• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.

Popular A/B Testing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Lining, Communication Planning, Product Strategy, Marketing, Product Assortment, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Product Planning, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Advertising Campaigns, Consumer Behaviour, Promotional Strategies, Market Opportunities, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    736 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introducción a las Finanzas Corporativas

    Skills you'll gain: Capital Budgeting, Financial Modeling, Financial Analysis, Return On Investment, Financial Planning, Corporate Finance, Financial Forecasting, Cash Flows, Cash Flow Forecasting, Business Valuation, Decision Making, Loans, Timelines

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universitat Politècnica de València

    Introducción a ALT - Tecnología de Asistencia a la Vida

    Skills you'll gain: Health Technology, Home Health Care and Assisted Living, Long Term Care, Patient Communication, Geriatrics, Telehealth, Medical Telemetry, Home Health Care, Healthcare Ethics, Patient Education and Support, Activities of Daily Living (ADLs), Medical Equipment and Technology, Patient-centered Care, Caregiving, Chronic Diseases, Communication Disorders, digital literacy, Ethical Standards And Conduct, Sensory Systems Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Introducción a Facebook Ads Manager

    Skills you'll gain: Meta Ads Manager, Facebook, Target Audience, Advertising Campaigns, Marketing Budgets, Online Advertising, Advertising, Budgeting, Social Media Management, Budget Management, Social Media Marketing, Social Media Campaigns, Social Media Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    41 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Developing a Laser Focus

    Skills you'll gain: Mental Concentration, Persistence, Overcoming Obstacles, Productivity, Tenacity, Cognitive flexibility, Self-Discipline, Time Management, Meditation & Breathwork, Goal-Oriented, Stress Management, Habit Formation, Resilience, Active Listening, Self-Awareness, Personal Development, Mindfulness, Performance Management, Relationship Building

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Create a Storyboard in Canva

    Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Visual Storytelling, Marketing Design, Marketing Collateral, Content Creation, Presentations, Animations, Motion Graphics, Dashboard, Graphic Design, Marketing, User Accounts, Business

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Introducción a la gestión de proyectos

    Skills you'll gain: Project Coordination, Project Management Life Cycle, Project Planning, Project Management Institute (PMI) Methodology, Project Management, Project Schedules, Project Scoping, Coordination, Project Controls, Project Implementation, Leadership, Program Standards, Benefits Administration, Interpersonal Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    908 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Building a ChatGPT AI with JavaScript - A Code-Along Guide

    Skills you'll gain: React.js, ChatGPT, Cascading Style Sheets (CSS), Generative AI, AI Integrations, Development Environment, JavaScript Frameworks, Integrated Development Environments, Web Design and Development, Secure Coding, Node.JS, Javascript, Application Programming Interface (API), Security Controls, Package and Software Management

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Glasgow

    Music Composition: Starting a Piece

    Skills you'll gain: Musical Composition, Instrumental Music, Music Theory, Music, Music Performance, Classical Music, Creativity

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Introducción a la Minería de Datos

    Skills you'll gain: Classification Algorithms, Exploratory Data Analysis, Data Mining, Data Analysis, Machine Learning Algorithms, Model Evaluation, Data Manipulation, Data Management, Data Science, Unsupervised Learning, Supervised Learning, Algorithms, Transaction Processing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Introducción a la inteligencia artificial contemporánea

    Skills you'll gain: Artificial Intelligence, Machine Learning Methods, Artificial Intelligence and Machine Learning (AI/ML), Image Analysis, Reinforcement Learning, Computer Vision, Agentic systems, Machine Learning Algorithms, Machine Learning, Semantic Web, AI literacy, Natural Language Processing, Embedded Systems, Responsible AI, Data Ethics, Supervised Learning, Applied Machine Learning, Embedded Software, Algorithms, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Strategy For A YouTube Show For A Personal Brand - 2026

    Skills you'll gain: Content Scheduling, Social Media Content, Social Media Strategy, Digital Publishing, Content Strategy, Content Creation, Content Marketing, Social Media, Production Schedule, Marketing Strategies, Branding, Driving engagement, Commercialization, Growth Strategies, Guest Relations

    Mixed · Course · 1 - 4 Weeks

1…404142…834

In summary, here are 10 of our most popular a/b testing courses

  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • Introducción a las Finanzas Corporativas: University of Pennsylvania
  • Introducción a ALT - Tecnología de Asistencia a la Vida: Universitat Politècnica de València
  • Introducción a Facebook Ads Manager: Coursera
  • Developing a Laser Focus: Madecraft
  • Create a Storyboard in Canva: Coursera
  • Introducción a la gestión de proyectos: Tecnológico de Monterrey
  • Building a ChatGPT AI with JavaScript - A Code-Along Guide: Packt
  • Music Composition: Starting a Piece: University of Glasgow
  • Introducción a la Minería de Datos: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok