleansing, Statistical Methods, Simulations
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Apache Spark, Scala Programming, Apache Hadoop, Apache Maven, Real Time Data, Data Processing, Scalability, Data Structures, Object Oriented Programming (OOP), Systems Integration
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Access, Command-Line Interface, Big Data, Google Cloud Platform, Query Languages, Data Import/Export
Beginner · Project · Less Than 2 Hours
Skills you'll gain: Responsible AI, Workplace inclusivity, Diversity and Inclusion, AI Enablement, AI Workflows, Organizational Leadership, Data Ethics, Team Leadership, Management Training And Development, Business Ethics, Innovation, Artificial Intelligence, Team Performance Management, Virtual Teams, Telecommuting, Adaptability, Ethical Standards And Conduct, Collaboration, Internal Communications, Culture Transformation
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Lakes, Google Cloud Platform, Data Management, Cloud Management, Cloud API, Data Infrastructure, Data Analysis
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Generative Model Architectures, Text Mining
Advanced · Course · 1 - 4 Weeks