• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Communication Planning, Target Audience, Campaign Planning, Corporate Communications, Stakeholder Communications, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Brand Strategy, Communication Strategies, Integrated Marketing Communications, Target Market, Media and Communications, Media Planning, Branding, Earned Media, Brand Management, Business Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    McMaster University

    Finance for Everyone Capstone Project

    Skills you'll gain: Peer Review, User Feedback, Project Documentation, Finance, Stakeholder Engagement, Portfolio Management, Constructive Feedback, Knowledge Transfer, Financial Market, General Finance, Financial Planning, Stakeholder Management, Financial Acumen, Presentations, Stakeholder Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    83 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Systems Analysis

    Skills you'll gain: Feasibility Studies, Systems Development, Process Modeling, Software Design Documents, Software Development Methodologies, Business Analysis, Functional Requirement, Software Design, Analysis, Business Process Modeling, Business Analysis Tools, Verbal Communication Skills, Communication, Software Development, Data Flow Diagrams (DFDs), Stakeholder Communications, Business Communication, Product Lifecycle Management, Stakeholder Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Gestión con enfoque en riesgos en proyectos de desarrollo

    Skills you'll gain: Project Risk Management, Risk Management, Risk Analysis, Risk Management Framework, Risk Mitigation, Risk Control, Project Design, Continuous Monitoring, Project Management, Project Planning, Decision Making, Prioritization

    4.9
    Rating, 4.9 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Embedded C Programming Essentials

    Skills you'll gain: Embedded Software, Debugging, Embedded Systems, Memory Management, Integrated Development Environments, C (Programming Language), Computer Programming Tools, Development Environment, C and C++, Software Development Tools, System Programming, Eclipse (Software), Build Tools, Programming Principles, Data Storage

    4.7
    Rating, 4.7 out of 5 stars
    ·
    73 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    Learn Typescript

    Skills you'll gain: TypeScript, Web Development Tools, React.js, Server Side, Javascript, Data Structures, Web Development, Programming Principles, Middleware, Scalability, Web Design, Computer Programming, Maintainability, UI Components

    4.6
    Rating, 4.6 out of 5 stars
    ·
    59 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials

    Skills you'll gain: Patient Communication, Informed Consent, Clinical Research, Community Outreach, Patient-centered Care, Clinical Trials, Health Equity, Health Disparities, Clinical Research Ethics, Patient Education and Support, Diversity Training, Research, Healthcare Ethics, Interpersonal Communications, Diversity Awareness, Community Health, Cultural Responsiveness, Rapport Building, Patient Referral, Diversity Equity and Inclusion Initiatives

    4.8
    Rating, 4.8 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Real Estate Development: Building Value in Your Community

    Skills you'll gain: Financial Modeling, Community Development, Real Estate, Property and Real Estate, Feasibility Studies, Financial Analysis, Risk Management, Return On Investment, Risk Mitigation, Community Outreach, Project Finance, Due Diligence, Property Management, Project Risk Management, Project Management, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    MBE Mastering Business Essentials

    Skills you'll gain: Financial Statements, Return On Investment, Business Strategy, Cash Flows, Financial Statement Analysis, Operations, Supply Chain, Business Strategies, Supply Chain Management, Financial Analysis, Strategic Thinking, Income Statement, Corporate Finance, Marketing Strategy and Techniques, Marketing Effectiveness, Business Valuation, Marketing Strategies, Market Dynamics, Marketing Communications, Lean Six Sigma

    4.9
    Rating, 4.9 out of 5 stars
    ·
    114 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    AAPC

    Coding and Medical Necessity

    Skills you'll gain: Medical Billing and Coding, Medical Coding, ICD Coding (ICD-9/ICD-10), Medical Billing, CPT Coding, Health Information Management, Medical Records, Revenue Cycle Management, Clinical Documentation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Editing Table of Content and Layouts in Microsoft Word

    Skills you'll gain: Microsoft Office, Technical Documentation, Document Management, Business Writing, Visualization (Computer Graphics), Data Management, Business Communication, Business Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    61 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Careers in Sustainability

    Skills you'll gain: Data Analysis, Sustainable Development, Spreadsheet Software, Professional Development, Marketing and Public Relations, Analysis, Data Presentation, Trend Analysis, Business Writing, Writing, Professionalism, Sustainable Business, Corporate Sustainability, Environmental Issue, Public Relations, Product Lifecycle Management, Presentations, Communication, Constructive Feedback

    4.5
    Rating, 4.5 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 3 Months

1…404405406…834

In summary, here are 10 of our most popular brand management courses

  • Integrated and Strategic Communication Campaigns: University of Colorado Boulder
  • Finance for Everyone Capstone Project: McMaster University
  • Introduction to Systems Analysis: IBM
  • Gestión con enfoque en riesgos en proyectos de desarrollo: Banco Interamericano de Desarrollo
  • Embedded C Programming Essentials: EDUCBA
  • Learn Typescript: Scrimba
  • Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials: Vanderbilt University
  • Real Estate Development: Building Value in Your Community: University of Michigan
  • MBE Mastering Business Essentials: Emory University
  • Coding and Medical Necessity: AAPC

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok