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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Build social awareness content for Instagram with Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media, Content Creation, Advertising, Graphic Design, Design, Social Media Marketing, Social Media Campaigns, Video Production, Social Justice

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Michigan

    Leveraging Generative AI for Social Impact Organizations

    Skills you'll gain: Prompt Engineering, Responsible AI, AI Workflows, Generative AI, Data Ethics, Social Impact, Self Service Technologies, Artificial Intelligence, LLM Application, Business Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Forecast and Validate Your Marketing Traffic

    Skills you'll gain: Statistical Modeling, Data Validation, Media Planning, Variance Analysis, Regression Analysis, Predictive Analytics, Predictive Modeling, Web Analytics, Forecasting, Trend Analysis, Marketing Analytics, Time Series Analysis and Forecasting, Marketing Budgets, Analytics, Data-Driven Decision-Making, Data Quality, Advertising Campaigns

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Ethical Decision-Making in a Social World

    Skills you'll gain: Trustworthiness, Business Ethics, Personal Integrity, Professionalism, Ethical Standards And Conduct, Organizational Leadership, Empathy & Emotional Intelligence, Decision Making, Empathy, Emotional Intelligence, Social Skills, Strategic Leadership, Leadership, Compassion, Social Impact, Culture Transformation, Influencing, Sociology, Social Sciences, Psychology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Build social awareness content for Facebook with Canva

    Skills you'll gain: Canva (Software), Facebook, Advertising, Graphic and Visual Design, Video Production, Social Media Content, Graphic Design, Social Media, Social Media Marketing, Content Creation, Event Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    SEL for Students: A Path to Social Emotional Well-Being

    Skills you'll gain: Program Evaluation, School Psychology, Higher Education, Education and Training, Child Development, Curriculum Planning, Goal Setting, Self-Awareness, Emotional Intelligence, Pedagogy, Social Skills, Empathy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    322 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Search Engine Optimization and Content Marketing

    Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Content Marketing, Web Analytics, Blogs, Search Engine Marketing, Content Creation, Marketing Strategy and Techniques, Digital Marketing, Growth Strategies, Content Strategy, Social Media Marketing, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Planificación y estrategia de marketing digital

    Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Search Engine Optimization, Target Market, Digital Marketing, Web Analytics and SEO, Digital Advertising, Social Media Strategy, Digital Transformation, Customer Retention, Content Strategy, Marketing Analytics, Marketing Strategies, Social Media Marketing, Lead Generation, Customer Acquisition Management, Email Marketing, Customer experience strategy (CX)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    248 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    ChatGPT for Business & Marketing Content

    Skills you'll gain: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Relación entre Branding y Marketing

    Skills you'll gain: Brand Management, Marketing, Strategic Marketing, Marketing Strategies, Marketing Planning, Branding, Value Propositions, Brand Strategy, Business Strategy, Consumer Behaviour, Market Analysis, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Web Metrics for Marketing Mastery

    Skills you'll gain: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Content Performance Analysis, Data-Driven Decision-Making, Analytics, Performance Reporting, Driving engagement, Key Performance Indicators (KPIs), Performance Metric, Customer Insights, AI Personalization, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Visualize Marketing Data with Looker Studio

    Skills you'll gain: Data Visualization Software, Marketing Analytics, Key Performance Indicators (KPIs), Performance Measurement, Data Storytelling, Business Reporting, Trend Analysis, Grafana, Dashboard, Tableau Software, Performance Reporting, Power BI, Time Series Analysis and Forecasting, Descriptive Analytics, Data Sharing, Data Integration, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Build social awareness content for Instagram with Canva: Coursera
  • Leveraging Generative AI for Social Impact Organizations: University of Michigan
  • Forecast and Validate Your Marketing Traffic: Coursera
  • Ethical Decision-Making in a Social World: University of Pennsylvania
  • Build social awareness content for Facebook with Canva: Coursera
  • SEL for Students: A Path to Social Emotional Well-Being: University of Colorado Boulder
  • Search Engine Optimization and Content Marketing: IBM
  • Planificación y estrategia de marketing digital: Tecnológico de Monterrey
  • ChatGPT for Business & Marketing Content: LearnKartS
  • Relación entre Branding y Marketing: Pontificia Universidad Católica del Perú

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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