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  • Marketing Management

Marketing Management Courses

Marketing management courses can help you learn strategic planning, market analysis, brand development, and customer relationship management. You can build skills in digital marketing tactics, campaign management, and data analytics to measure campaign effectiveness. Many courses introduce tools like Google Analytics, CRM software, and social media platforms, showing how these resources can enhance your marketing strategies and improve engagement with target audiences.


Popular Marketing Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Business Data Management and Communication

    Skills you'll gain: Data Storytelling, Data Visualization, Fixed Asset, Accrual Accounting, Data Literacy, Revenue Recognition, Financial Statements, Infographics, Business Analytics, Data Collection, Financial Accounting, Financial Statement Analysis, Accounting, Ggplot2, Business Valuation, Data Quality, Business Analysis, Analytics, Data Analysis, Asset Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.3K reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Einführung in Marketing Design mit Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Marketing Design, Social Media, Content Creation, Graphic Design, Brand Awareness, Color Theory, Marketing, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    A

    Alex Genadinik

    Amazon Ecommerce Marketing And Sales: Amazon SEO, Ads

    Skills you'll gain: Selling Techniques, Sales Strategy, Social Media Marketing, Search Engine Optimization, Product Promotion, Advertising Campaigns, Advertising, Digital Advertising, Product Strategy, Keyword Research, Product Marketing, Copywriting, Competitive Analysis, Customer Engagement

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Personalized Marketing at Scale

    Skills you'll gain: AI Personalization, Customer Insights, Marketing Analytics, Generative AI, Target Audience, Marketing, Marketing Strategies, Marketing Effectiveness, Social Media Campaigns, Prompt Engineering, Customer Engagement, Content Creation, Data-Driven Decision-Making, Analysis, Scalability

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Project Management (DE)

    Skills you'll gain: Project Closure, Quality Management, Continuous Improvement Process, Project Risk Management, Cost Management, Backlogs, Quality Improvement, Project Planning, Risk Management, Milestones (Project Management), Communication Planning, Sprint Retrospectives, Agile Project Management, Scope Management, Stakeholder Management, Project Management Life Cycle, Project Documentation, Project Management, Agile Methodology, Change Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    76 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Upgrade Your Marketing Strategy with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Marketing Effectiveness, Marketing Analytics, Performance Reporting, Marketing Channel, Cross-Channel Marketing, Generative AI, Microsoft 365, Customer Analysis, Market Research, Artificial Intelligence, Customer experience improvement, Customer Retention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Critical Perspectives on Management

    Skills you'll gain: Innovation, Business Management, Performance Management, Governance, Case Studies, Organizational Effectiveness, Corporate Strategy, Business Leadership, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Social Studies, Economics, Market Dynamics, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    313 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Measure a Marketing Strategy using Facebook Insights

    Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Marketing, Target Audience, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    49 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Fundamentos de Inteligência Artifical em Marketing

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Marketing, Data-Driven Decision-Making, Predictive Analytics, Digital Marketing, Machine Learning, Innovation, Trend Analysis, Brand Management, Deep Learning, Artificial Intelligence, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Introducción al marketing con Google Ads

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Marketing, Marketing Effectiveness, Search Engine Marketing, Online Advertising, Campaign Management, Digital Marketing, Marketing Strategies, Keyword Research, Product Marketing, Target Audience

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Marketing: Ethics and Trends

    Skills you'll gain: Responsible AI, Data Ethics, Marketing Management, AI Personalization, Business Ethics, Ethical Standards And Conduct, Marketing Analytics, Case Studies, Content Creation, Information Privacy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Foundations of Project Management

    Skills you'll gain: Project Management Institute (PMI) Methodology, Project Management, Stakeholder Engagement, Stakeholder Management, Project Management Life Cycle, Project Risk Management, Project Planning, Scope Management, Project Performance, Risk Management, Ethical Standards And Conduct, Business Ethics, Team Leadership, Agile Methodology, Communication Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    37 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing management courses

  • Business Data Management and Communication: University of Illinois Urbana-Champaign
  • Einführung in Marketing Design mit Canva: Coursera
  • Amazon Ecommerce Marketing And Sales: Amazon SEO, Ads: Alex Genadinik
  • GenAI for Personalized Marketing at Scale: Coursera
  • Google Project Management (DE): Google
  • Upgrade Your Marketing Strategy with Microsoft Copilot: Microsoft
  • Critical Perspectives on Management: IE Business School
  • Measure a Marketing Strategy using Facebook Insights: Coursera
  • Fundamentos de Inteligência Artifical em Marketing: Fundação Instituto de Administração
  • Introducción al marketing con Google Ads: UBITS

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Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

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