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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • P

    Packt

    Foundations of AI-Driven Marketing Analytics

    Skills you'll gain: Marketing Analytics, Time Series Analysis and Forecasting, Data-Driven Marketing, Key Performance Indicators (KPIs), Marketing Strategies, Marketing Effectiveness, Marketing Automation, AI Personalization, Strategic Marketing, Advanced Analytics, Marketing, Forecasting, Customer Analysis, Data Preprocessing, Trend Analysis, Digital Marketing, Performance Measurement, Data-Driven Decision-Making, Generative AI, Data Science

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • J

    John Wiley & Sons

    The New Rules of Marketing & PR

    Skills you'll gain: Marketing Planning, Blogs, Marketing and Public Relations, Content Creation, Search Engine Marketing, Campaign Planning, Marketing Strategies, Marketing Effectiveness, Target Audience, Content Marketing, Media Relations, Data-Driven Marketing, Marketing, Digital Content, Social Media Marketing, Digital Marketing, Public Relations, Social Media, Business, Web Analytics and SEO

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    Managing Data as a Product: Scalable Data Architectures

    Skills you'll gain: Data Architecture, Distributed Computing, Data Modeling, Scalability, Data Management, Data Strategy, Data Pipelines, Software Architecture, Semantic Web, Continuous Deployment, Information Architecture, CI/CD, Maintainability, AI Enablement, Organizational Structure, AI Integrations, Product Automation, Interoperability, Data Analysis, Generative AI

    Intermediate · Course · 1 - 3 Months

  • E

    Emory University

    Forecasting Models for Marketing Decisions

    Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Demand Planning, Forecasting, Consumer Behaviour, Data-Driven Marketing, Marketing Effectiveness, Model Evaluation, Time Series Analysis and Forecasting, Microsoft Excel, Regression Analysis, Customer Acquisition Management, Excel Formulas, Marketing Budgets, Customer Retention, Customer Relationship Management, Logistic Regression

    ★ 4.3 (81) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    Simplilearn

    ROI-Driven Digital Marketing Analytics

    Skills you'll gain: Search Engine Marketing, Data-Driven Marketing, Google Ads, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Key Performance Indicators (KPIs), Digital Marketing Campaigns, Marketing Effectiveness, Pay Per Click Advertising, Performance Measurement, Business Metrics, Meta Ads Manager, Google Analytics, Online Advertising, Marketing Budgets, Performance Metric, MarTech, Marketing Automation, AI Personalization

    ★ 4.2 (6) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Sustainable Marketing and Consumer Trends

    Skills you'll gain: Sustainable Business, Marketing Management, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Branding, Marketing Communications, Brand Marketing, Sustainability Standards, Customer Engagement, Advertising, Regulatory Compliance, Data-Driven Marketing, Law, Regulation, and Compliance, Driving engagement, Regulatory Requirements, Market Opportunities, Environmental Issue, Digital Marketing, Engineering Management, Emerging Technologies

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Track & Digital Marketing Channels

    Skills you'll gain: Campaign Management, Marketing Channel, Data-Driven Marketing, Digital Advertising, Digital Marketing Campaigns, Marketing Effectiveness, Digital Marketing, Online Advertising, Marketing Analytics, Web Analytics, Cross-Channel Marketing, Performance Metric, Performance Measurement, Social Media Marketing, Data-Driven Decision-Making, Email Marketing

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Build a Product Listing Website Using VBScript

    Skills you'll gain: Database Design, Database Development, Frontend Integration, Database Application, Web Applications, Web Development, Database Management Systems, Authentications, Web Design and Development, Application Development, Full-Stack Web Development, Back-End Web Development, User Provisioning, User Accounts, Secure Coding, Visual Basic (Programming Language), Scripting, Scripting Languages, Data Access, Code Reusability

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • I

    IE Business School

    Proyecto capstone estrategia de marketing

    Skills you'll gain: Marketing Planning, Market Analysis, Strategic Marketing, Marketing Strategies, Market Research, Marketing, Marketing Management, Marketing Strategy and Techniques, Marketing Effectiveness, Product Marketing, Product Strategy, Marketing Communications, Market Opportunities, Case Studies, Customer Analysis, Competitive Analysis, Plan Execution, Target Market, Consumer Behaviour, Hotels and Accommodations

    ★ 5 (26) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Scrimba

    Tailwind CSS Practice Project: Build a Product Card

    Skills you'll gain: Cascading Style Sheets (CSS), Responsive Web Design, HTML and CSS, Animations, UI Components, Mockups, Front-End Web Development, Typography, Web Development

    ★ 5 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Creo Incubator

    Understanding Startup Product, GTM, and Growth for VCs

    Skills you'll gain: Sales Strategy, Product Development, Go To Market Strategy, New Product Development, Sales Process, Sales Management, Experience Design, User Experience, Sales Pipelines, Product Strategy, Commercialization, Growth Strategies, Entrepreneurship, Entrepreneurial Finance, Value Propositions, Revenue Management, Investment Management, Key Performance Indicators (KPIs), Target Audience

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    ★ 4.9 (10) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
1…404142…477

In summary, here are 10 of our most popular product marketing courses

  • Foundations of AI-Driven Marketing Analytics: Packt
  • The New Rules of Marketing & PR: John Wiley & Sons
  • Managing Data as a Product: Scalable Data Architectures: Packt
  • Forecasting Models for Marketing Decisions: Emory University
  • ROI-Driven Digital Marketing Analytics: Simplilearn
  • Sustainable Marketing and Consumer Trends: University of Colorado Boulder
  • Track & Digital Marketing Channels: Coursera
  • Build a Product Listing Website Using VBScript: EDUCBA
  • Proyecto capstone estrategia de marketing: IE Business School
  • Tailwind CSS Practice Project: Build a Product Card: Scrimba

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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