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  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • C

    Coursera

    Salesforce Agents: Building AI-Powered Automations

    Skills you'll gain: Salesforce, Business Process Automation, Agentic Workflows, Generative AI Agents, AI Enablement, Salesforce Development, AI Workflows, Agentic systems, Automation, AI Product Strategy, Business Workflow Analysis, Process Optimization, Workflow Management, AI Integrations, Customer experience improvement, Scalability, Organizational Change, Performance Measurement, Business Metrics

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • G

    Google Cloud

    Introduction to AI and Machine Learning on GC - Deutsch

    Skills you'll gain: Google Cloud Platform, MLOps (Machine Learning Operations), Generative AI, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering Tools, AI Workflows, Cloud Infrastructure, Agentic Workflows, Big Data, Data Infrastructure, Model Deployment, Natural Language Processing, Prompt Engineering, Model Training, Applied Machine Learning, Machine Learning Methods, Large Language Modeling, Machine Learning

    Beginner · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Digital Marketing 2

    Skills you'll gain: Data-Driven Marketing, Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Digital Marketing, Digital Marketing Tools, Search Engine Marketing, Paid media, Digital Marketing Campaigns, Web Analytics, Online Advertising, Advanced Analytics, A/B Testing, Apache Hadoop, Applied Machine Learning, Machine Learning Methods, Machine Learning Algorithms, Artificial Intelligence and Machine Learning (AI/ML)

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    AI-First Test Automation with Functionize Essentials

    Skills you'll gain: Test Automation, Test Tools, Continuous Integration, CI/CD, AI Orchestration, AI Integrations, Software Quality Assurance, Maintainability, Quality Assurance, Automation, Verification And Validation, User Interface (UI), Natural Language Processing, Scalability

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Advanced Optimization & Experimental Design

    Skills you'll gain: Marketing Analytics, A/B Testing, Data-Driven Marketing, Google Analytics, Conversion Funnel Analysis, Web Analytics, Marketing Effectiveness, Financial Forecasting, Forecasting, Campaign Management, Marketing Strategies, Demand Planning, Marketing Budgets, Analytics, Campaign Planning, Stakeholder Communications, Statistical Reporting, Budgeting, Statistical Analysis, Data Quality

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google Cloud

    Creating dynamic SQL derived tables with LookML and Liquid

    Skills you'll gain: Data Manipulation, Looker (Software), Data Analysis, SQL, Database Development, Query Languages, Google Cloud Platform

    Intermediate · Project · Less Than 2 Hours

    Status: Free trial
    Free trial
  • T

    Tecnológico de Monterrey

    Gestão estratégica de marcas

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Marketing, Brand Awareness, Brand Loyalty, Marketing Communications, Organizational Strategy, Performance Measurement, Strategic Communication, Customer Retention, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Comment configurer un pixel Facebook

    Skills you'll gain: Facebook, Meta Ads Manager, Online Advertising, Contextual Advertising, Social Media Marketing, Target Audience, Web Analytics

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • F

    Fundação Instituto de Administração

    Medindo o Marketing Digital

    Skills you'll gain: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Marketing Strategies, Data-Driven Marketing, Performance Analysis, Digital Marketing Campaigns, Campaign Management, Customer experience strategy (CX), Digital Analysis, Digital Marketing Tools, Performance Measurement, Marketing Automation, Marketing Channel, A/B Testing, Automation

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Anmol Test Institution

    Créer une enquête de satisfaction client avec Typeform

    Skills you'll gain: User Feedback, Customer Insights, Customer Analysis, Customer experience improvement, Data Analysis, Data Sharing, Customer Engagement, Market Analysis, No-Code Development

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Comment augmenter vos abonnés twitter

    Skills you'll gain: Drive Engagement, Driving engagement, Social Media Marketing, Social Media, Social Media Management, Customer Engagement, Social Media Content, Social Media Strategy, Growth Strategies, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Reconciling Account Data with Cloud Spanner Change Streams

    Skills you'll gain: Reconciliation, Dataflow, Google Cloud Platform, Big Data, Financial Data, Cloud-Based Integration, Data Pipelines, Data Integration, Event Monitoring, Account Management

    Intermediate · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular customer analytics courses

  • Salesforce Agents: Building AI-Powered Automations: Coursera
  • Introduction to AI and Machine Learning on GC - Deutsch: Google Cloud
  • Digital Marketing 2: University of Maryland, College Park
  • AI-First Test Automation with Functionize Essentials: Coursera
  • Advanced Optimization & Experimental Design: Coursera
  • Creating dynamic SQL derived tables with LookML and Liquid: Google Cloud
  • Gestão estratégica de marcas: Tecnológico de Monterrey
  • Comment configurer un pixel Facebook: Coursera
  • Medindo o Marketing Digital: Fundação Instituto de Administração
  • Créer une enquête de satisfaction client avec Typeform: Anmol Test Institution

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