• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Feedback Loops: Horizontal Feedback

    Skills you'll gain: Constructive Feedback, Cooperation, Independent Thinking, Empathy, Rapport Building, Teamwork, Collaboration, Relationship Building, Diversity and Inclusion, Emotional Intelligence, Cognitive flexibility, Communication

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crear Presentaciones Interactivas con Microsoft PowerPoint

    Skills you'll gain: Canva (Software), Digital Publishing, digital literacy, Content Creation, Animations, Multimedia, Graphic and Visual Design Software, Graphic Design, Microsoft Office, Interactive Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Alberta Machine Intelligence Institute

    Ethics and Responsible Practices in GenAI

    Skills you'll gain: Responsible AI, Data Ethics, Business Ethics, Generative AI, Regulatory Requirements, Governance, Information Privacy, Social Studies, Data Security

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Strategy: Effective Content

    Skills you'll gain: TikTok, Target Audience, Content Strategy, Social Media Content, Content Creation, Social Media Strategy, Growth Strategies, Planning, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Sonidos digitales: síntesis y procesamiento en el computador

    Skills you'll gain: Digital Signal Processing, Musical Composition, Music, Software Development Tools, Computer Programming Tools, Multimedia, Vibrations, Algorithms, Integrated Development Environments

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Figma Pro Pt. 2: Interactions, Prototyping & UI Motion

    Skills you'll gain: Figma (Design Software), UI Components, Prototyping, Interaction Design, User Experience, Mockups, Responsive Web Design, Animations, User Interface (UI) Design, User Flows, Style Guides

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    BCG

    Цифровая трансформация

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Product Lifecycle Management, Design Thinking, Emerging Technologies, Innovation, Business Strategy, Market Dynamics, Growth Strategies, Competitive Analysis, Business Economics, Leadership, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Déployer l'économie circulaire dans les organisations

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Climate Change Programs, Business Transformation, Environmental Social And Corporate Governance (ESG), Systems Thinking, Business Modeling, Waste Minimization, Innovation, Case Studies, Resource Utilization, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Navigating U.S. Food Regulations: Safety and Enforcement

    Skills you'll gain: Good Manufacturing Practices, Legal Risk, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Introducción a la Robótica e Industria 4.0

    Skills you'll gain: Data Ethics, Robotics, Automation, Internet Of Things, Emerging Technologies, Artificial Intelligence, Big Data, Data Capture, Cybersecurity, Augmented and Virtual Reality (AR/VR), Real Time Data, Programming Principles, Prototyping

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Participação das Mulheres na Sociedade e nas Organizações

    Skills you'll gain: Sociology, Social Justice, Cultural Diversity, Diversity and Inclusion, Workplace inclusivity, World History, Human Resource Policies, Economics, Industrial and Organizational Psychology, Leadership, Trend Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dell

    Develop with Dell: IT Sales

    Skills you'll gain: Overcoming Objections, Sales Process, Closing (Sales), Value Propositions, Active Listening, Selling Techniques, Sales Presentation, Prospecting and Qualification, Digital Transformation, Business Communication, Sales, Technical Sales, Data Centers, Inside Sales, Customer Relationship Building, Market Research, Sales Strategy, Customer Insights, Customer Analysis, Outside Sales

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 1 - 3 Months

1…383384385…441

In summary, here are 10 of our most popular social media marketing courses

  • Feedback Loops: Horizontal Feedback : University of Michigan
  • Crear Presentaciones Interactivas con Microsoft PowerPoint: Coursera
  • Ethics and Responsible Practices in GenAI: Alberta Machine Intelligence Institute
  • TikTok Strategy: Effective Content: Coursera
  • Sonidos digitales: síntesis y procesamiento en el computador: Pontificia Universidad Católica de Chile
  • Figma Pro Pt. 2: Interactions, Prototyping & UI Motion: Skillshare
  • Цифровая трансформация: BCG
  • Déployer l'économie circulaire dans les organisations: ESSEC Business School
  • Navigating U.S. Food Regulations: Safety and Enforcement: University of Illinois Urbana-Champaign
  • Introducción a la Robótica e Industria 4.0: Universidades Anáhuac

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok