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Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Social Psychology of Attraction and Relationships

    Skills you'll gain: Relationship Building, Relationship Management, Psychology, Rapport Building, Social Sciences, Interpersonal Communications, Decision Intelligence, Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Commencer avec Facebook Analytics

    Skills you'll gain: Meta Ads Manager, Facebook, Social Media Analytics, Advertising Campaigns, Event Management, Advertising, Marketing Analytics, Social Media Management, Social Media, E-Commerce, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Digital Media and Strategic Planning in Technology Markets

    Skills you'll gain: Value Propositions, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Marketing Planning, Search Engine Marketing, Digital Media Strategy, Web Analytics and SEO, Technology Strategies, Business Planning, Strategic Marketing, Campaign Management, Business Analysis Tools, Marketing Strategies, Google Ads

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Building Digital Media using Graphic Design in PowerPoint

    Skills you'll gain: Animations, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Digital Publishing, Multimedia, Video Production, Media Production, Data Sharing, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    76 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    W

    Whizlabs

    AWS Data Analytics and Processing

    Skills you'll gain: Amazon Redshift, AWS Kinesis, Extract, Transform, Load, Amazon Web Services, Business Intelligence Software, Business Intelligence, Data Warehousing, Big Data, Analytics, Dashboard, Dashboard Creation, Data Pipelines, Data Processing, Data Integration, Real Time Data, Amazon S3, Serverless Computing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Marketing analytics: Know your customers

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Digital Media Strategy, Data-Driven Marketing, Marketing Effectiveness, Digital Marketing, Customer Data Management, Digital Analysis, Marketing Strategies, Social Media Marketing, Customer Engagement, Customer experience strategy (CX), Predictive Analytics, Analytics, Data Analysis Software, Consumer Behaviour, Big Data, Data Integration, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    462 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Test Planning, Execution and Analytics

    Skills you'll gain: Quality Assurance, Test Data, Test Case, Root Cause Analysis, Prompt Engineering, Regression Testing, Software Quality Assurance, Test Script Development, Test Tools, Test Planning, Test Execution Engine, Prompt Engineering Tools, Generative AI Agents, Software Testing, Dashboard, Scenario Testing, Requirements Analysis, Data Analysis, Data Science, Information Technology

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    ThoughtSpot-Based BI Analytics

    Skills you'll gain: Dashboard, Dashboard Creation, Interactive Data Visualization, Business Intelligence, Data Visualization, Predictive Analytics, Business Intelligence Software, Data Presentation, Business Analytics, Data Literacy, Advanced Analytics, Analytics, Trend Analysis, Data-Driven Decision-Making, Forecasting, Stakeholder Communications, AI Enablement, Data Analysis, Real Time Data

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Launching Your Fabric Analytics Career

    Skills you'll gain: Interviewing Skills, Professional Development, Presentations, Web Presence, Professionalism, Personal Attributes, Technical Communication, Technical Writing, Portfolio Management, AI literacy, Verbal Communication Skills, Oral Expression, Data Processing, Workforce Development, Data Integrity, Data Management, Data Security

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Predictive Analytics and Forecasting

    Skills you'll gain: Data Mining, Predictive Modeling, Predictive Analytics, Advanced Analytics, Business Analytics, Dimensionality Reduction, Forecasting, Data-Driven Decision-Making, Customer Analysis, Regression Analysis, Demand Planning, Classification Algorithms, Marketing Analytics, Customer Insights, Logistic Regression, Market Analysis, Unsupervised Learning, Decision Tree Learning, Artificial Neural Networks, Correlation Analysis

    Build toward a degree

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Introduction to Social Determinants of Health

    Skills you'll gain: Social Determinants Of Health, Health Disparities, Health Equity, Health Policy, Systems Thinking, Health Informatics, Epidemiology, Public Health, Economics, Policy, and Social Studies, Social Justice, Community Health, Health Systems, Social Impact, R (Software), Data Analysis, Data Literacy, Health Promotion, R Programming, Data Visualization, Data-Driven Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yonsei University

    Gender, Family, and Social Change in Contemporary South Korea

    Skills you'll gain: Sociology, Social Studies, Social Sciences, Diversity Awareness, Social Justice, Socioeconomics, Cultural Diversity, International Relations, World History, Economic Development, Economics, Advocacy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    324 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media analytics courses

  • Social Psychology of Attraction and Relationships: American Psychological Association
  • Commencer avec Facebook Analytics: Coursera
  • Digital Media and Strategic Planning in Technology Markets: University of Colorado Boulder
  • Building Digital Media using Graphic Design in PowerPoint: Coursera
  • AWS Data Analytics and Processing: Whizlabs
  • Marketing analytics: Know your customers: Macquarie University
  • Test Planning, Execution and Analytics: Microsoft
  • ThoughtSpot-Based BI Analytics: Coursera
  • Launching Your Fabric Analytics Career: Microsoft
  • Predictive Analytics and Forecasting: O.P. Jindal Global University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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