Content strategy courses can help you learn audience analysis, content creation techniques, editorial planning, and performance measurement. You can build skills in optimizing content for different platforms, aligning messaging with brand goals, and using analytics to refine strategies. Many courses introduce tools like Google Analytics for tracking engagement, content management systems for organizing assets, and social media platforms for distribution, providing practical methods to implement your content strategies effectively.

The Hong Kong University of Science and Technology
Skills you'll gain: Prompt Engineering, Prompt Patterns, Critical Thinking, Critical Thinking and Problem Solving, Generative AI, LLM Application, Research, Responsible AI, Analytical Skills, Creative Thinking, Writing, Report Writing, Data Ethics, Business Writing, Creative Problem-Solving, Creativity, Personal Development, Self-Awareness, English Language, Computer Literacy
Intermediate · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Marketing Effectiveness, Performance Measurement, Marketing Analytics, Digital Media Strategy, Marketing Strategies, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Analysis, Entrepreneurship, Goal Setting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Stakeholder Management, Business Analysis, SAP Signavio, Business Systems Analysis, SAP Analytics Cloud, SAP Applications, Systems Analysis, Stakeholder Analysis, Business Process Modeling, Business Analytics, Business Requirements, ChatGPT, Requirements Analysis, Strategic Thinking, Organizational Strategy, Agile Methodology, Waterfall Methodology, Communication, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Digital Marketing, Customer Relationship Management, Social Media Marketing, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Web Analytics, Marketing, Sales Process, Business Analytics, Customer Retention, Search Engine Marketing, Customer Engagement, Email Marketing, Search Engine Optimization, Content Performance Analysis, Analytics, Lead Generation, Target Audience
Beginner · Course · 1 - 4 Weeks

University of Zurich
Skills you'll gain: Probability, Probability Distribution, Probability & Statistics, Statistics, Descriptive Statistics, Applied Mathematics, Risk Analysis, Finance
Beginner · Course · 1 - 3 Months

Skills you'll gain: Constructive Feedback, Growth Mindedness, Consulting, Planning, Business Relationship Management, AI Product Strategy, Social Media, Open Mindset, Strategic Decision-Making
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Generative AI, Responsible AI, Prompt Engineering, Education Software and Technology, ChatGPT, Instructional Design, LLM Application, Artificial Intelligence, Brainstorming, Needs Assessment, Data Ethics, Design Strategies, Content Creation, Creative Design, Emerging Technologies, Persona Development, Professional Development
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Promotional Materials, Marketing Materials, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Content Marketing, Digital Content, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Wesleyan University
Skills you'll gain: Storytelling, Content Creation, Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Performance Analysis, Web Content
Intermediate · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Goal Setting, Smart Goals, Professional Networking, Business Management, Professional Development, Staff Management, Leadership and Management, Operations Management, People Management, Business Administration, Planning, Customer Relationship Management, Organizational Leadership, Organizational Strategy, Leadership, Change Management
Mixed · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Descriptive Analytics, Business Analytics, Operations Research, Analytics, Predictive Analytics, Operational Analysis, Business Operations, Data Analysis, Operations Management, Data-Driven Decision-Making, Demand Planning, Forecasting, Simulation and Simulation Software, Business Modeling, Inventory and Warehousing, Process Optimization, Risk Analysis, Supply Chain Planning, Decision Making, Strategic Decision-Making
Mixed · Course · 1 - 4 Weeks