• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • P

    PracticalGrowth

    Optimize Your Job: Raises, Flexibility, Lateral Moves

    Skills you'll gain: Performance Metric, Data Storytelling, Key Performance Indicators (KPIs), Storytelling, Business Metrics, Value Propositions, Market Opportunities, Internal Communications, Compensation Strategy, Professional Development, Negotiation, Performance Appraisal, Proposal Development, Compensation Management, Compensation Analysis, Business Ethics, Professional Networking, Business Priorities, Performance Review, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    New ways of investments : Private equity reshaping sports

    Skills you'll gain: Innovation, Private Equity, Business Transformation, Mergers & Acquisitions, Entrepreneurship, Strategic Partnership, Equities, Technology Strategies, Digital Transformation, Portfolio Management, Investment Management, New Product Development, Emerging Technologies, Customer Insights, Business Modeling, Research and Design, Consolidation, Customer Engagement, Data-Driven Decision-Making, Customer Data Management

    Beginner · Course · 1 - 4 Weeks

  • P

    PracticalGrowth

    Picking the Right Candidate: Evidence-Based Selection

    Skills you'll gain: Recruitment, Talent Recruitment, Full Cycle Recruitment, Decision Intelligence, Decision Making, Data-Driven Decision-Making, Strategic Decision-Making, Interviewing Skills, Talent Acquisition, Recruitment Strategies, Job Evaluation, Job Analysis, Project Documentation, Employee Onboarding, Risk Management, Diversity and Inclusion, Diversity Awareness

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Professional Communication & Career Growth Skills

    Skills you'll gain: Business Writing, Verbal Communication Skills, Communication, Business Correspondence, Interpersonal Communications, Business Communication, Oral Expression, Active Listening, Professional Networking, Cultural Sensitivity, Negotiation, Discussion Facilitation, Intercultural Competence, Social Skills, Interviewing Skills, Oral Comprehension, Communication Strategies, Value Propositions, Applicant Tracking Systems, Writing

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California, Santa Barbara

    Wage and Hour Law

    Skills you'll gain: Human Resources, Human Resource Policies, Labor Compliance, Legal Risk, Law, Regulation, and Compliance, Compliance Management, Workforce Management, Compensation Management, Labor Law, Operational Risk, Job Analysis, Payroll, Risk Mitigation, Compliance Auditing, Risk Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Decode HR Metrics

    Skills you'll gain: People Analytics, Excel Formulas, Data Storytelling, Report Writing, Performance Metric, Human Resources, Key Performance Indicators (KPIs), Human Resource Management, Business Metrics, Microsoft Excel, Data Validation, Workforce Planning, Employee Retention, Stakeholder Communications, AI Enablement, Data Analysis, ChatGPT, Critical Thinking, Business Acumen

    Beginner · Course · 1 - 4 Weeks

  • M

    Madecraft

    Strategic Decision Making

    Skills you'll gain: Data Literacy, Critical Thinking, Meeting Facilitation, Data Quality, Problem Solving, Critical Thinking and Problem Solving, Decision Making, Root Cause Analysis, Deductive Reasoning, Independent Thinking, Data Analysis, Logical Reasoning, Data Pipelines, Social Skills, Brainstorming, Strategic Thinking, Systems Thinking, Analytical Skills, Team Leadership, Emotional Intelligence

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Chart HR Trends

    Skills you'll gain: Data Visualization, Data Storytelling, Interactive Data Visualization, People Analytics, Microsoft Excel, Prompt Engineering, Oral Expression, Trend Analysis, AI Workflows, Descriptive Analytics, Persuasive Communication, Stakeholder Communications, AI Integrations, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

  • M

    Minnesota State University, Mankato

    Leading Decisions, Problems, and Impact

    Skills you'll gain: Strategic Decision-Making, Leadership, Strategic Leadership, Decision Making, Strategic Thinking, Leadership Development, Business Leadership, Problem Solving, Dealing With Ambiguity, Systems Thinking, Influencing, Solution Design, Critical Thinking, Problem Management, Business Priorities, Prioritization, Risk Management, Risk Analysis, Root Cause Analysis, Communication

    Advanced · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Effective Decision Making Skills for the Workplace

    Skills you'll gain: Decision Making, Strategic Decision-Making, Decisiveness, Case Studies, Leadership, Action Oriented, Plan Execution, Dealing With Ambiguity, Analysis, Critical Thinking and Problem Solving, Problem Solving, Strategic Thinking, Critical Thinking, Constructive Feedback, Leadership Development, Performance Analysis, Professional Development, Overcoming Obstacles, Communication Strategies, Verbal Communication Skills

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Communicate Insights Clearly

    Skills you'll gain: Data Storytelling, Data Presentation, Technical Communication, People Analytics, Presentations, Report Writing, Stakeholder Communications, Oral Expression, Strategic Communication, Anthropic Claude, Target Audience, Prompt Engineering Tools, Communication, ChatGPT, Business Communication, Concision, Verification And Validation, Analysis, Business Writing, Business Continuity Planning

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    Productivity with AI for Business Leaders

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Business Leadership, AI Enablement, Workflow Management, Strategic Leadership, Organizational Effectiveness, Productivity, Strategic Planning, AI Personalization, AI literacy, Strategic Decision-Making, Business Communication, Business, Business Strategy, Generative AI, Google Gemini, Business Analysis, ChatGPT, Market Research

    Beginner · Course · 1 - 3 Months

1…757677…834

In summary, here are 10 of our most popular brand management courses

  • Optimize Your Job: Raises, Flexibility, Lateral Moves: PracticalGrowth
  • New ways of investments : Private equity reshaping sports: Real Madrid Graduate School Universidad Europea
  • Picking the Right Candidate: Evidence-Based Selection: PracticalGrowth
  • Professional Communication & Career Growth Skills: EDUCBA
  • Wage and Hour Law: University of California, Santa Barbara
  • Decode HR Metrics: Coursera
  • Strategic Decision Making: Madecraft
  • Chart HR Trends: Coursera
  • Leading Decisions, Problems, and Impact: Minnesota State University, Mankato
  • Effective Decision Making Skills for the Workplace: LearnKartS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok