Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

HubSpot Academy
Skills you'll gain: Inside Sales, Sales Training, Consultative Selling, Sales, Sales Strategy, Sales Process, Relationship Building, Customer Relationship Building, Customer Analysis, Personalized Service, Communication
Beginner · Course · 1 - 4 Weeks

Michigan State University
Skills you'll gain: Entrepreneurship, Market Opportunities, Lean Methodologies, Open Mindset, Growth Mindedness, Strategic Thinking, New Business Development, Creative Thinking, Business Development, Personal Development, Self-Awareness, Innovation, Business Modeling, Overcoming Obstacles, Business, Risk Management
Mixed · Course · 1 - 3 Months

Skills you'll gain: Order Processing, Order Management, Inventory Management System, Inventory Control, Customer Relationship Management, E-Commerce, Web Analytics, Retail Management, Product Management, Content Management Systems, Dashboard, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

University of Florida
Skills you'll gain: Sports Medicine, Coaching, Athletic Training, Pediatrics, Exercise Science, Physiology, Kinesiology, Child Development, Working With Children, Anatomy, Training Programs, Injury Prevention, Coordination, Nutrition and Diet, Planning
Beginner · Course · 1 - 3 Months

Skills you'll gain: IT Service Management, Governance Risk Management and Compliance, Information Technology Infrastructure Library, Responsible AI, NIST 800-53, Information Technology, Regulatory Compliance, Auditing, Cybersecurity, Compliance Management, ISO/IEC 27001, Control Objectives for Information and Related Technology (COBIT), Security Controls, Artificial Intelligence, Open Web Application Security Project (OWASP), Risk Management, Payment Card Industry (PCI) Data Security Standards, General Data Protection Regulation (GDPR)
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Lakes, Data Warehousing, Data Architecture, Data Governance, Data Infrastructure, Google Cloud Platform, Metadata Management, Cloud Storage, Data Storage, Data Management, Data Integration, Data Storage Technologies, Big Data, Advanced Analytics, Operational Databases, Data Security
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Process Mapping, Business Process Modeling, Business Analysis, Cloud-Native Computing, Data Migration, Software Architecture, Stakeholder Analysis, Systems Design, Extract, Transform, Load, Systems Architecture, Communication Planning, Stakeholder Management, Data Integration, Network Security, Test Planning, Cybersecurity, Enterprise Architecture, Software Testing, Project Management, Information Technology
Beginner · Professional Certificate · 3 - 6 Months
University of Alberta
Skills you'll gain: Project Planning, Sprint Planning, Risk Management Framework, Agile Software Development, User Story, Agile Methodology, User Requirements Documents, Functional Requirement, Agile Project Management, Requirements Analysis, Software Development
Mixed · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Digital Advertising, Customer Relationship Management, Brand Management
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Marketing Analytics, Case Studies, Web Analytics, Analytics, Business Analytics, Trend Analysis, Digital Marketing, Data Analysis, Marketing Planning, Marketing, Online Advertising, MarTech, Consumer Behaviour, Data Collection, Fraud detection, Information Privacy
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Intelligence, Excel Macros, Pandas (Python Package), Prompt Engineering, Forecasting, Data Storytelling, Time Series Analysis and Forecasting, Regression Analysis, Data Quality, Responsible AI, ChatGPT, Microsoft Excel, Data Analysis, Report Writing, Interactive Data Visualization, Data Modeling, Generative AI, Data Visualization, Exploratory Data Analysis, Statistical Analysis
Intermediate · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Google Cloud Platform, Data Pipelines, Apache Kafka, Real Time Data, Cloud Services, Extract, Transform, Load, Data Integration, Data Processing, Statistical Analysis, Data Transformation, Data Storage
Intermediate · Course · 1 - 4 Weeks