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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


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    Simplilearn

    Keyword Research and SEO Training

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Performance Analysis, Performance Metric, Performance Management, Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Universidad Austral

    Estrategias de Redes Sociales

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Facebook, Content Strategy, Professional Networking, Instagram, Content Creation, Key Performance Indicators (KPIs), Marketing Strategy and Techniques, Digital Advertising, Marketing, Digital Marketing, Budget Management, Lead Generation, Photography, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
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    887 reviews

    Beginner · Course · 1 - 4 Weeks

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    IBM

    Building AI Powered Chatbots Without Programming

    Skills you'll gain: AI Workflows, ChatGPT, No-Code Development, Model Deployment, Self Service Technologies, Application Deployment, IBM Cloud, Prompt Engineering, LLM Application, Generative AI, Customer Service, Context Management, Operational Efficiency, WordPress, Scalability, Data Persistence

    4.7
    Rating, 4.7 out of 5 stars
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    3.7K reviews

    Beginner · Course · 1 - 3 Months

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    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
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    2.3K reviews

    Mixed · Course · 1 - 3 Months

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    Coursera

    Track, Export and Dashboard in Jira

    Skills you'll gain: Dashboard, Issue Tracking, Data Visualization, Microsoft Excel, Project Management Software, Project Schedules, Key Performance Indicators (KPIs), Agile Project Management, Project Management, Workflow Management, Analysis, Data Management

    Beginner · Course · 1 - 4 Weeks

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    Multiple educators

    DeepLearning.AI Data Engineering

    Skills you'll gain: Apache Airflow, Data Modeling, Data Pipelines, Data Storage, Data Architecture, Requirements Analysis, Data Warehousing, Query Languages, Data Preprocessing, Apache Hadoop, Vector Databases, Data Lakes, Amazon Web Services, File Systems, Apache Spark, Database Systems, Feature Engineering, Dataflow, Data Integration, Data Management

    4.7
    Rating, 4.7 out of 5 stars
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    578 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

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    Logical Operations

    Adobe Illustrator CC: Part 2

    Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic and Visual Design, Graphic Design, Creative Design, Graphic and Visual Design Software, Graphical Tools, Color Theory, Typography, Document Management, Design Strategies, User Interface (UI), Productivity Software

    Mixed · Course · 1 - 3 Months

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    IE Business School

    Branding: The Creative Journey

    Skills you'll gain: Brand Strategy, Customer experience strategy (CX), Branding, Storytelling, Production Planning, Brand Awareness, Logo Design, Content Marketing, Target Audience, Advertising Campaigns, Target Market, Content Creation, Customer experience improvement, Advertising, Marketing Design, Creative Design, Brand Management, Journalism, Creativity, Communication

    4.6
    Rating, 4.6 out of 5 stars
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    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Communicate Effectively: Business Email Templates

    Skills you'll gain: Business Correspondence, Business Writing, Intercultural Competence, Cultural Sensitivity, Business Communication, Target Audience, Writing, Professionalism, Communication, Communication Strategies, Purchasing, Request For Quotation (RFQ), Concision, Internal Communications, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    AI-Powered Design with Canva Magic Studio

    Skills you'll gain: Prompt Engineering, Canva (Software), AI Workflows, AI Enablement, Content Creation, Generative AI, Quality Control, Creative Design, Ideation, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

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    The Museum of Modern Art

    Fashion as Design: Craft and Sustainability

    Skills you'll gain: Sustainable Design, Environmental Issue, Sustainable Development, Aesthetics, Creativity, Design, Culture, Art History, Design Thinking, Creative Design, Cultural Diversity, Innovation

    Beginner · Course · 1 - 4 Weeks

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    University of Illinois Urbana-Champaign

    3D Printing and Additive Manufacturing

    Skills you'll gain: 3D Modeling, Design Thinking, Autodesk, Design Software, 3D Assets, Creative Thinking, Intellectual Property, Conceptual Design, Hardware Troubleshooting, Computer-Aided Design, Visualization (Computer Graphics), Product Design, Computer Hardware, Innovation, Solution Design, Manufacturing Processes, Computer Graphics, Prototyping, Emerging Technologies, Business Transformation

    4.6
    Rating, 4.6 out of 5 stars
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    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular product marketing courses

  • Keyword Research and SEO Training : Simplilearn
  • Estrategias de Redes Sociales: Universidad Austral
  • Building AI Powered Chatbots Without Programming: IBM
  • International Business I: University of New Mexico
  • Track, Export and Dashboard in Jira: Coursera
  • DeepLearning.AI Data Engineering: DeepLearning.AI
  • Adobe Illustrator CC: Part 2: Logical Operations
  • Branding: The Creative Journey: IE Business School
  • Communicate Effectively: Business Email Templates: Coursera
  • AI-Powered Design with Canva Magic Studio: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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