Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Macquarie University
Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Digital Media Strategy, Data-Driven Marketing, Marketing Effectiveness, Digital Marketing, Customer Data Management, Digital Analysis, Marketing Strategies, Social Media Marketing, Customer Engagement, Customer experience strategy (CX), Predictive Analytics, Analytics, Data Analysis Software, Consumer Behaviour, Big Data, Data Integration, Data Analysis
★ 4.7 (462) · Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing Analytics, Data-Driven Marketing, AI Personalization, Advanced Analytics, Customer Retention, Analytics, Predictive Modeling, Marketing Strategies, Social Media Analytics, Marketing, Data Analysis, Social Network Analysis, Customer Analysis, Data Ethics, Customer Insights, Text Mining, Marketing Strategy and Techniques, Digital Marketing, Machine Learning, Generative AI
★ 4.5 (201) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Kubernetes, Identity and Access Management, Google Cloud Platform, Containerization, Cloud-Native Computing, Cloud Management, Cloud Infrastructure, Application Deployment, Cloud Computing, Cloud Deployment, Build Tools, Infrastructure Architecture, Command-Line Interface
Intermediate · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Search Engine Marketing, Data-Driven Marketing, Google Ads, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Key Performance Indicators (KPIs), Digital Marketing Campaigns, Marketing Effectiveness, Pay Per Click Advertising, Performance Measurement, Business Metrics, Meta Ads Manager, Google Analytics, Online Advertising, Marketing Budgets, Performance Metric, MarTech, Marketing Automation, AI Personalization
★ 4.2 (6) · Beginner · Specialization · 1 - 3 Months

Google Cloud
Skills you'll gain: CI/CD, Kubernetes, Continuous Deployment, Cloud-Native Computing, Continuous Integration, Google Cloud Platform, Test Automation, Cloud Management, Containerization, Git (Version Control System)
Intermediate · Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Text Mining, Customer Analysis, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Data-Driven Marketing, Marketing, Data Processing, MarTech, Applied Machine Learning, Brand Management, Natural Language Processing, Predictive Analytics, Machine Learning, Data Preprocessing, Data Quality
Beginner · Course · 1 - 3 Months

Yonsei University
Skills you'll gain: Global Marketing, Diversity Marketing, Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Marketing Management, Business-To-Consumer, Marketing Strategies, Innovation, Marketing Planning, Promotional Strategies, Marketing Channel, Marketing Strategy and Techniques, Go To Market Strategy, Market Opportunities, Target Audience, Product Marketing, Market Analysis, Customer Analysis
★ 4.7 (342) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Interviewing Skills, Meta Ads Manager, Marketing Analytics, Registration, Marketing, Social Media Marketing, Digital Marketing, Data Analysis, Statistics
★ 4.7 (228) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Kubernetes, Containerization, Google Cloud Platform, Application Deployment, Cloud-Native Computing, Cloud Infrastructure, Cloud Platforms, Cloud Deployment, Cloud Computing, Infrastructure Architecture, Cloud Management, Systems Architecture
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Unreal Engine, Video Game Development, Game Design, Scripting, Virtual Environment, Animations, Event-Driven Programming, Programming Principles
★ 4.6 (18) · Mixed · Course · 1 - 4 Weeks

Yonsei University
Skills you'll gain: Hospitality Management, Hospitality and Food Services, Hospitality, Customer Service, Guest Relations, Customer experience strategy (CX), Customer Relationship Management, Service Design, Healthcare Industry Knowledge, Expectation Management, Product Marketing, Service Management, Innovation, Customer experience improvement, Revenue Management, Business Marketing, Service Improvement, Hospital Experience, Marketing, Patient-centered Care
★ 4.7 (557) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Preprocessing, Data Processing, AI Personalization, Scalability, Pandas (Python Package), Applied Machine Learning, Machine Learning Methods, Predictive Modeling, Machine Learning Algorithms, NumPy, Model Evaluation, Program Development
★ 4.6 (25) · Intermediate · Course · 1 - 4 Weeks